Episode 86: Natasha Zo | Branding and PR

Today, Candice welcomes Branding and PR expert, Natasha Zo, to talk about all things necessary to be sought after in your business, whatever it may be! - - - - - Like what you hear? Make sure to share with your colleagues and loved ones, and rate and review us on iTunes! Show Notes: 0:40 - Natasha shares her beginnings 3:55 - Talking about mindset shifts - especially around a national mindset 7:00 - A story on split testing her career 9:18 - What are things people should be considering when it comes to PR, and how can they work with Natasha? 11:54 - What are some ways to elevate over competition to be selected on different mediums? 17:23 - Moving through the "who wants to listen to me?" mindset 19:20 - What role branding plays and the power of personal branding 31:41 - How can people connect and work with Natasha 36:19 - What does the future look like for Natasha?