In this episode of the Insightly podcast, we get into the innovative ways businesses can leverage their data to enhance product offerings. Join us as we explore five strategic approaches: selling products better, identifying new product offerings, bundling products for maximum value, mapping products to customer types, and enhancing customer lifetime value. We discuss real-world examples, including Amazon’s evolution and a client’s revenue management dashboard, to highlight how data-driven decisions can transform your products and services. If you’re looking for actionable insights on using your existing data to drive innovation and growth, this episode is for you!
00:00 Welcome to the Insightly Podcast
00:53 Introduction to Product Offering Innovation
01:33 Five Ways to Drive Innovation with Business Data
04:53 Selling Products Better
12:30 Identifying New Product Offerings
19:33 Bundling Products for Maximum Value
24:34 Mapping Product to Customer Type
26:00 Enhancing Customer Lifetime Value
32:25 Conclusion and Contact Information
Reach out to us by sending an e-mail to [email protected]
Insightly is brought to you by InfoFluency and Bondfire Strategy.
09/10/24 • 33 min
Generate a badge
Get a badge for your website that links back to this episode
<a href="https://goodpods.com/podcasts/insightly-604218/innovating-product-offerings-using-business-data-78315326"> <img src="https://storage.googleapis.com/goodpods-images-bucket/badges/generic-badge-1.svg" alt="listen to innovating product offerings using business data on goodpods" style="width: 225px" /> </a>
Copy