Trends in First Launch & Partnering
06/28/22 • 14 min
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If You Launch It, Will Patients Use It?
Jennifer Curtis, Tina Shepley and Hensley Evans discuss the importance of patient centricity in market shaping for a successful product launch. Hosted by: Jennifer Curtis Produced by: Matilda Males Featuring: Hensley Evans and Tina Shepley
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Portfolio Strategy in Oncology
Our latest episode on Oncology Portfolio Strategy features Josh Hattem sharing insights into the oncology therapeutic area and implications of different customer lenses on portfolio design and strategy. This episode builds on concepts addressed in a previous Inside Global Pharma episode, The Value of Focus. Hosted by: Jennifer Curtis Produced by: Matilda Males & Sophie McManus Featuring: Josh Hattem
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