Influencer Entrepreneurs: Marketing Tips to Make You More Visible

Subscriber-only episode

What if your 90-day goals could propel your business far beyond the limitations of the traditional SMART framework? Join us as we unravel the art of setting strategic goals that resonate with your core values and align with your business's "why." This episode offers insights into tailoring your objectives to the diverse personas within your audience by understanding their unique journeys. By focusing on the touchpoints relevant to each segment—be it through Instagram for some or email lists for others—you can ensure your message hits the mark and fosters meaningful connections.
We emphasize the power of prioritization by recommending no more than three goals for any 90-day period. This focused approach reduces overwhelm and enhances the likelihood of success. Learn how to break down each goal into specific, actionable tasks and leverage Standard Operating Procedures (SOPs) for efficient delegation. Whether your aim is to expand your email list or boost product sales, setting realistic objectives with a clear path of execution can steer your business towards sustainable growth. Tune in for expert advice on becoming a more strategic and effective CEO.
Grab the 90 Day Plan

Growing an email list is great, but you need to have nurture emails that you effectively use to grow your business.

Allea is an email marketing strategist and conversion copywriter at Duett.

She helps online business owners make a killer first impression through automated welcome and nurture sequences that engage readers, build brand loyalty and optimize conversions for sales and site traffic.

Grab your list growth guide.
Read more HERE.

Support the show

Are you ready to pitch brands to work on sponsored content, but you don't know where to start? All too often I get asked who to reach out to and what to say when I do.

Today I'm walking you through my exact process for creating a converting pitch. Not only will you walk away with who to reach out to, but specifically what to say to land that sponsored content.

Topics Discussed:

Importance of understanding an elevator pitch

A brain dump for determining an elevator pitch

Honing in on specifics that stand out from the brain dump

How to set yourself apart in your pitch with your strengths

Understanding the importance of your influence on your audience

Checking your pantry for regularly used items and brands

Finding the golden ticket or email address on their website

How to use Twitter or Instagram to find the email address

Importance of an authentic pitch that is relevant to the season {3-4months in advance}

Keeping the pitch general

Very specific call to action and the reasoning behind it

Resources Mentioned:

I make a portion of any sales made as an affiliate.

Pitch Perfect Challenge bit.ly/2bkfxYe

Working with Brands eCourse bit.ly/2pzB2sz

IE 22: How to Increase Productivity with Jennifer Roskamp jennymelrose.com/podcast-22/

IE 17: How to Monetize Twitter with Saira Perl jennymelrose.com/podcast-17/

Influencers 101 Twitter Course bit.ly/influencers-101

Influencer Entrepreneurs Masters Membership Site bit.ly/2hsjQUW

Working with Brands eCourse Waitlist bit.ly/2pzB2sz

Don’t Forget:

If you liked this episode of Influencer Entrepreneurs, please subscribe and leave a fabulous review!

You can also put a face to the voices on YouTube.

Join the conversation on social media by using the hashtag #InfluencerEntrepreneurs

Links:

jennymelrose.com/podcast-26

Click to view: show page on Awesound

Support the show

In today’s episode, we are talking about how the past year has affected programmatic advertising.

Okay, I can hear you already- “Wait a minute, Jenny! What is programmatic advertising??”

Are you confused? You might be surprised by how much you know about programmatic advertising without even realizing it.
I have Megan Rafferty on the podcast to talk about her company, Newor Media, and how they serve the ad space.

We talk about what programmatic advertising is, what size ads work well, why you should work with an agency, and the ad industry changes throughout some sites over the last year.
Read more HERE.

Support the show

Samantha Mabe is the owner of Lemon and the Sea, where she helps service-based business owners and coaches develop Squarespace websites that reflect their brand and help build their confidence in their website, which allows them to charge what they’re worth.
Read more HERE!

Support the show