Truckin' Treats on the Streets - Austin’s Ice Cream

09/12/24 • 41 min

In this episode of In Your Business, we sit down with the third-generation owners of Austin’s Homemade Ice Cream, Taylor Strickland Chambers and Tim Ruff, to hear the sweet story behind their recent expansion into the mobile food scene. After decades of serving up delicious scoops from their beloved brick-and-mortar locations, they’ve hit the road with a brand-new ice cream truck!

We discuss the inspiration behind the decision, the challenges they faced in bringing the truck to life and what they’ve learned along the way. From navigating permits to managing construction and operational hurdles, they share valuable insights for anyone looking to take their business on the road. Plus, you’ll get a taste of their future plans and how they keep Austin's legacy alive.

Previous Episode

The Business of Winning - Marshall Athletics

In this episode of In Your Business, we sit down with Christian Spears, Marshall University's Director of Athletics, to explore the powerful connection between Marshall Athletics and the local business community.

Marshall Athletics is more than just sports programs; it's a driving force behind economic growth, community engagement, and the broader identity of Huntington, West Virginia. Join us as we discuss how Marshall Athletics supports local businesses, the ways the business community can give back to the program, and the impact of Name, Image, and Likeness (NIL) on Marshall’s student-athletes.
We’ll also dive into what it’s like working with Marshall University President Brad Smith and explore Christian's goals for the future

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Digital and Traditional Marketing - Bullseye Total Media

In this episode, we explore a key challenge that every business faces today - Marketing. Specifically choosing between digital marketing, traditional marketing, or a mix of both. With the advertising landscape constantly evolving, it’s essential to understand where to focus your efforts to maximize results.
Joining us is Amy Frasure, the owner of Bullseye Total Media, an expert in building marketing strategies that drive success. Together, we’ll break down the strengths of both digital and traditional marketing, discuss cost-effective approaches, and offer practical tips for making the most of your marketing budget.