Season 5 Recap: The customer experience, the 'only we' strategy, sharing insights, UX writing, and web3 integrations with real life

Today we’re recapping our fifth season of the Human Insight Podcast.
Maybe the biggest change to the podcast this season you’ll have noticed is we started including into episodes more clips from our opt-in contributor network. These are people from around the world, responding to questions we asked either related to that episode’s guest and topic, or to a current news event or trend.This week's insight

In many episodes, as well as in our book User Tested, we’ve talked about the rising importance of the customer’s experience with your product or service.

In fact, Google's search trends for the term “customer experience” has increased 400 percent in the last 10 years. For this Insights segment, we asked our contributors what does Customer Experience mean to them, and for examples of good and bad experiences. Here is what they had to say:
[video] What does customer experience mean to you?

This season's episodes:

• Ep. 39 Dan Misener - Growing your audience with an "Only we" strategy
• Ep. 40 C. Todd Lombardo - Delivering value to both your customers and your business
• Ep. 41 Bobbie Wood - Understanding the accessibility and usability of UX writing
• Ep. 42 Adam Thomas - The three survival metrics for building better products
• Ep. 43 Ethan Song - Building deeper web3 relationships between creators and their fans

Thank you to all the listeners of the podcast, wherever you may be. And thank you to all the guests for making time for us and sharing their stories.

Season 6 will launch in September. If you have an insight you want us to investigate, or a guest you recommend, please email us at [email protected].

Until then, you can go back and listen to any of past episodes of the Human Insight Podcast wherever you get your podcasts. Thank you.

Follow our new show: Insights Unlocked