
How an AI team empowers an FMCG company with David Lepicier
09/16/21 • 31 min
In this episode, Jason talks to David Lapier, Head of Global Data Analytics at Pernod Ricard, a fast-moving consumer goods (FMCG) company that specialises in wine and spirits. They discuss how data is used at Pernod Ricard for daily operations, the traps to avoid when rapidly implementing a data strategy in a consumer goods company, how to build cultural trust in data, plus how to find and fix issues that may come up.
In this episode, Jason talks to David Lapier, Head of Global Data Analytics at Pernod Ricard, a fast-moving consumer goods (FMCG) company that specialises in wine and spirits. They discuss how data is used at Pernod Ricard for daily operations, the traps to avoid when rapidly implementing a data strategy in a consumer goods company, how to build cultural trust in data, plus how to find and fix issues that may come up.
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