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10/04/23 • 20 min

How'd She Do That?

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170. Mimi Striplin, Founder of The Tiny Tassel, Reflects on Perseverance, Creativity, and How She is Building a Brand That is Breaking Down Barriers

Today's guest is Mimi Striplin, Founder of The Tiny Tassel! Listeners are going to love this episode. In 2015, Mimi Striplin founded The Tiny Tassel online and their flagship store, located in Charleston’s quaint Cannonborough-Elliotborough neighborhood, opened in March 2021. Amongst the pastel-painted walls and Lowcountry chic interior finds you'll discover signature pieces like the brand’s namesake tiny tassel earrings, beautiful apparel, and vibrant accessories in classic prints and bold colors. Their team works to design a fresh collection each season alongside their lead designer, Keiko Striplin AKA Mimi’s mom, who studied at Bunka Fashion College of Tokyo. Every tiny tassel is still handmade in Charleston, SC by their powerful women-led team. We know listeners will enjoy hearing Mimi's incredible story! This episode is one you'll want to share with a friend!

Next Episode

A Few Words Before Our New Episode of How'd She Do That Goes Live Tomorrow

There is a new episode of HSDT going live tomorrow but before our prerecorded episode goes live, our host, Emily Landers, wanted to share a few words of her own with our community as we all grieve the terror that unfolded over the weekend.

There truly are no words but to not acknowledge what we're all collectively experiencing didn't seem right. All our love to this incredible community of exceptional humans.