How To Be A Handmade Boss
Steph Cole-Lewis
Whether you’re a complete beginner on Etsy, or want to scale your handmade business to multi-6 figures, the “How To Be A Handmade Boss” podcast gives you actionable advice and workshop style full length episodes to grow your handmade business on Etsy and beyond.
We get it. Starting or growing a handmade business can be really overwhelming, and sometimes you feel like you have an expensive hobby rather than a profitable business. If you have questions like “How can I make sales in my business?” “How do I start a handmade shop?” “How can I make this passion my full-time gig?” or “How do I sell my crafts online” then you’re in the right place boss!
I’m Steph, a multi 6-figure handmade business owner (in the top 0.1% of all shops on Etsy), bestselling author of “How to be a handmade boss”, visionary and coach behind Handmade Bosses.
However, It wasn’t always rainbows and unicorns though. Today, my business(es) are bustling, but way back in 2014 when I started, it was HARD. Favourites but no sales, slow sales and low profits seemed in the beginning, like the trajectory of my business. Luckily following the system I’ve now curated, All of that changed and I went full-time in my handmade business in 2016.
Let’s focus on turning your passion into profit, because the world really does need these special creations that you only bring to life.
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Top 10 How To Be A Handmade Boss Episodes
Goodpods has curated a list of the 10 best How To Be A Handmade Boss episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to How To Be A Handmade Boss for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite How To Be A Handmade Boss episode by adding your comments to the episode page.
#30 - The BIG Ecommerce World Updates for Etsy and Instagram: Everything You Need to Know
How To Be A Handmade Boss
10/23/24 • 16 min
💙 This is our BIG UPDATE episode for Etsy and Instagram.
🚀 No click bait, I'm just cutting straight to the chase on what you need to know and what to take action on.
⭐️ Imagine you have a store selling handmade products from hundreds of shops, you'll need products grab peoples attention and things people buy over and over again - this is exactly what Etsy do. I'm going to teach you how you can get prioritised in search results.
💪 I've summarised everything that is relevant to you and your handmade business for Etsy and Instagram updates, so you can concentrate on doing what you love the most... creating 🧡
🚀 Including Etsys new Visibility tool, what you need to do to improve your listings, Instagrams new central metric, carousel updates, and more...
🔗 'RANK HIGHER on Etsy, HOW to get FOUND in Etsy search results, improve your shop in Etsys algorithm'
💙 Your feedback is invaluable! Please take a moment to leave a review to help other creatives discover our community & learn alongside us.
🥳 Do you want to learn more?
2️⃣ Be visible and get more traffic
✨ “How to be a Handmade Boss” book - it’s a book/workbook hybrid!
✨ The Shop Doctor - Shop not doing so great? Getting views but no sales? No views at all? Overwhelmed with it all?
✨ My FREE masterclass on how to increase your Etsy conversion rate.
✨ “How To Be A Handmade Boss” podcast
✨ YouTube channel
#9 - Can you have a handmade business without social media?
How To Be A Handmade Boss
05/29/24 • 22 min
A question I'm asked on a regular basis is "do I have to be on social media to make sales in my handmade business?" Join us as we explore this intriguing question.
From examining the reasons why you might have resistance to social media marketing, to alternative marketing strategies and discussing the pros and cons of social media presence. We'll help you determine if going social-free is a viable option for your handmade business.
Remember, you're the boss - your marketing strategy needs to suit you, your life and what you want to do in your handmade business.
Tune in for valuable insights that might just reshape your approach to digital marketing.
💙 Your feedback is invaluable! Please take a moment to leave a review to help other creatives discover our community & learn alongside us.
🥳 Do you want to learn more?
2️⃣ Be visible and get more traffic
✨ “How to be a Handmade Boss” book - it’s a book/workbook hybrid!
✨ The Shop Doctor - Shop not doing so great? Getting views but no sales? No views at all? Overwhelmed with it all?
✨ My FREE masterclass on how to increase your Etsy conversion rate.
✨ “How To Be A Handmade Boss” podcast
✨ YouTube channel
#8 - When should you trademark your business?
How To Be A Handmade Boss
05/22/24 • 17 min
Are you wondering when to trademark your handmade business? Tune in as we break down the ins and outs of trademarking. From what a trademark is, how to trademark your business, understanding the importance of protecting your brand, and more.
We've got you covered, including the pros and cons of trademarking your handmade business. We'll help you answer the question 'is it worth trademarking my handmade business?'
Don't miss out on this episode packed with valuable insights to help safeguard your handmade business identity.
💙 Your feedback is invaluable! Please take a moment to leave a review to help other creatives discover our community & learn alongside us.
🥳 Do you want to learn more?
2️⃣ Be visible and get more traffic
✨ “How to be a Handmade Boss” book - it’s a book/workbook hybrid!
✨ The Shop Doctor - Shop not doing so great? Getting views but no sales? No views at all? Overwhelmed with it all?
✨ My FREE masterclass on how to increase your Etsy conversion rate.
✨ “How To Be A Handmade Boss” podcast
✨ YouTube channel
💙 In this episode of the Handmade Bosses podcast, Steph catches up with Erik from Mountain River Life.
🪵 Erik is a wood craftsman, who has a 6-figure business specialising in handmade mountain-inspired, premium quality wood gifts, as well as his new clothing and apparel line.
🔎 He shares his experience of pivoting his handmade woodwork business to include clothing, the importance of diversifying products whilst maintaining a consistent brand true to his target audience.
💪 An honest account of the challenges he faced due to economic changes and Etsy's platform adjustments.
🚀 From leveraging corporate clients to navigating the complexities of running a handmade business, Erik provides valuable advice for fellow entrepreneurs.
Links to Mountain River
Instagram https://www.instagram.com/mtnriverlife/?hl=en
Website https://mtnriverlife.com/
Etsy shop https://www.etsy.com/ca/shop/MountainRiverWoodCo
💙 Your feedback is invaluable! Please take a moment to leave a review to help other creatives discover our community & learn alongside us.
🥳 Do you want to learn more?
2️⃣ Be visible and get more traffic
✨ “How to be a Handmade Boss” book - it’s a book/workbook hybrid!
✨ The Shop Doctor - Shop not doing so great? Getting views but no sales? No views at all? Overwhelmed with it all?
✨ My FREE masterclass on how to increase your Etsy conversion rate.
✨ “How To Be A Handmade Boss” podcast
✨ YouTube channel
#23 Skyrocket Your Handmade Business Sales with These Proven Strategies
How To Be A Handmade Boss
09/04/24 • 19 min
👉 If you want to learn how to create an engaging brand presence and create meaningful connections with your audience, this is the podcast for you
💙 One of my branding rules is to ... Eat, Live and Breath your tagline. So, here's mine...
⚡️The Handmade Bosses it the Place to be if you want to start, scale and grow a handmade business to consistent 4 and 5 figure months on Etsy and your own website. Not only that you want to build a legacy business that's going to withstand the test of time.
💪Building on our previous podcast about identifying your target market, we can now move on to effective marketing strategies.
🚀Steph debunks the myths surrounding traditional sales tactics and highlights the importance of storytelling, authenticity, and helpfulness in marketing.
💙 Your feedback is invaluable! Please take a moment to leave a review to help other creatives discover our community & learn alongside us.
🥳 Do you want to learn more?
2️⃣ Be visible and get more traffic
✨ “How to be a Handmade Boss” book - it’s a book/workbook hybrid!
✨ The Shop Doctor - Shop not doing so great? Getting views but no sales? No views at all? Overwhelmed with it all?
✨ My FREE masterclass on how to increase your Etsy conversion rate.
✨ “How To Be A Handmade Boss” podcast
✨ YouTube channel
#26 - What is a social media home hub and how do you find yours?
How To Be A Handmade Boss
09/25/24 • 19 min
💙 In this episode of the 'How to Be a Handmade Boss' podcast, Steph introduces the concept of a social media 'home hub' for marketing your handmade business.
⚡️ Addressing the overwhelm and reluctance towards social media, Steph explains the importance of having a dedicated platform for nurturing your audience.
🔎 How to choose the right social media platform based on target markets demographics, personal preference, and ease of use.
🚀 Steph also shares practical strategies to control your social media experience by curating your feed and staying relevant while building brand loyalty.
😀 The episode emphasises the significance of focusing on one social media platform to build deeper connections by nurturing your customers and enhance business success.
👉 Links also mentioned in this podcast '#20 - Handmade business sales dropped? WTF is going on!?' https://www.buzzsprout.com/2354025/15196597
👉 Sprout social https://sproutsocial.com/
💙 Your feedback is invaluable! Please take a moment to leave a review to help other creatives discover our community & learn alongside us.
🥳 Do you want to learn more?
2️⃣ Be visible and get more traffic
✨ “How to be a Handmade Boss” book - it’s a book/workbook hybrid!
✨ The Shop Doctor - Shop not doing so great? Getting views but no sales? No views at all? Overwhelmed with it all?
✨ My FREE masterclass on how to increase your Etsy conversion rate.
✨ “How To Be A Handmade Boss” podcast
✨ YouTube channel
#29 - How My Husband REALLY Feels About My Handmade Business
How To Be A Handmade Boss
10/16/24 • 69 min
💙 This is a very special episode of the 'How to be a Handmade Boss' podcast - my husband Ash is here with me and of course Phoebe our dog !!
💍 Join us for an open and truthful conversation about what having a handmade business is really like and how it impacts our life together.
✨ We discuss the personal and business dynamics of running a handmade business. Along with the benefits and challenges of self-employment, handling domestic tasks, managing finances, and the importance of communication in maintaining a healthy work-life balance.
🚀 Explore how partners can support each other in business endeavours and navigate the demands of entrepreneurship together.
💙 Your feedback is invaluable! Please take a moment to leave a review to help other creatives discover our community & learn alongside us.
🥳 Do you want to learn more?
2️⃣ Be visible and get more traffic
✨ “How to be a Handmade Boss” book - it’s a book/workbook hybrid!
✨ The Shop Doctor - Shop not doing so great? Getting views but no sales? No views at all? Overwhelmed with it all?
✨ My FREE masterclass on how to increase your Etsy conversion rate.
✨ “How To Be A Handmade Boss” podcast
✨ YouTube channel
💙 Join me in todays episode where we explore the enchanting creations made by Tara, from Fabric Sewn Beautiful, she creates lavender-scented gifts reminiscent of the romantic Regency era.
🪻 Drawing inspiration from historical charm, translating it into comforting handmade items such as wardrobe fresheners, organza bags, and dream pillows, aimed to soothe the modern soul.
🚀 Tara shares her honest reflections on the move from creating children's toys to adult focused stress relief products, emphasising the importance of community support and the impact of marketing skills acquired from the Handmade Bosses network.
⚡️ Learn how the HBSA helped Tara improve her confidence to move her business in the right direction - especially around pricing. And how It's made me feel like she's part of a family.
🧡 Tara also shares how her business has changed over the last year and her plans for the future.
🔗 Instagram - Fabric Sewn Beautiful
🔗 Etsy shop - Fabric Sewn Beautiful
💙 Your feedback is invaluable! Please take a moment to leave a review to help other creatives discover our community & learn alongside us.
🥳 Do you want to learn more?
2️⃣ Be visible and get more traffic
✨ “How to be a Handmade Boss” book - it’s a book/workbook hybrid!
✨ The Shop Doctor - Shop not doing so great? Getting views but no sales? No views at all? Overwhelmed with it all?
✨ My FREE masterclass on how to increase your Etsy conversion rate.
✨ “How To Be A Handmade Boss” podcast
✨ YouTube channel
#17 - How to stop overwhelm in your handmade business
How To Be A Handmade Boss
07/24/24 • 17 min
😩 Feeling overwhelmed and like you're doing EVERYTHING? You're not alone...I promise ❤️
🚦 In this episode, I'll be giving you advice on how to stop overwhelm in its tracks.
🥺 Drawing from my own experience of dealing with overwhelm and health anxiety.
💙 Tune in for practical strategies and actionable tips to regain control and find balance in your personal and professional life.
☮️ Whether you're juggling multiple projects or struggling to keep up with the demands of daily life, this episode is your guide to reclaiming your peace of mind.
💸 This episode is perfect for any business owner... especially if you're a handmade business owner selling online through platforms like Etsy, Amazon handmade, goimagine or have your own website.
💙 Your feedback is invaluable! Please take a moment to leave a review to help other creatives discover our community & learn alongside us.
🥳 Do you want to learn more?
2️⃣ Be visible and get more traffic
✨ “How to be a Handmade Boss” book - it’s a book/workbook hybrid!
✨ The Shop Doctor - Shop not doing so great? Getting views but no sales? No views at all? Overwhelmed with it all?
✨ My FREE masterclass on how to increase your Etsy conversion rate.
✨ “How To Be A Handmade Boss” podcast
✨ YouTube channel
#37 - GPSR, Is Etsy's $£ down? Instagram scams and things you need to know - The BIG Update
How To Be A Handmade Boss
12/11/24 • 27 min
💙 The BIG update episode - I dive into some significant updates that every handmade business owner needs to be aware of, especially as we approach the holiday season.
🎄 With Christmas orders piling up, I wanted to ensure that you have all the essential information in one place, without the hassle of sifting through misleading clickbait or lengthy articles.
🚨 The episode kicks off with a crucial discussion about the General Product Safety Regulations (GPSR), which come into effect on December 13, 2024. If you are based in the EU or sell to EU customers, this is a must-listen segment. I explain the implications of these regulations, emphasising the need for businesses to take greater responsibility for product safety. I share my observations from working with numerous handmade businesses, highlighting the importance of compliance and the potential consequences of neglecting these new rules.
🧡 Etsy financial performance, what they're doing to help sellers and changes
🔗 Rocket Lawyer - https://www.rocketlawyer.com/
🩵 SMS waitlist - https://www.handmadebosses.com/smswaitlist
🩵 SMS critique week - https://docs.google.com/forms/d/e/1FAIpQLSc3FgoiY_meWje5rjl4Td9ABjm46FqvSuf_5Ca3bW5IiJRb8g/viewform
💙 Your feedback is invaluable! Please take a moment to leave a review to help other creatives discover our community & learn alongside us.
🥳 Do you want to learn more?
2️⃣ Be visible and get more traffic
✨ “How to be a Handmade Boss” book - it’s a book/workbook hybrid!
✨ The Shop Doctor - Shop not doing so great? Getting views but no sales? No views at all? Overwhelmed with it all?
✨ My FREE masterclass on how to increase your Etsy conversion rate.
✨ “How To Be A Handmade Boss” podcast
✨ YouTube channel
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FAQ
How many episodes does How To Be A Handmade Boss have?
How To Be A Handmade Boss currently has 38 episodes available.
What topics does How To Be A Handmade Boss cover?
The podcast is about Marketing, Etsy, Entrepreneurship, Podcasts and Business.
What is the most popular episode on How To Be A Handmade Boss?
The episode title '#17 - How to stop overwhelm in your handmade business' is the most popular.
What is the average episode length on How To Be A Handmade Boss?
The average episode length on How To Be A Handmade Boss is 31 minutes.
How often are episodes of How To Be A Handmade Boss released?
Episodes of How To Be A Handmade Boss are typically released every 7 days.
When was the first episode of How To Be A Handmade Boss?
The first episode of How To Be A Handmade Boss was released on Apr 24, 2024.
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