FRANZ HILBERATH (MP3 PR) - What An Artist Publicist Does And Modern Music PR

06/24/24 • 59 min

Franz Hilberath is a music publicist and founder of MP3 PR who has worked with a wide roster of bass music artists including Zedd's Dead, Rezz, Subtronics and more. He takes a customized approach to connect artists with the right publicity outlets to promote their releases, tours and more.
In this episode we talk about how the role of publicity and PR has evolved over the years, MP3's approach to working with clients, the importance of storytelling, how to pitch yourself properly and having a deeper WHY behind what you're doing.
Following Franz and MP3 PR here:
https://www.instagram.com/franzmp3
https://www.mp3pr.com
Follow Nik Cherwink here:
https://www.instagram.com/nikcherwink
And visit my site to join the mailing list or book a free coaching call:
https://www.nikcherwink.com

06/24/24 • 59 min

Headliner Mindset - FRANZ HILBERATH (MP3 PR) - What An Artist Publicist Does And Modern Music PR

Transcript

Franz00:00:00.000

there's so much music today. Like you have a lot of competition regardless of what genre you are. So like, I trust artists. I'm like, you are what makes the difference. You are why I stay along. You are why I get more invested. A song can certainly do wonders of that, but like, that's why there's one hit wonders, is there's not someone behind it for us to stay with and grow with, and that's imperative. To, you know, establishing a long term fan base.

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