Green New Perspective

Discover how 75F is revolutionizing the commercial building sector to combat the massive energy waste in heating and cooling, which accounts for 30% of global energy consumption. Join marketing expert Dave Koerner as he unveils how smart technology and a commitment to sustainability are reshaping business practices.This episode delves into the importance of authentic cleantech communication and 75F's innovative approach to reducing greenhouse gas emissions. Get ready for an enlightening discussion on the future of building automation and its impact on our planet.📚 RESOURCES & LINKS======================== * 75F Website: https://www.75f.io * 75F LinkedIn: https://www.linkedin.com/company/75-fahrenheit * 75F YouTube: https://www.youtube.com/@75FvideosGuest: David Koerner, VP Global Marketing at 75F👉 Interview with David: https://www.npws.net/podcast/smart-buildings🌍 SUSTAINABILITY PODCAST CREATED BY NEW PERSPECTIVE========================This podcast is proudly sponsored by New Perspective Marketing, a dynamic growth marketing agency in Boston, MA, celebrating 20 years in business. We help sustainably focused B2B organizations grow their brands and scale up revenue. If you or your organization is looking to grow, visit npws.com for more info.🎧 SUBSCRIBE TO OUR PODCAST=========================== * Spotify: https://bit.ly/3PSWIyI * Apple Podcasts: https://bit.ly/3RvlHte * Youtube: https://bit.ly/3RDzkXg * Deezer: https://bit.ly/3PvQaof * Amazon Music: https://bit.ly/3PQlijS * Zencastr: https://bit.ly/48xt75s💬 FOLLOW US ON SOCIAL MEDIA============================ * Instagram: https://www.instagram.com/greennewperspective/ * Twitter: https://twitter.com/gnperspective * Facebook: https://www.facebook.com/greennewperspective * TikTok: https://www.tiktok.com/@greennewperspectiveHost: Dunja JovanovicExecutive Producer: Marko BodirozaCreator: Nathan Harris#cleantech #smartbuildings #smarthome #iot #thermostat

Meet Forrest North, TELO's CTO, and Jason Marks, the CEO, the inventive minds revolutionizing the electric pickup landscape. Their company, TELO, is all about defying the norm, especially when it comes to size. They're introducing the MT1, a compact electric pickup that challenges the enormity of traditional trucks. The MT1 has a game-changing design, skipping the engine bay for a compact cab-over structure. Incredibly, it fits a four-door cabin and a five-foot truck bed into a Mini hardtop's length, making even the Ford Maverick look oversized.What's fascinating is that this compact wonder seats five comfortably. But that's not all—TELO offers an add-on that expands the seating capacity to eight. It's a whole new level of thinking when it comes to electric pickups.In this podcast episode, we're about to uncover the exciting story behind this innovation with Forrest and Jason.🕑 KEY MOMENTS==================➜ [01:14] Introducting TELO➜ [04:17] Truck Size Evolution➜ [07:11] Electrification Trend and TELO's Stand➜ [10:11] TELO's Sustainability Impact➜ [16:02] Marketing TELO Effectively➜ [17:12] TELO's Design Philosophy➜ [23:04] Making TELO Accessible➜ [26:00] EV Market Trends and TELO's Role➜ [34:03] Emerging EV Trends and TELO's Adaptation📚 RESOURCES & LINKS======================== * Website: https://telotrucks.com/ * LinkedIn: https://www.linkedin.com/company/telo... * Instagram: https://www.instagram.com/telotrucks/ * Discord: https://discord.com/invite/MQJ8CpKRJn👉 Interview with Forrest North & Jason Marks: https://www.npws.net/podcast/urban-ev-trucks🌍 SUSTAINABILITY PODCAST CREATED BY NEW PERSPECTIVE========================This podcast is proudly sponsored by New Perspective Marketing, a dynamic growth marketing agency in Boston, MA, celebrating 20 years in business. We help sustainably focused B2B organizations grow their brands and scale up revenue. If you or your organization is looking to grow, visit npws.com for more info.🎧 SUBSCRIBE TO OUR PODCAST=========================== * Spotify: https://bit.ly/3PSWIyI * Apple Podcasts: https://bit.ly/3RvlHte * Youtube: https://bit.ly/3RDzkXg * Deezer: https://bit.ly/3PvQaof * Amazon Music: https://bit.ly/3PQlijS * Zencastr: https://bit.ly/48xt75s💬 FOLLOW US ON SOCIAL MEDIA============================ * Instagram: https://www.instagram.com/greennewperspective/ * Twitter: https://twitter.com/gnperspective * Facebook: https://www.facebook.com/greennewperspective * LinkedIn: https://www.linkedin.com/showcase/greennewperspective/ * TikTok: https://www.tiktok.com/@greennewperspective#electrictruck #electricvehicle #cleanenergy #evs #electriccar

One of the biggest head-scratchers in the sustainability game has been what to do with high-tech waste - especially carbon fiber composites used in everything from airplanes to sports equipment. It's lightweight, it's strong, but it does create a puzzle when it comes to recycling. Enter Benjamin Saada, the brain behind Fairmat. This isn't just a story about recycling; it's about revolutionizing how we think about waste, turning a problem into a solution. Fairmat is slicing through the complexity of recycling and reusing carbon fiber, giving it a second life that's both eco-friendly and economically savvy.📚 RESOURCES & LINKS======================== * Fairmat Website: https://www.fairmat.tech/ * Fairmat LinkedIn: https://www.linkedin.com/company/fairmat-tech * Fairmat YouTube: https://www.youtube.com/@UCwqxQQ4qGdl6HQ4pTMdPNfQGuest: Benjamin Saada, Founder and CEO of Fairmat🌍 SUSTAINABILITY PODCAST CREATED BY NEW PERSPECTIVE========================This podcast is proudly sponsored by New Perspective Marketing, a dynamic growth marketing agency in Boston, MA, celebrating 20 years in business. We help sustainably focused B2B organizations grow their brands and scale up revenue. If you or your organization is looking to grow, visit npws.com for more info.🎧 SUBSCRIBE TO OUR PODCAST=========================== * Spotify: https://bit.ly/3PSWIyI * Apple Podcasts: https://bit.ly/3RvlHte * Youtube: https://bit.ly/3RDzkXg * Deezer: https://bit.ly/3PvQaof * Amazon Music: https://bit.ly/3PQlijS * Zencastr: https://bit.ly/48xt75s💬 FOLLOW US ON SOCIAL MEDIA============================ * Instagram: https://www.instagram.com/greennewperspective/ * Twitter: https://twitter.com/gnperspective * Facebook: https://www.facebook.com/greennewperspective * TikTok: https://www.tiktok.com/@greennewperspectiveHost: Dunja JovanovicExecutive Producer: Marko BodirozaCreator: Nathan Harris#cleantech #sustainability #podcast

In this episode, we gave basic resources for launching a sustainable fashion business. While this content is great for conscious brand founders, we also wanted to inform everyone: whether you're curious to know the behind-the-scenes sustainable production stories or you want a deeper understanding of the industry.🌱 There is a growing movement and community that is pushing for change and reshaping the fashion industry.🕑 💡 KEY MOMENTS==================[00:06:24] 👗 The past and present of fashion and sustainability[00:08:08] 🌱 Maria's journey to slow fashion[00:12:54] 👗 Rethinking raw materials[00:15:43] 🌱 Degrowth and slow fashion[00:18:20] 🌱 Reshaping the future through textile agriculture🌍 SUSTAINABILITY PODCAST CREATED BY NEW PERSPECTIVE========================This podcast is proudly sponsored by New Perspective Marketing, a dynamic growth marketing agency in Boston, MA, celebrating 20 years in business. We help sustainably focused B2B organizations grow their brands and scale up revenue. If you or your organization is looking to grow, visit npws.com for more info.🎧 SUBSCRIBE TO OUR PODCAST=========================== * Spotify: https://bit.ly/3PSWIyI * Apple Podcasts: https://bit.ly/3RvlHte * Youtube: https://bit.ly/3RDzkXg * Google Podcasts: http://bit.ly/465gjS5 * Deezer: https://bit.ly/3PvQaof * Amazon Music: https://bit.ly/3PQlijS * Zencastr: https://bit.ly/48xt75s💬 FOLLOW US ON SOCIAL MEDIA============================ * Instagram: https://www.instagram.com/greennewperspective/ * Twitter: https://twitter.com/gnperspective * Facebook: https://www.facebook.com/greennewperspective * LinkedIn: https://www.linkedin.com/showcase/greennewperspective/ * TikTok: https://www.tiktok.com/@greennewperspective * Threads: https://www.threads.net/@greennewperspective#sustainabilitypodcast #cleanenergy #greennewperspective #sustainability #cleanenergy #podcast #cleantech

Get ready for an insightful journey into the realm of sustainability and communications with our esteemed guest, Angela Boskovic, an authority in environmental communication and the founder of EcoCore and LLC. We promise to equip you with a sound understanding of environmental communication, a discipline that dissects humanity's perception of nature and the content that arises from these perceptions. This episode also throws light on the global issue of greenwashing, the process by which a company misleadingly presents itself as more sustainable than it actually is, and we discuss ways to hold such businesses accountable.We turn the spotlight onto deceptive marketing strategies in the sustainable product sector, as Angela reveals how corporations use percentages, natural ingredients, and hollow eco-claims to appear greener than they actually are. We also scrutinize the misuse of the term "eco" in product labeling and how such branding can misguide the consumer, while also addressing the role of regulatory bodies in curbing the abuse of ESG (Environmental, Social, and Corporate Governance) standards as a marketing tool.Lastly, we underscore the urgency of clear and honest eco-communications, emphasizing that businesses should start from a negative standpoint in their journey towards sustainability. We investigate the role of ethical marketing in promoting sustainability, discourage the use of shaming techniques in customer communications, and illustrate how businesses can leverage transparency and ethical communication to safeguard their market presence in the future. This episode is a must-listen for those seeking to understand the complex interplay between communications and sustainability.🕑 💡 KEY MOMENTS==================(0:00:10) - Communications and Greenwashing in Sustainability(0:11:24) - Deceptive Marketing in Sustainable Products(0:19:23) - The Importance of Transparent Eco Communications(0:31:07) - The Importance of Sustainable Business Practices🌍 SUSTAINABILITY PODCAST CREATED BY NEW PERSPECTIVE========================This podcast is proudly sponsored by New Perspective Marketing, a dynamic growth marketing agency in Boston, MA, celebrating 20 years in business. We help sustainably focused B2B organizations grow their brands and scale up revenue. If you or your organization is looking to grow, visit npws.com for more info.🎧 SUBSCRIBE TO OUR PODCAST=========================== * Spotify: https://bit.ly/3PSWIyI * Apple Podcasts: https://bit.ly/3RvlHte * Youtube: https://bit.ly/3RDzkXg * Google Podcasts: http://bit.ly/465gjS5 * Deezer: https://bit.ly/3PvQaof * Amazon Music: https://bit.ly/3PQlijS * Zencastr: https://bit.ly/48xt75s💬 FOLLOW US ON SOCIAL MEDIA============================ * Instagram: https://www.instagram.com/greennewperspective/ * Twitter: https://twitter.com/gnperspective * Facebook: https://www.facebook.com/greennewperspective * LinkedIn: https://www.linkedin.com/showcase/greennewperspective/ * TikTok: https://www.tiktok.com/@greennewperspective * Threads: https://www.threads.net/@greennewperspective#sustainabilitypodcast #cleanenergy #greennewperspective #sustainability #cleanenergy #podcast #cleantech