
Creating a Compelling Vision for Your Product Roadmap
05/21/14 • 64 min
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Glenn Geffcken, Author, Shift: Indigenous Principles for Corporate Change
Most commonly in the the start up environment we expend enormous energy birthing a vision to life. There is so much on a tactical level required to bring our ideas to fruition that culture tends to be viewed as something that we'll get to later on down the road. Yet, the single most powerful way to birth a vision with impact is to focus on culture from the very beginning. In Shift: Indigenous Principles for Corporate Change, author Glenn Geffcken offers a culturally based process and path to help move companies from stagnation to change, from mediocrity to innovation, and from disconnection to harmony. --------------------------- Subscribe to @webcastdigest Daily free online events for continuous learning http://bit.ly/1jwp5vn Show your love for this podcast! http://bit.ly/1jxkn08 #prodmgmttalk Review for free copy: Turning Ideas Into Market Winning Products http://bit.ly/1iq0y9H Become a Product Innovation Leader: AIPMM is offering Startup Product members full and half scholarships to Certified Innovation Leader training May 12 & 13, Bellevue, Washington! Course info: http://bit.ly/Wu6SUI Apply for scholarship: http://bit.ly/1jgGRAe (value $1697.00)
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Innovating your way into your customers hearts w/ Angelo Firenze, Ascendle
Angelo Firenze, VP BizDev,@ascendle Today’s high-tech businesses don’t really sell technology anymore. Rather, they use the high-tech innovations they create to disrupt existing mature markets. This means that every business out there, whether a barber shop or the next Facebook, needs to be constantly thinking about and working towards new products and services that positively impact their customers’ lives. This innovation is not optional. Today it is a business imperative as critical to long-term success as having sound finances and good people. Fortunately, High-Tech innovation isn’t as hard to do as you might think. It is rarely the product of an individual genius or a single moment of inspiration. Instead, like anything else worth doing, innovation simply requires a defined goal, and the willingness to pursue it. Brought to you by: Association of International Product Marketing and Management (AIPMM) Webinar Series http://aipmm.com/aipmm_webinars/ Pipeline Virtual Conference and Hub for Innovative Product Development opening June 6 - Register free: http://www.pipelineconference.com/register/?tactic=ProductManagementTalk Startup Product Boston June 18 meetup http://www.meetup.com/StartupProductTalksBoston/ SF Startup Job Fair Today at Mission Bay San Francisco http://sf.startupjobfair.org
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