Scaling Digital-Driven Distribution Globally with Tile & Scalefast
09/21/21 • 14 min
The pandemic-driven shift to ecommerce jolted many international markets where brick-and-mortar stores previously generated most retail sales. This was especially true in LATAM markets where in recent years legacy distributors may have resisted brands’ ecommerce-direct objectives. Kathy Ando, VP of DTC and Marketing, Tile and Xavier Heriat, VP Client Success, Scalefast join me to chat about their backgrounds, answer our "two starts and one stop" question and they speak briefly to their upcoming panel where they weighs] in on the international ecommerce growth opportunities ahead – and the operational challenges they face as digital wholesale disruption transforms the traditional ways that branded manufacturers go-to-market globally.
We look forward to getting the GELF community back together in real life after the long layoff since GELF LA 2020, which was our biggest and best West Coast gathering ever! GELF NYC 2021 will bring together leaders from retailers and brands selling direct-to-consumer. Top global consumer brands will join digital natives from the fashion and apparel world, health and beauty, consumer electronics and other leading retail verticals for two days of education, sharing and networking.
Digital commerce innovators, cross-border ecommerce experts and global ecommerce thought leaders will debate how the boom in ecommerce translates into international expansion as the retail world comes back online. Retailers and brands selling direct-to-consumer can register/apply for complimentary passes at https://commercenext.com/gelf/
If you liked this podcast you can follow us on Apple iTunes, Spotify, Amazon music podcast channel or your favourite podcast platform, please rate and review with a five star rating and be sure and recommend to a friend or colleague in the retail and cross-borders commerce industry.
I’m Michael LeBlanc, Founder and President of M.E. LeBlanc and Company Inc. and you can learn more about me on www.meleblanc.co, and you can learn more about the Global E-Commerce Leaders Forum and continue to keep up with the latest on cross-border commerce online at https://www.globalecommerceleadersforum.com/
Kent Allen
I help innovative digital companies tell their story and build relationships with prospective and established clients and partners. I've spent the last twenty years providing market analysis, research & thought leadership, market development and consulting services within the ecommerce technology and digital marketing community.
Current focus: Globalization via cross-border ecommerce, marketplaces and international retail expansion. Co-founded the Global eCommerce Leaders Forum to foster community among and provide education to digital professionals with international growth objectives.
My 20+ years of experience in the digital commerce and marketing industry and strong personal connections have provided me with opportunities to stay ahead of the curve and explore "what's next" for my clients and our audiences.
My research, content marketing & thought leadership skills coupled with my strong client interface skills allow me to define & execute next-generation marketing and commerce strategies & improve business performance.
Specialties/Skills: Market Research, Communications, Strategy, Planning, Best Practices, Trend, Data and Competitive Analysis, Public Speaking, Writing and Expression
Michael LeBlanc is the Founder & President of M.E. LeBlanc & Company Inc and a Senior Advisor to Retail Council of Canada as part of his advisory and consulting practice. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience, and has been on the front lines of retail industry change for his entire career. Michael is the producer and host of a network of leading podcasts including Canada’s top retail industry podcast, The Voice of Retail, plus Global E-Commerce Tech Talks and The Food Professor with Dr. Sylvain Charlebois. You can learn more about Michael here or on LinkedIn.
Until next time, have a safe week!
The pandemic-driven shift to ecommerce jolted many international markets where brick-and-mortar stores previously generated most retail sales. This was especially true in LATAM markets where in recent years legacy distributors may have resisted brands’ ecommerce-direct objectives. Kathy Ando, VP of DTC and Marketing, Tile and Xavier Heriat, VP Client Success, Scalefast join me to chat about their backgrounds, answer our "two starts and one stop" question and they speak briefly to their upcoming panel where they weighs] in on the international ecommerce growth opportunities ahead – and the operational challenges they face as digital wholesale disruption transforms the traditional ways that branded manufacturers go-to-market globally.
We look forward to getting the GELF community back together in real life after the long layoff since GELF LA 2020, which was our biggest and best West Coast gathering ever! GELF NYC 2021 will bring together leaders from retailers and brands selling direct-to-consumer. Top global consumer brands will join digital natives from the fashion and apparel world, health and beauty, consumer electronics and other leading retail verticals for two days of education, sharing and networking.
Digital commerce innovators, cross-border ecommerce experts and global ecommerce thought leaders will debate how the boom in ecommerce translates into international expansion as the retail world comes back online. Retailers and brands selling direct-to-consumer can register/apply for complimentary passes at https://commercenext.com/gelf/
If you liked this podcast you can follow us on Apple iTunes, Spotify, Amazon music podcast channel or your favourite podcast platform, please rate and review with a five star rating and be sure and recommend to a friend or colleague in the retail and cross-borders commerce industry.
I’m Michael LeBlanc, Founder and President of M.E. LeBlanc and Company Inc. and you can learn more about me on www.meleblanc.co, and you can learn more about the Global E-Commerce Leaders Forum and continue to keep up with the latest on cross-border commerce online at https://www.globalecommerceleadersforum.com/
Kent Allen
I help innovative digital companies tell their story and build relationships with prospective and established clients and partners. I've spent the last twenty years providing market analysis, research & thought leadership, market development and consulting services within the ecommerce technology and digital marketing community.
Current focus: Globalization via cross-border ecommerce, marketplaces and international retail expansion. Co-founded the Global eCommerce Leaders Forum to foster community among and provide education to digital professionals with international growth objectives.
My 20+ years of experience in the digital commerce and marketing industry and strong personal connections have provided me with opportunities to stay ahead of the curve and explore "what's next" for my clients and our audiences.
My research, content marketing & thought leadership skills coupled with my strong client interface skills allow me to define & execute next-generation marketing and commerce strategies & improve business performance.
Specialties/Skills: Market Research, Communications, Strategy, Planning, Best Practices, Trend, Data and Competitive Analysis, Public Speaking, Writing and Expression
Michael LeBlanc is the Founder & President of M.E. LeBlanc & Company Inc and a Senior Advisor to Retail Council of Canada as part of his advisory and consulting practice. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience, and has been on the front lines of retail industry change for his entire career. Michael is the producer and host of a network of leading podcasts including Canada’s top retail industry podcast, The Voice of Retail, plus Global E-Commerce Tech Talks and The Food Professor with Dr. Sylvain Charlebois. You can learn more about Michael here or on LinkedIn.
Until next time, have a safe week!
Previous Episode
A Data-based Model to Drive International DTC Growth Strategies and Profitability
We welcome the GELF community back to the Global Stage as the GELF NYC ’21/CommerceNext In Real Life conference heads into Day 2. Our morning keynote tackles how multi-portfolio brands are investing in global DTC strategies in maturing and fast-growing international markets.
Marquee Brands has successfully extended its ‘digital first’ approach to global markets, launching advanced localized webstores across three of the group’s key brands: BCBG, Motherhood and A Pea in the Pod. Marquee Brands’ President – Digital Ventures, Jonathan Greller and Global-e’s CEO North America, Matthew Merrilees, will discuss how customized strategies based on advanced big-data analysis and dynamic local-market pricing capabilities have allowed the brands to capitalize on increasing global demand to grow international online sales, while maintaining profit margins in line with their domestic performance.
Jonathan and Matthew join Michael and Kent to tell us about themselves, answer our Two Starts, One Stop question, and give us a preview of what they will be sharing on the stage in NYC.
We look forward to getting the GELF community back together in real life after the long layoff since GELF LA 2020, which was our biggest and best West Coast gathering ever! GELF NYC 2021 will bring together leaders from retailers and brands selling direct-to-consumer. Top global consumer brands will join digital natives from the fashion and apparel world, health and beauty, consumer electronics and other leading retail verticals for two days of education, sharing and networking.
Digital commerce innovators, cross-border ecommerce experts and global ecommerce thought leaders will debate how the boom in ecommerce translates into international expansion as the retail world comes back online. Retailers and brands selling direct-to-consumer can register/apply for complimentary passes at https://commercenext.com/gelf/
If you liked this podcast you can follow us on Apple iTunes, Spotify, Amazon music podcast channel or your favourite podcast platform, please rate and review with a five star rating and be sure and recommend to a friend or colleague in the retail and cross-borders commerce industry.
I’m Michael LeBlanc, Founder and President of M.E. LeBlanc and Company Inc. and you can learn more about me on www.meleblanc.co, and you can learn more about the Global E-Commerce Leaders Forum and continue to keep up with the latest on cross-border commerce online at https://www.globalecommerceleadersforum.com/
Kent Allen
I help innovative digital companies tell their story and build relationships with prospective and established clients and partners. I've spent the last twenty years providing market analysis, research & thought leadership, market development and consulting services within the ecommerce technology and digital marketing community.
Current focus: Globalization via cross-border ecommerce, marketplaces and international retail expansion. Co-founded the Global eCommerce Leaders Forum to foster community among and provide education to digital professionals with international growth objectives.
My 20+ years of experience in the digital commerce and marketing industry and strong personal connections have provided me with opportunities to stay ahead of the curve and explore "what's next" for my clients and our audiences.
My research, content marketing & thought leadership skills coupled with my strong client interface skills allow me to define & execute next-generation marketing and commerce strategies & improve business performance.
Specialties/Skills: Market Research, Communications, Strategy, Planning, Best Practices, Trend, Data and Competitive Analysis, Public Speaking, Writing and Expression
Michael LeBlanc is the Founder & President of M.E. LeBlanc & Company Inc and a Senior Advisor to Retail Council of Canada as part of his advisory and consulting practice. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience, and has been on the front lines of retail industry change for his entire career. Michael is the producer and host of a network of leading podcasts including Canada’s top retail industry podcast, The Voice of Retail, plus Global E-Commerce Tech Talks and The Food Professor with Dr. Sylvain Char...
Next Episode
The Echo-Boom of Global eCommerce: Kent Allen and Jim Okamura, Co-Founders of the Global eCommerce Leaders Forum Getting Ready for GELF LA 2022
Welcome to Global eCommerce Tech Talks, I'm your host Michael LeBlanc.
Live from my podcasting studio high above the Vegas sands during Shoptalk 2022, I sit down and talk about the latest news and developments in the global eCommerce industry with two of the sharpest minds in the space.
Kent Allen and Jim Okamura, consultants, advisors, industry analysts and co-founders of the Global Ecommerce Leaders Forum, are back as my special guests in-person together for an exclusive interview in my Las Vegas podcast studio.
We catch up and talk about the latest developments in global commerce, including the moves China is making internationally, the echo-boom of worldwide eCommerce and the upcoming GELF LA event on April 21, which is open to all retailers to apply to attend.
If you liked this podcast you can follow us on Apple iTunes, Spotify, Amazon music podcast channel or your favourite podcast platform, please rate and review with a five star rating and be sure and recommend to a friend or colleague in the retail and cross-borders commerce industry.
I’m Michael LeBlanc, Founder and President of M.E. LeBlanc and Company Inc. and you can learn more about me on www.meleblanc.co, and you can learn more about the Global E-Commerce Leaders Forum and continue to keep up with the latest on cross-border commerce online at https://www.globalecommerceleadersforum.com/
Kent Allen
I help innovative digital companies tell their story and build relationships with prospective and established clients and partners. I've spent the last twenty years providing market analysis, research & thought leadership, market development and consulting services within the ecommerce technology and digital marketing community.
Current focus: Globalization via cross-border ecommerce, marketplaces and international retail expansion. Co-founded the Global eCommerce Leaders Forum to foster community among and provide education to digital professionals with international growth objectives.
My 20+ years of experience in the digital commerce and marketing industry and strong personal connections have provided me with opportunities to stay ahead of the curve and explore "what's next" for my clients and our audiences.
My research, content marketing & thought leadership skills coupled with my strong client interface skills allow me to define & execute next-generation marketing and commerce strategies & improve business performance.
Specialties/Skills: Market Research, Communications, Strategy, Planning, Best Practices, Trend, Data and Competitive Analysis, Public Speaking, Writing and Expression
Jim Okamura
Jim Okamura is Partner with McMillan Doolittle - The Retail Experts. Jim has more than 25 years of consulting experience focused on the retail industry, including 20+ years in digital transformation strategies for retailers, brands and retail-related companies.
Specializations include cross-border & global ecommerce and organization design for digital transformations. Through our global alliance, Ebeltoft Group, we have deep retail expertise in more than 20 countries.
Clients include Wahl Clipper, Gap, adidas, Hunter Fan, Bassett Furniture, Giant Eagle, Federated Coop, Harley-Davidson, Baccarat, DSW, Tractor Supply Co., MasterCard, Verizon Wireless, Neiman Marcus, Navy Exchange, Lands’ End, Microsoft, The Body Shop International, L Brands, Timberland, Media Markt, Lowe’s Companies, Pep Boys, Crate and Barrel, Loyalty One, VISA, and Cadillac Fairview.
Jim is a Co-founder of the Global E-Commerce Leaders Forum, a community and conference series focused on global and cross-border ecommerce. Digital Retail Globalization, such as riding China's ecommerce growth wave, is important for brands, retailers and distribution partners of all sizes.
About Michael
Michael is the Founder & President of M.E. LeBlanc & Company Inc and a Senior Advisor to Retail Council of Canada as part of his advisory and consulting practice. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience and has been on the front lines of retail industry change for his entire career. He has delivered keynotes, hosted fire-side discussions with C-level executives and participated on thought leadership panels worldwide. Michael was recently added to ReThink Retail’s prestigious Top 100 Global Retail Influencers for a second year in 2022.
Michael is also the producer and host of a network of leading podcasts, incl...
If you like this episode you’ll love
Episode Comments
Generate a badge
Get a badge for your website that links back to this episode
<a href="https://goodpods.com/podcasts/global-e-commerce-leaders-podcast-106417/scaling-digital-driven-distribution-globally-with-tile-and-scalefast-16574548"> <img src="https://storage.googleapis.com/goodpods-images-bucket/badges/generic-badge-1.svg" alt="listen to scaling digital-driven distribution globally with tile & scalefast on goodpods" style="width: 225px" /> </a>
Copy