REPLAY - Ep. 149 - Getting to 6-figures with Kristen Murray

08/18/22 • 41 min

As you might have heard by now, the Hair of the Dog Summit is coming back from Sept.13-15. But in the meantime, I thought it would be really fun to replay some of the podcast episodes of some of our Summit speakers.
Kristen Murray is one of them and she's been on the podcast two times. Listen to the most recent one again in this replay episode!

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149 - Longtime listeners might remember a June 2020 interview with Kristen Murray, celebrating giving her two weeks' notice to be a full-time pet photographer. Two years later, I caught back up with Kristen to see how things are going.

The short answer? Things are awesome! Last year she hit six figures, making more and working less than back in her 9-to-5 life. Find out how in this week's episode!

What To Listen For:

How Kristen reached a critical mass of awareness in her market
The problem she had converting inquiries—and how she solved it
How two unique offerings keep her calendar filled year-round
The bold move Kristen made with her website
What the future has in store for Kristen Murray Photography

Whether you're hoping to shift to full-time or happy shooting on the side—or you're already a full-time photographer—you'll benefit from Kristen's experience and experiments with her business.
Resources from this episode

Episode 19: Leaving 9 to 5, with Kristen Murray
Kristen Murray Photography
Kristen Murray on Instagram
Kristen's Facebook photography page
Squarespace 101 (included with Academy membership)
Hair of the Dog Academy
Free Hair of the Dog Community
Hair of the Dog Summit (Sept.13-15)

JOIN THE PARTY:

Join our free pet photography community
More pet photography resources here
Connect on Insta
Ready to get serious about your pet photography? Join us inside Hair of the Dog Academy!
Check out my gear and my favorite books.
Grab my book! Pet and Horse Photography for Everybody

The short answer? Things are awesome! Last year she hit six figures, making more and working less than back in her 9-to-5 life. Find out how in this week's episode!

What To Listen For:

How Kristen reached a critical mass of awareness in her market
The problem she had converting inquiries—and how she solved it
How two unique offerings keep her calendar filled year-round
The bold move Kristen made with her website
What the future has in store for Kristen Murray Photography

Episode 19: Leaving 9 to 5, with Kristen Murray
Kristen Murray Photography
Kristen Murray on Instagram
Kristen's Facebook photography page
Squarespace 101 (included with Academy membership)
Hair of the Dog Academy
Free Hair of the Dog Community
Hair of the Dog Summit (Sept.13-15)

JOIN THE PARTY:

Join our free pet photography community
More pet photography resources here
Connect on Insta
Ready to get serious about your pet photography? Join us inside Hair of the Dog Academy!
Check out my gear and my favorite books.
Grab my book! Pet and Horse Photography for Everybody

Previous Episode

Learning to Spend and Receive with Heather Lahtinen

157 - Good things come in threes, they say, and with Heather Lahtinen on the podcast for a third week in a row, I'd say they—whoever those mysterious, omniscient minds are—are spot on.

This week Heather reached out for my help. When we hit "record," I had no idea what was coming. Turns out, the problem Heather's wrestling with is one I'd wager is familiar to many of you. Hear all about Heather's commitment issues this week, and what it is she finds absolutely paralyzing.

What To Listen For:

When to ask for forgiveness instead of permission
Why you should never invite Heather to a movie
The uncomfortable thing your mind needs to get comfy with
How having too much of a financial cushion can backfire
The financial move to make before going full-time

You'll also hear about my grandma's savvy investment, decor decisions for the chicken chapel, and who's soon to be creeping around the woods near Heather's house. 👀

Resources From This Episode:

TRANSFORM YOUR BUSINESS WITH COMMERCIAL PET PHOTOGRAPHY - Access our secret podcast now!

Are you enjoying the Freedom Focus Photography Podcast? Please leave a rating or a review!

JOIN THE PARTY:

Connect with us on Instagram
Explore valuable pet photography resources here
Discover effective pricing and sales strategies for all portrait photographers.
Ready to grow your business? Elevate helps you do just that.
Check out our recommended gear and favorite books.

Next Episode

REPLAY - Ep. 015 - The Key to Client Inquiries with Kim Hartz

As you might have heard by now, the Hair of the Dog Summit is coming back from Sept.13-15. But in the meantime, I thought it would be really fun to replay some of the podcast episodes of some of our Summit speakers.
In this replay, we bring you another incredible episode! This time from one of our regular coaches inside the Academy, Kim Hartz of Kim Hartz Photography.
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015 - One soft, squishy golden retriever pup was all it took for Kim Hartz to abandon a promising career start as a food and general portrait photographer. Fast-forward ten years and Kim not only specializes in pets, but she's also the educator behind the much-loved Pet Photography EDU, a technical course nested within the Hair of the Dog Academy.

In today's episode, Kim joins me to talk about client inquiries, branding, and how to reliably turn leads into sales.

What To Listen For:

The $18,000 mistake Kim made when first starting her business
The value in having a sounding board outside the photography industry
Why you should require a phone number from every new lead
A common error pet photographers make in thinking about their target market

According to gazillionaire Jeff Bezos, "Your brand is what other people say about you when you're not in the room." Kim's advice in this episode might not lead to Bezos-style bucks, but it will help ensure that your every client interaction reinforces the positive branding message you need to make it big!

Resources From This Episode:

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