FreeDive Podcast

Ever wonder how a content marketer becomes a product marketing powerhouse?

In this episode, we sit down with Alisa Meredith, a seasoned marketing professional with over 20 years of experience in content strategy and product marketing.

Alisa shares her journey from running a marketing agency to creating and leading a production unit at Tailwind and refining her project management skills at Semrush. Along the way, she opens up about the challenges she’s faced, offers advice for young women entering the marketing field, and discusses how she’s embracing the future of AI.

Known for her compelling storytelling, strong analytical skills, and expertise in content marketing, Alisa provides a candid look at her path from content creator to product marketing manager. Whether you're an aspiring marketer or a seasoned professional, this episode offers an inspiring and insightful glimpse into her evolution in the ever-changing digital landscape.

Follow Alisa Meredith:

• LinkedIn: Alisa Meredith

Additional Links:

• Semrush
• Chat GPT
• HubSpot
• Pinterest

Let's connect! Send us a message and say hi.

It's the end!
No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes.
Come find us!

But wait!

Explore a wealth of tips, tricks, and insights on our various social channels:📷 Instagram
🐦 Twitter
💼 LinkedIn
👍 Facebook
🕺 TikTok

For a deeper dive into our services and expertise, visit our website: 🌐 https://seapoint.digital/
If you found value in this episode, don't forget to show your support by giving it a thumbs up 👍 and hitting that follow button to stay in the loop with our latest content!
Thanks for listening!

Why are Google reviews so important? Are they important? In a candid conversation filled with relatable anecdotes and practical advice, we navigate the often-overlooked power of reviews.
Discover how timely and tactful requests for client reviews not only bolster business reputations but also fuel professional joy and motivation. We don't shy away from the discomfort some feel around self-promotion, instead, we arm you with strategies to encourage feedback graciously, fostering a culture where the significance of reviews is mutually appreciated.
Whether you're a business owner hungry for growth or a thoughtful patron eager to leave your mark, this episode is your guide to mastering the art of reviews.
(WATCH THIS EPISODE ON YOUTUBE)

Let's connect! Send us a message and say hi.

It's the end!
No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes.
Come find us!

But wait!

Explore a wealth of tips, tricks, and insights on our various social channels:📷 Instagram
🐦 Twitter
💼 LinkedIn
👍 Facebook
🕺 TikTok

For a deeper dive into our services and expertise, visit our website: 🌐 https://seapoint.digital/
If you found value in this episode, don't forget to show your support by giving it a thumbs up 👍 and hitting that follow button to stay in the loop with our latest content!
Thanks for listening!

Submerge yourself in the lively spirit of Seapoint Digital!
We are your one-stop-shop for all things digital marketing. From idea to implementation – we do it all. We love to help our clients reach their marketing goals. We’ve served companies in a variety of industries, from energy providers to medical suppliers; retail shops to property management firms.

We can offer specialized insights and a wealth of experience to insurance agencies and financial institutions.

We’ve received both national and international marketing awards for our work in the insurance industry, including The HubSpot Impact Award for Inbound Growth Story, and top awards from the Professional Insurance Marketing Association for 4 years running.

In our first FreeDive episode, meet Kristy and Anna-Lynn and go beneath the surface of our daily operations to discover how our team’s artist vibe and corporate skills create a tide of innovation that wins awards and delights our clients. It’s not just about the destination but the journey of continual learning and creative exploration. Tune in, get inspired, and discover how we keep the creative currents flowing at Seapoint Digital.
(WATCH THIS EPISODE ON YOUTUBE)

Let's connect! Send us a message and say hi.

It's the end!
No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes.
Come find us!

But wait!

Explore a wealth of tips, tricks, and insights on our various social channels:📷 Instagram
🐦 Twitter
💼 LinkedIn
👍 Facebook
🕺 TikTok

For a deeper dive into our services and expertise, visit our website: 🌐 https://seapoint.digital/
If you found value in this episode, don't forget to show your support by giving it a thumbs up 👍 and hitting that follow button to stay in the loop with our latest content!
Thanks for listening!

Today we're breaking down our experience at the 2024 Agents of Change conference. From standout sessions on rethinking the customer journey to using AI for content and video marketing, we dive into our favorite moments. Hear our take on John Jantsch’s insights about shifting from the outdated sales funnel to his fresh approach on building trust and referrals.
Plus, we geek out over Lou Bortone and AI-powered video tools after his stellar demo-packed session that showcased tools like Descript, Pictory, and more—all designed to help marketers of any size.
Finally, we compare this year’s conference to others we've attended. Is Agents of Change really living up to its name? Tune in for our candid review and actionable insights to help your business thrive in this fast-changing digital landscape!
Speakers Mentioned:

• John Jantsch
• Andy Crestodina
• Viveka Von Rosen
• Lou Bortone

AI Tools:

• Chat GPT
• Hedra
• Oasis
• Kapwing
• Underload
• Descript
• Dream Machine
• Notebook LM
• Squadcast
• Pictory

Additional Links:

• Quebec Nordiques
• Agents of Change
• Inbound

Let's connect! Send us a message and say hi.

It's the end!
No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes.
Come find us!

But wait!

Explore a wealth of tips, tricks, and insights on our various social channels:📷 Instagram
🐦 Twitter
💼 LinkedIn
👍 Facebook
🕺 TikTok

For a deeper dive into our services and expertise, visit our website: 🌐 https://seapoint.digital/
If you found value in this episode, don't forget to show your support by giving it a thumbs up 👍 and hitting that follow button to stay in the loop with our latest content!
Thanks for listening!

Dive into an engaging conversation with social media maven Christina Garnett on this week's episode of the Free Dive Podcast. From her roots as an English major and math teacher to her ascent as a top-tier marketing strategist, Christina shares her unique journey into the world of social media and community building. Discover the secrets behind her authentic online persona, her innovative approach to marketing at HubSpot, and her latest venture, Pocket CCO. Plus, don't miss her insights on the future of social media and the rising importance of human connection in the AI age. Whether you're a marketer, a Hokie fan, or just curious about the ever-evolving digital landscape, this episode is a must-listen!

Topics Covered:

• The importance of authenticity in digital campaigns
• The role of the Hokie Bird in Virginia Tech culture
• Christina's journey from social media to senior marketing at HubSpot
• Challenges and strategies for small business owners during the pandemic
• Tips for new marketers entering the field
• Emerging trends to watch for in the coming year

Follow Christina Garnett:

• Twitter: @ThatChristinaG
• LinkedIn: Christina Garnett

Additional Links:

• Pocket CCO
• HubSpot Academy
• Virginia Tech Hokies

Let's connect! Send us a message and say hi.

It's the end!
No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes.
Come find us!

But wait!

Explore a wealth of tips, tricks, and insights on our various social channels:📷 Instagram
🐦 Twitter
💼 LinkedIn
👍 Facebook
🕺 TikTok

For a deeper dive into our services and expertise, visit our website: 🌐 https://seapoint.digital/
If you found value in this episode, don't forget to show your support by giving it a thumbs up 👍 and hitting that follow button to stay in the loop with our latest content!
Thanks for listening!