Founders Nextdoor: Entrepreneurship | Small Business | Startups | Freelancing | Washington DC

Peter Mellen is the founder and CEO of Netcito, a network of peer advisory groups for entrepreneurs and innovators. He is a serial entrepreneur with over 20 years of experience in online business and commercial real estate and is an entrepreneur in residence (EiR) at Georgetown University, where he also ... Continue reading

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David Patou is the founder and CEO of Campus Sherpa, a student-run company that offers personalized college tours by real college students. David started Campus Sherpa during his freshman year at Georgetown University. In this episode, he talked about the personal inspirations he had for starting this business, how to ... Continue reading

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Kate Myers and Kelly O’Malley are co-founders of Shop Or Not, an e-commerce platform that runs on text messaging. Both ladies worked in the entertainment industry. And they started the company with the desire to build a shopping platform that feels like an intimate relationship. Shop Or Not aspires ... Continue reading

The post Building an E-commerce Platform Over Text Messaging appeared first on Founders Nextdoor.

Donna Evers is the founder of Evers & Co. Real Estate and Twin Oaks Tavern Winery. Donna was a very successful real estate agent, before she started her own brokerage firm with 7 sales agents. Today the company has over 100 agents and is the largest woman-owned-and-run independent residential real ... Continue reading

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Allen Gannett is the founder and CEO of TrackMaven, a marketing analytics platform whose clients have included Microsoft, Marriott, Saks Fifth Avenue, any many other well known names. He has been on the “30 Under 30” lists for both Inc. and Forbes. He is a contributor to FastCompany.com and is the author of the new book The Creative Curve, on how anyone can achieve moments of creative geniu

In this episode, Allen talks about how he attracted early investments in TrackMaven, got initial customers from referrals, and grew the company using paid advertising. He also gives tips on how companies and entrepreneurs can become more creative in marketing by leveraging consumer psychology.

“When you’re trying to raise money, it’s more about identifying the right problem to solve in your market, rather then coming up with the perfect solution right away.”

– Allen Gannett

Reference:

thecreativecurve.com
allen.xyz
trackmaven.com
Facebook, Twitter, Linkedin

Reference

Soundwise: innovative podcast publishing platform that helps you capture, keep and convert listeners

The post How to Be Creative in Growing Your Business appeared first on Founders Nextdoor.