Founder Stories

Our founder today may be Canadian, but she honed her craft in New York’s gritty, competitive media world. Verena Von Pfetten has worn many hats, including one at the Huffington Post in the early days of internet blogging. But it was the cannabis industry that had the creativity, the flexibility, and the culture, that ultimately caught her eye. While it started as a high end publication and continues to be so, it has developed into a sophisticated lifestyle brand for people who also smoke week. This is the story of Gossamer.

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Spanx, Facebook, Apple, Starbucks - we know their stories like the back of our hand. But what about the innovative companies that are changing the world without us even knowing it? Founder Stories delves into their trials, tribulations and routes to success. This is your chance to peek behind the curtain of organizations, enterprises, entrepreneurs and brands who are on the precipice of changing lives and disrupting the status quo. In the founders own words you will gain inspiration and insights into exactly what goes into becoming a household name.

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Today’s founder is always looking for inspiration. Steven Vlahos has built two companies from the ground up. His philosophy? Dive in and learn along the way. Steven struggled to find anything motivating about selling municipal bonds or underwriting loans for businesses so he decided to take a leap and start his own business. What he discovered would lead him to the next business and what really matters, good wine, food, and family. This is the story of Bellhops and Gratsi wine.

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We are now at the season finale of Founder Stories, but don’t worry, we’ll be back with more insightful stories soon! And to mark our last episode of the season, we couldn’t be more excited about our guests. Our founders today are bringing optimism back to small businesses. Both Hasid Malik and Iman Jamal grew up in Pakistan, studied in the UK, and returned home to start their FinTech business which focuses on digitizing small mom and pop shops in Pakistan. This couple’s dedication to their business stems from the belief that even mom and pop shops should have access to affordable financial services. This is the story of Creditbook.

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Our founder today may sound familiar to those of you who listen to his podcast. Chris Hutchins is a money optimizer who has spent a lifetime building products. He inspired his friends and family by traveling the world on a shoestring budget. He never thought his tricks for getting the most bang for his buck would lead him to being a popular podcast host. His goal? Make your money go farther than you thought possible. This is the story of All the Hacks.

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