Idan Tendler, SVP of Application Security at Palo Alto Networks, on Nailing Go-To-Market and Learning From Mistakes

03/23/23 • 37 min

Idan Tendler is the Senior Vice President of Application Security at Palo Alto Networks, as well as the chairman and co-founder of Place-IL, a nonprofit tech initiative. Idan discusses his previous cybersecurity analytics startup, Fortscale (later acquired by RSA Security), and some key lessons he learned from his experience building the company. Before Fortscale, Idan founded Bridgecrew, a company that helps developers better secure their cloud environment. With the goal of to making developers love security—a seemingly impossible task—Bridgecrew built an open-source product called Checkov, which allowed the company to get millions of developers to use their product. Today, Idan is also busy building Place-IL, a non-profit initiative that helps connect immigrants to Israel with job opportunities in the country's tech industry.

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Rich Waldron, CEO & Co-Founder of Tray.io, on Delivering Low-Code, Cloud-First Automation at Scale

Rich Waldron is the CEO and co-founder of Tray.io, a company he founded with his two best friends. This is the second time we're talking to Rich on Founder Real Talk, make sure to check out his episode from 2019! Software has been around for a long time, and in many different forms. On the waves of cloud adoption and digital transformation, it's more important than ever for companies to make technology accessible to their employees. Tray.io users in any department can use its automation platform to transform fragmented processes into powerful business outcomes. Rich talks about Tray's latest $40 million Series C extension, product and growth plans, and more.

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Dani Grant, Co-Founder and CEO of Jam.dev, on Building and Iterating a Sticky Product

Dani Grant is the co-founder and CEO of Jam.dev, a developer tool that allows for faster communication between product and engineering about bugs and fixes. While working at Cloudflare as a product manager, Dani and her eventual co-founder Mohd Irtefa dealt with frustrating debugging experiences first-hand, and came up with a product solution to help developers, engineers, designers and product managers can capture screenshots and development blocks in one click. Today, Jam has captured the hearts of huge clients like Unilever, Staples, T-Mobile, and Dell. Dani shares the importance of tracking user retention, iterating your way to total product market fit, and more.