Addressing the need for academic training in agricultural communications

06/04/24 • 20 min

In this Food, Farms & Forest episode, we learn about the development of the first agricultural communications program in the United Kingdom.

Jenifer Fouch speaks with Dr. Jeff Miller, a professor in the agricultural education, communications, and technology department, who’s helping establish the very first ag communications curriculum at Scotland’s Rural College based on his years of research on the topic.
Miller discusses his findings, the importance of agriculture communications and academic training in the field.

Tune in to learn how agricultural communications is evolving and its impact on the industry both in the U.S. and abroad.
Read the Research: Perceptions of Professionals, Faculty, and Students Regarding the Implementation of an Agricultural Communications Degree Program in the United Kingdom.
Related publications: Characteristics of U.S. Agricultural Communications Undergraduate Programs
Related links:
Agricultural Education, Communications and Technology

Dale Bumpers College of Agricultural Food Life Science
Arkansas Agricultural Experiment Station

Arkansas Cooperative Extension Service

U of A System Division of Agriculture

06/04/24 • 20 min

Food, Farms and Forests - Addressing the need for academic training in agricultural communications

Transcript

[00:00] Intro/Outro:

Welcome to the Arkansas Food, Farms and Forests Podcast, the podcast bringing you the latest on food, fiber, and forestry research from the Arkansas Agricultural Experiment Station, the research arm of the University of Arkansas System Division of Agriculture.

[00:16] Jenifer:

Welcome to Food, Farms & Forests. I'm your host, Jenifer Fouch. Today, we are exploring agricultural communications and how it's perceived by

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