Expert Edge Podcast

The goal of almost every coach or course creator I’ve ever encountered is to build a highly lucrative and impactful expert business. It doesn’t take rocket science to realize that! But as a coach it may feel like rocket science trying to figure out the formula and steps that turn your expertise into massive profits! If you've ever struggled to know a simple way to build your expert business so that it makes great money but also suits your lifestyle, then don’t miss this episode!

During this episode you’ll discover:

• The 5 phases to building a scalable and profitable expert business (you'll finally have a clear pathway for building and scaling...faster)
• The new beliefs you must adopt to command a virtual or live stage (they are very different to what you think)!
• The 3 types of signature talks you must create so that you speak in a way that sells on every occasion (most people only have one and that’s why they get average results).

And more!

Want to truly master the art of selling from virtual and live stages?

Don't miss this exclusive live Workshop series (Replays Available) that started January 29th called: Selling From Virtual & Live Stages

Register here: http://colinboyd.co/stages

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

Hit the "Follow" button so you don't miss an episode!

Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you.

For all the show notes and links:

https://www.expertedgepodcast.com/blog/episode200

Connect with Colin on Instagram:

https://www.instagram.com/colinboyd/

Get a free trial of Colin's favorite ALL-IN-ONE Course, Content and Email System: Kajabi

http://colinboyd.co/kajabi

Most coaches understand that building their personal brand is important. However, a lot of coaches don’t really have a complete grasp on what their personal brand really is. They mistake their personal brand with their brand identities like colors, fonts, websites, etc... During this episode with branding expert Yolanda Smith, we dive deep into what personal branding actually is and how to go about doing it the right way as well as the mistakes you need to make sure you avoid if you want a thriving personal brand.

Check out Yolanda’s stuff here: https://www.yolandamsmith.com/

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Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

Hit the "Follow" button so you don't miss an episode!

Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you.

For all the show notes and links:

https://www.expertedgepodcast.com/blog/episode206

Connect with Colin on Instagram:

https://www.instagram.com/colinboyd/

Get a free trial of Colin's favorite ALL-IN-ONE Course, Content and Email System: Kajabi

https://colinboyd.co/kajabi

Most coaches I come across have amazing content that provides a ton of value but they struggle to sell their stuff. This is a super common problem in the industry. The good news is that it’s relatively easy to fix because it almost always stems from 1 of 3 mistakes. You're either delivering too much information, selling at the end of your presentation, or sharing the wrong stories. During this episode I’ll go over what to do in each scenario as well as:

• The difference between information-based training and decision based training (this one distinction recently took Jon Acampora's webinar from 3 to 14% conversion rate instantly)
• How to choose the right signature story for your presentation so that your audience doesn't just like you, but they want to buy from you!
• The Infusion Selling MethodTM - This method will instantly show you how to go from content that entertains to content that converts clients (without feeling pushy or sales-y)

And more!

Want to truly master the art of selling from virtual and live stages?

Don't miss this exclusive live Workshop series (Replays Available) that started January 29th called: Selling From Virtual & Live Stages

Register here: http://colinboyd.co/stages

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

Hit the "Follow" button so you don't miss an episode!

Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you.

For all the show notes and links:

https://www.expertedgepodcast.com/blog/episode199

Connect with Colin on Instagram:

https://www.instagram.com/colinboyd/

Get a free trial of Colin's favorite ALL-IN-ONE Course, Content and Email System: Kajabi

http://colinboyd.co/kajabi

Oftentimes we think that if someone else is getting better results than us they must have some secret knowledge or skill that has enabled them to reach that point. Take the high earners in the coaching industry for example. They must possess something that has allowed them to reach high earner status, right? Right! In this episode, I reveal 5 secret attributes that I have found almost all high earners in the coaching industry possess. The good news is that these are all attributes that you can learn and develop with a little application.

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

Hit the "Follow" button so you don't miss an episode!

Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you.

Register for the free bonus training where you’ll discover the 5 secrets to selling from webinar & live stages.

https://www.click.colinboyd.co/5secretstraining

For all the show notes and links:

https://www.expertedgepodcast.com/blog/episode176

Connect with Colin on Instagram:

https://www.instagram.com/colinboyd/

The majority of coaches understand the importance of selling from stage (virtual & live) but unfortunately, due to fear of speaking, they never cultivate or utilize this immensely valuable skill. You see the second you step on a virtual or live stage, you're instantly viewed as an authority figure. Making your audience way more receptive to what you are presenting & offering. During this episode we are going to tackle this head on so that by the end of it, fear of speaking is a thing of the past for you.

During this episode you’ll discover:

• The simple technique to go from a fear that 'no one wants your programs' to feeling confident in under 7 seconds - it's crazy how fast it works
• The Sell From Stage Journey ModelTM - the 6 levels every one must move through to command the stages and growth their business
• The 4 'Big Mindset Moves' that will give you the confidence to connect with your audience from any virtual stage and move them toward your programs

Want to truly master the art of selling from virtual and live stages?

Don't miss this exclusive live Workshop series (Replays Available) starting January 29th called: Selling From Virtual & Live Stages

Register here: http://colinboyd.co/stages

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

Hit the "Follow" button so you don't miss an episode!

Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you.

For all the show notes and links:

https://www.expertedgepodcast.com/blog/episode198

Connect with Colin on Instagram:

https://www.instagram.com/colinboyd/

Get a free trial of Colin's favorite ALL-IN-ONE Course, Content and Email System: Kajabi

http://colinboyd.co/kajabi