Building Your Brand Voice in UK Property

11/23/23 • 37 min

#116

if you’re serious about building a UK property portfolio, then you need to be thinking about how to stand out.

Brandon Burton, of Brand Voice Strategy is an online marketer and self-proclaimed digital nerd!

In this week’s show you will learn about the importance of building a brand, as Brandon reveals his handy hints on how to identify and embrace YOUR brand voice to make YOU stand out from the crowd.

Brandon is also an expert in AI technology, and he picks out his three current favourite AI tools to make life easier.

In the episode, we discuss:

· The importance of Branding and Brand Voice in Saturated Markets

· Discovering and Developing Your Brand Voice

· Matching your online persona with real-life identity

· Brandon Burton's Brand Voice Strategy Service

· Understanding the Value and Potential of AI

· Caution and Considerations when using AI

We typically work with time poor professionals get a good return on their money by investing with us. To schedule a call to discuss

To Join our Mailing List to access our 37 Question Due Diligence Checklist; our 23 Step Guide to Buying Property at Auction and our Monthly NewsletterTo Follow the Show on InstagramTo leave an honest review of Expat Property Story
To tell us the one thing you’re struggling with in UK property

As a reminder, here are the details of where to meet other Expat Property Investors (For FREE!!!):

Hong Kong: The Urban Bakery in the Landmark Building in Central on the first Saturday of each month (Saturday S6th October, 2023) from 11:30 am

Dubai: Holiday Inn, Science Park on the first Wednesday of each month (Wednesday 4th October, 2023) from 7pm

Singapore: The Providore at VivoCity on the first Saturday of each month (Saturday 6th October, 2023) from 10:30 am

Keywords

Brandon Burton, brand voice strategist, copywriter, communicate like human beings, stand out, building a brand, online presence, reputation, property industry, saturated markets, unique motivations, unique processes, brand identity, brand voice, communications, stand out, authenticity, consistency, online persona, private identity, personality, viewpoints, AI, writing style, content creation, brand voice strategy, messaging, positioning, interviewing, survey responses, written text, speech patterns.

#116

if you’re serious about building a UK property portfolio, then you need to be thinking about how to stand out.

Brandon Burton, of Brand Voice Strategy is an online marketer and self-proclaimed digital nerd!

In this week’s show you will learn about the importance of building a brand, as Brandon reveals his handy hints on how to identify and embrace YOUR brand voice to make YOU stand out from the crowd.

Brandon is also an expert in AI technology, and he picks out his three current favourite AI tools to make life easier.

In the episode, we discuss:

· The importance of Branding and Brand Voice in Saturated Markets

· Discovering and Developing Your Brand Voice

· Matching your online persona with real-life identity

· Brandon Burton's Brand Voice Strategy Service

· Understanding the Value and Potential of AI

· Caution and Considerations when using AI

We typically work with time poor professionals get a good return on their money by investing with us. To schedule a call to discuss

As a reminder, here are the details of where to meet other Expat Property Investors (For FREE!!!):

Hong Kong: The Urban Bakery in the Landmark Building in Central on the first Saturday of each month (Saturday S6th October, 2023) from 11:30 am

Dubai: Holiday Inn, Science Park on the first Wednesday of each month (Wednesday 4th October, 2023) from 7pm

Singapore: The Providore at VivoCity on the first Saturday of each month (Saturday 6th October, 2023) from 10:30 am

Keywords

Previous Episode

The 18 Year Property Cycle with Akhil Patel

#115

Is now a good time to buy UK Property?

This is one of the most frequently asked questions relating to UK property on Google and this episode will help you come to your own conclusion.

Akhil Patel is one of the world’s leading experts on the 18 Year Property Cycle, and the title of his book on the subject, ‘The Secret Wealth Advantage’ gives a clue as to how important it could be to learn all about it.

This is one of my favourite episodes ever, so make sure to listen. And then listen again!

During the show, we discuss the following and much, much more:

· Akhil Patel’s book, "The Secret Wealth Advantage"

· His background and education in classics and economics

· The 18-year economic cycle

· Insights on where we are in the current cycle

· Investment and business decisions during the cycle

· Decoupling of property prices from rent towards the top of the cycle

· Cycle stages: low land prices, mid-cycle dip, construction boom, crisis, recovery

· Factors that might contribute to a surge in prices in 2024

· Uncertainty regarding the timing of a potential economic downturn

· Impact on rents and property market

· Increase in rents and its connection to wages

· The connection between increasing rents and property prices

· Potential decoupling of prices from rents during the cycle's peak

· Impact of specific factors like Brexit and geopolitical issues

· Potential challenges and risks during different stages of the cycle

If that’s not enough to get you to listen, then perhaps the appearance of Tiger Woods, Virgil and the Queen can convince you! Turn on, tune in!

We typically work with time poor professionals get a good return on their money by investing with us. To schedule a call to discuss

As a reminder, here are the details of where to meet other Expat Property Investors (For FREE!!!):

Hong Kong: The Urban Bakery in the Landmark Building in Central on the first Saturday of each month (Saturday S6th October, 2023) from 11:30 am

Dubai: Holiday Inn, Science Park on the first Wednesday of each month (Wednesday 4th October, 2023) from 7pm

Singapore: The Providore at VivoCity on the first Saturday of each month (Saturday 6th October, 2023) from 10:30 am

Keywords

The Secret Wealth Advantage, 18 year economic cycle, stages of the economic cycle, historical examples, investment decisions, business decisions, land and real estate, money creation, subscription service, proper

Next Episode

A Balanced View of SSAS Pensions with Richard Parker

#117

Have you heard UK property investors talking about SSAS pensions and wondered what they’re all about?

Or are you on the fence about whether to set one up?

Richard Parker of Chariot Developmentsis the author of SSAS Pension Legacy: Build a Wealth and Personal Legacy with a SSAS Pension.

In this episode, Richard talks us through the pros and cons of setting up a SSAS giving a more balanced view than most other champions of this increasingly popular UK property investment tool.

During the show, we discuss:

· HMRC's stance on the kinds of businesses eligible to set up SAS pensions for property investment.

· The role of SAS administration companies and the need for careful consideration when choosing one.

· The suitability of SSAS pensions based on investor activity and the array of significant tax incentives available.

· Unique features of SSAS pensions, including joint ownership and potential tax incentives relating to Capital Gains Tax / Inheritance Tax.

· Different potential options for SSAS pension trustees

· Commercial Property Investment: Learn from Richard's successful commercial property investment in CMOs the commercial equivalent of an HMO

And find out why Richard would not have a nanny as one of his ideal housemates in our fun feature: My Mini-Mo!

Leave an honest review of Expat Property StoryJoin our Mailing List to access our 37 Question Due Diligence Checklist; our 23 Step Guide to Buying Property at Auction and our Monthly NewsletterFollow the Show on InstagramTell us the one thing you’re struggling with in UK property

We typically work with time poor professionals get a good return on their money by investing with us. To schedule a call to discuss

As a reminder, here are the details of where to meet other Expat Property Investors (For FREE!!!):

Hong Kong: The Urban Bakery in the Landmark Building in Central on the first Saturday of each month (Saturday S6th October, 2023) from 11:30 am

Dubai: Holiday Inn, Science Park on the first Wednesday of each month (Wednesday 4th October, 2023) from 7pm

Singapore: The Providore at VivoCity on the first Saturday of each month (Saturday 6th October, 2023) from 10:30 am

Keywords

SSAS administration, SAS pension, HMRC definition, trading business, investment business, pension administration company, HMRC fines, tax incentives, inheritance tax, commercial property, rental income, SSAS pension, SIPP, joint ownership, property investment, liquidity needs, long-term commitment, pre-guidance, auction property, lockdown investment, commercial property management, tax-free lump sum, investment options, residential properties, special purpose vehicle, capital gains tax, Richard Parker, SAS Pension Legacy, responsible pension management, commercial property management