Putting the Cart before the Source | Takeaways from Forgotten Flights

Let’s dive into the strategies and methods used in the POWERUP Toys abandoned cart email, featured in Episode 11.

Ideas you don’t want to miss

(02:08) Takeaway 1: Research gives you relevance.

(03:03) Takeaway 2: Templates have their place, but they’re limited

(03:26) Takeaway 3: Use abandoned carts to motivate, not just remind

(05:29) Takeaway 4: Layer in emotion – it’s how people make decisions!

(05:52) Takeaway 5: Test your buttons – boring often converts better

Links from this episode

Take a look at the email we’re talking about today

Plan more effective abandoned cart sequences with my Abandonment Playbook

Grow your business when you join the Creative CEO Academy

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