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Elevated Frequencies

Elevated Frequencies

Olivia Mancuso

Entrepreneur and Chicago Music Nexus co-founder Olivia Mancuso cues up insider tips and real-world stories to help aspiring house and techno artists turn their passion into profit. After scaling her business from zero to six figures in six months, Olivia is ready to help with everything from setting up an LLC to building your personal brand. Each week, she’ll share personal insights alongside interviews with artists, promoters, label owners, and agents - all with the aim of elevating your house and techno journey. For personalized advice on growing your career, brand, and business, check out Olivia’s artist development program at patreon.com/oliviamancuso
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Top 10 Elevated Frequencies Episodes

Goodpods has curated a list of the 10 best Elevated Frequencies episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Elevated Frequencies for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Elevated Frequencies episode by adding your comments to the episode page.

Producers: are you missing out on a major revenue stream?

In this episode of Elevated Frequencies, Celia Rose, co-founder of the boutique sync licensing agency What Up Pitches, demystifies the lucrative world of sync licensing. Celia breaks down how this underutilized strategy can transform tracks into a significant source of income by aligning them with TV, film, and ad placements.

In this episode, we cover:

  • Sync Licensing 101: Celia explains the basics of sync licensing, from creating custom music for TV, films, and ads to curating an artist’s catalog for media placements.
  • The Song Lottery: Learn why producing a high volume of tracks increases your odds of sync success, with each song acting as a "lottery ticket" for potential placements.
  • Navigating Contracts: Gain insight into the crucial aspects of sync deals, including the pitfalls of exclusive contracts and the importance of understanding terms and conditions.
  • Writing for Sync: Discover the unique approach to composing music that appeals specifically to sync opportunities, differentiating it from traditional track production.
  • Maximizing Your Catalog: Celia discusses how artists can leverage their existing, unused tracks as assets in the sync world.
  • Building Industry Relationships: Strategies for connecting with sync agencies and the value of attending industry events to expand your knowledge and network.

Why This Matters: Sync licensing isn’t just a side hustle—it’s a substantial opportunity to fund your passion projects and sustain your musical career. With potential payouts of more than $100,000+ for a single ad placement, understanding sync could be your ticket to financial stability, enabling you to balance artistry with income.

Are you leveraging every opportunity in your music career? Join us at Chicago Music Nexus and connect with industry pioneers like Celia (literally - she's a panelist!) to learn how you can elevate your music business strategy. Secure your spot now! The code "PODCAST" gets you $30 off your ticket for a limited time.

Elevate your career with actionable insights from music industry experts. Explore more strategies on Patreon, where we dive deep into the business side of music. Start enhancing your understanding today.

Olivia's Instagram

The next Listening Fiesta is on 9/26, and it's free! Find it here: https://www.whatuppitches.com/

Video Editor/Audio Engineer: James Fixx

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Can perfect harmony in a DJ Duo amplify your success in the music industry? Dive into this special rerun with Walker & Royce as they unpack the secrets behind their dynamic partnership. Explore how they've turned their complementary skills into a tech-house powerhouse and learn how you can apply these principles to your own musical endeavors.

Join us for more transformative discussions at the upcoming Chicago Music Nexus. The code PODCAST gets you $30 off for a limited time. Secure your spot now: www.chicagomusicnexus.com

Elevate your career with targeted business and branding insights on my Patreon: Exclusive content starts at just $5/month: https://patreon.com/oliviamancuso

In this episode, we explore:

  • Synergistic Partnerships: How finding a music business partner that complements your strengths can revolutionize your approach and success in the music industry.
  • Resilience in Rejection: Insights on building resilience against the inevitable rejections and how to bounce back stronger.
  • Sustained Motivation: Strategies for maintaining dedication and motivation, even when career growth feels sluggish.
  • Creative Energies: Knowing when to push forward and when to step back, ensuring each project resonates with the right creative energy.

Why This Matters: Walker & Royce share invaluable lessons on partnership, perseverance, and adapting to the ebbs and flows of the music industry. Whether you're a solo artist or part of a duo, understanding these dynamics is crucial for anyone looking to make a mark in the competitive world of electronic music.

Don’t miss your chance to connect at the upcoming Chicago Music Nexus. Use the code PODCAST for $30 off. Secure your spot now: www.chicagomusicnexus.com

Video Editor/Audio Engineer: James Fixx

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THIS EPISODE IS SPONSORED BY BONBUZ.

Bonbuz is an award-winning female-founded alcohol-free beverage company that is pioneering the future of drinking and how we get buzzed.

Their new line of ready-to-drink Functional Fizz cans empowers consumers with enhanced mood states to combat the midday slump like never before.

Functional Fizz contains a blend of over 970MGs of nootropics, adaptogens, and medicinal mushrooms that work symbiotically with our body’s natural functions to elevate mood and energy, whilst promoting focus, reducing stress, and improving overall sense of wellbeing.

BUY BONBUZ HERE.

Today’s episode discusses my decision to live a low-alcohol lifestyle. I share all of my tips on how to enjoy nightlife to the fullest while cutting back on excessive drinking. I go over the benefits of drinking less, from clearing my skin to improving my gut health and so much more. My life totally changed after cutting back on alcohol.

But of course, choosing not to drink or drink less affects how you'll feel in the nightlife scene. My tolerance for drunk people has definitely gone down, and it's often hard to find a spot at shows where people with diminished spatial awareness won't bump into me. I have to acknowledge that this can be difficult, but I have a few tips that can help you feel at ease, even without the drinks.

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When Barclay Crenshaw, previously known as the renowned house music DJ Claude VonStroke, chose to step back and realign his career, it marked a profound shift not just in his professional life but also in the music world. This episode of Elevated Frequencies is a must-listen for anyone feeling cornered in their current career trajectory and seeking inspiration for a more fulfilling path.

Barclay Crenshaw originally captivated audiences under the alias Claude VonStroke, carving out a career that spanned over two decades and included five albums. He was the creative powerhouse behind Dirtybird Records, an underground house label from San Francisco that evolved into an international festival, clothing, and music brand. In a bold move in 2024, Barclay stepped away from his label to dive back into his first loves: bass, dub, jungle, funk, and hip-hop. His journey serves as an inspiring beacon for those looking to make a significant career shift.

Many professionals, despite successful careers, find that their work no longer sparks their inner passion. Barclay's story stands as a powerful example for those aspiring to break away and pursue a path more in tune with their evolving interests and passions. This episode offers not just a glimpse into Barclay's unique transformation but also provides practical strategies for those contemplating their own career pivots.

We're excited to explore Barclay Crenshaw's narrative, detailing his courageous move away from Claude VonStroke and Dirtybird Records to embrace his authentic musical identity. This decision to return to his roots and his true self is filled with insights and inspiration for anyone wishing to reshape their professional life.

In this episode, we delve into the key moments and decisions of Barclay's career, underlining the significance of aligning one's work with true passions. We discuss the challenges and victories of such a substantial change, providing listeners with valuable lessons on embracing change, staying true to one's roots, and the delightful surprises that come with rediscovering one's passion.

Tune into Elevated Frequencies for an inspiring journey of transformation with Barclay Crenshaw, and discover the courage to navigate your own career pivot, regardless of your field or career stage. His story is a reminder that it's never too late to align your professional endeavors with what truly moves you.

Follow Barclay Crenshaw

Olivia's Instagram

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NOTE FROM OLIVIA:

Hey guys! I shot this episode live at my friend's pizzeria. You may hear some slight background noise - so just a fair warning if you use headphones.

Special shoutout to Professor Pizza for sponsoring this episode:

How can you convert social media followers to loyal fans of your music? Can going viral make you an overnight music success? How can a manifestation and meditation practice support your music career goals?
Learn more tips like these from experienced DJs, producers, managers, and more at the upcoming Chicago Music Nexus. Get presale tickets here: www.chicagomusicnexus.com

Join my Patreon at the link for business and branding tips to take your DJ career to the next level. Tiers start as low as $5 a month for a limited time.

In this episode, we cover:

  • Why people follow you on social media, and how that may not convert to loyal music fans
  • The power of manifestation in creating your dreams and meditation for keeping you grounded within them
  • The cons of going viral and how building an audience over time may be more effective

Minimal techno and house DJ/producer duo, X & Ivy, began under a different alias, PARTY SHIRT, and amassed 20M followers as the world went into lockdown. The duo decided to start a completely new project as X & Ivy, which began in 2023, but has quickly gained noise, including sets for Book Club Radio, and gigs in US, UK, and Australia.

Their tracks have received support from the likes of FISHER, Jamie Jones, Marco Carola, and more. Their upcoming release with frequent Daft Punk collaborator, Todd Edwards, and an album worth of unreleased IDs has positioned them perfectly for an exciting 2024.

Follow X & Ivy

Follow Me

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THIS EPISODE IS SPONSORED BY BONBUZ.

Bonbuz is an award-winning female-founded alcohol-free beverage company that is pioneering the future of drinking and how we get buzzed.

Their new line of ready-to-drink Functional Fizz cans empowers consumers with enhanced mood states to combat the midday slump like never before.

Functional Fizz contains a blend of over 970MGs of nootropics, adaptogens, and medicinal mushrooms that work symbiotically with our body’s natural functions to elevate mood and energy, whilst promoting focus, reducing stress, and improving overall sense of wellbeing.

BUY BONBUZ HERE.

A native of Guam, Jia's journey began with his love for techno, leading him to DJing and eventually creating "6AM Disturbance." The name symbolized his double life, where weekdays were about his finance job, and weekends were a celebration of music.

His dedication brought him from San Diego to LA, opening doors to the music scene and eventually leading to the development of Guam's Electric Island Festival, an award-winning house and techno sensation. But 6AM is more than just festivals and events; it's about enriching lives through community, belonging, and creating opportunities for the next generation of artists.

Jia’s belief in what he calls an “invisible KPI” emphasizes that the energy and intention of an event’s creator directly influence the event itself. It must be real and genuine.

With new projects like ArtistMap, aimed at educating and guiding aspiring artists, 6AM continues to foster an inclusive community serving something greater than itself.

Follow 6AM on Instagram.

Follow Jia on Instagram.

Learn more about Artist Map.

Follow Olivia on YouTube, TikTok, and Instagram.

www.elevatedfrequenciespodcast.com

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How do you get signed to a record label that values artist development?

What will a label do to evolve your artist story and support individual releases?

Should you be producing for DJ promo or to play your tracks directly to your audience?

Learn more tips like these from experienced DJs, producers, managers, and more at the upcoming Chicago Music Nexus. Presale tickets go live TOMORROW, June 21, 2024.

In our exclusive Patreon clip, Deron and I discuss how AI is changing music promotion, for better or worse. Join my Patreon for business and branding tips to take your DJ career to the next level. Tiers start as low as $5 a month for a limited time.

In this episode, we cover:

  • What marketing tactics Deron uses for his signed artist releases
  • How his label plays a part in artist development
  • The personality traits he looks for when trying to sign an artist

Deron Delgado is a label manager for Dirtybird Records (under EMPIRE Records), who’s built a reputation as one of underground dance music’s most influential curators. Since 2015, Delgado has managed the label’s day-to-day operations, and helped shape and execute the label’s vision across their releases, events, festivals, and more. He's overseen dozens of artists' careers, helping many grow from local openers to festival headliners. Delgado has worked with names like John Summit, FISHER, Nikki Nair, Walker & Royce, and Catz N Dogz, to name a few.

Follow Deron: https://www.instagram.com/derondelgado/
Follow Me: https://www.instagram.com/oliviamancuso__/

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What can a strong PR strategy do for your music career? When is the right time to add a PR expert to your artist team? How can PR help refine your artist brand identity?

Listen to this episode to learn how PR maven Franz Hilberath recommends you build your brand. His tips aim to not only grow your career but maintain your integrity and connection to your audience at the same time. Franz is a panelist at the upcoming Chicago Music Nexus, where artists can talk directly to him. Presale tickets go live on June 21, 2024! Sign up for early bird access here.

In our exclusive Patreon clip, Franz explains top 40 artists' recent PR strategies. We discussed Billie Eilish's new album promotion, Kendrick Lamar's smart and subtle marketing for his diss tracks, and other artists who have dipped their toes in EDM (Beyonce, Drake). Join my Patreon for business and branding tips to take your DJ career to the next level. Tiers start as low as $5 a month for a limited time.

In this episode, we cover:

  • How a PR strategy can support your music career
  • How to build a PR story that audiences relate to
  • The value of a niche, engaged audience over viral numbers

Franz Hilberath is a writer, publicist, artist manager, and editor/founder of MP3 MAG. His byline spans live event coverage, music reviews, and interviews with innovators such as ODESZA, Marc Rebillet, RUFUS DU SOL, Lee “Scratch” Perry, GRiZ, & SOFI TUKKER. Franz works as an independent publicist (Franz.mp3), representing true creatives and esteemed labels such as Zeds Dead (Deadbeats), Shaq (Diesel), Gravitas Recordings, Mersiv (MorFlo Records), Night Tales (Ultra Records), and more. Follow Franz.

Join my Patreon and get exclusive access to branding and business resources for your artist journey.
Connect on Instagram

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Are you losing motivation in your music career because of slow growth? How do you build the skill of resiliency against rejection? Can you find a music business partner that keeps you motivated and dedicated to your art? This episode shares the story of DJ duo Walker & Royce, who not only developed a perfectly complementary partnership, but also have countless stories of perseverance in becoming the successful artists they are today.

In this episode, we cover:

  • Finding a business partner that compliments your strengths & weaknesses
  • Building resilience to rejection
  • How to keep yourself dedicated despite slow career growth
  • Working on projects with the right creative energy and knowing when to take a step back

Walker & Royce are a tech-house DJ duo from New York City. The pair produced their first two full length albums, Self Help and No Big Deal, with Dirtybird Records after successful tracks with labels like Crosstown Rebels, OFF Recordings, and Moda Black. They’ve collaborated with Green Velvet, Diplo, Channel Tres, and more for the bass-heavy tracks that built them a name in the electronic music scene.

Follow Walker & Royce

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Are you ready to hit the road and make a name for yourself beyond your local scene? In this episode, Max Pohlmann, co-founder of Audisbliss and a veteran touring manager, unpacks the essentials of moving from local stages to nationwide tours. With extensive experience managing tours for artists like Subtronics and Mindchatter, and orchestrating over 150 events globally, Max brings unparalleled insights into making it big in touring.

Join us for an exclusive opportunity to connect with industry leaders like Max at the upcoming Chicago Music Nexus. The code PODCAST gets you $30 off. Secure your spot now: www.chicagomusicnexus.com

Elevate your career with targeted business and branding insights on my Patreon. Exclusive content starts at just $5/month: patreon.com/oliviamancuso

In this episode, we explore:

  • The Local Launchpad: Learn what foundational steps you need to dominate at home before you can dazzle on the road.
  • Strategic Moves: Discover whether you should aim for headlining smaller venues or seek direct support roles in bigger shows as your entry into touring.
  • The Real Cost of Touring: Touring isn't all glamour and applause. Uncover the often-overlooked downsides, from financial strains to mental health challenges.
  • Tour Construction: Crafting a successful tour involves more than just showing up. Dive into the nuts and bolts of effective tour planning, from branding and venue selection to overall management.
  • Universal Traits of Success: Hear surprising qualities shared by all successful clients Max has worked with—traits that could set you apart from the crowd.

About Max Pohlmann: With a background ranging from tour management for high-profile clients to event production, Max is a beacon of knowledge in the touring and event management industry. His experience spans coordinating high-stakes festival operations and managing critical emergency situations, making him an invaluable resource for anyone looking to break into or excel in the world of music tours.

Why This Matters: Many dream of stepping up from local artist to touring powerhouse, but the path is fraught with challenges and requires meticulous planning and personal resilience. Max’s firsthand experiences offer a roadmap for aspiring artists to navigate this transition successfully.

Connect with me here: oliviamancuso__

Video editor/audio engineer: James Fixx

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FAQ

How many episodes does Elevated Frequencies have?

Elevated Frequencies currently has 78 episodes available.

What topics does Elevated Frequencies cover?

The podcast is about Entrepreneurship, Music, Mindset, Personal Development, Music Business, Podcasts, Business, House Music, Music Interviews and Electronic Music.

What is the most popular episode on Elevated Frequencies?

The episode title 'What Record Labels Look For & How They Help DJs Grow with Deron Delgado | Elevated Frequencies #54' is the most popular.

What is the average episode length on Elevated Frequencies?

The average episode length on Elevated Frequencies is 37 minutes.

How often are episodes of Elevated Frequencies released?

Episodes of Elevated Frequencies are typically released every 7 days.

When was the first episode of Elevated Frequencies?

The first episode of Elevated Frequencies was released on Jun 1, 2023.

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