Eggheads

In the debut episode of The Egghead Scramble, host Greg Schoenefeld reconnects with industry experts Brian Moscogiuri, VP of Eggs Unlimited, and Dr. Kay Russo, a leading veterinarian, to tackle the most pressing issues facing the egg industry today. Together, they dive into the economic turmoil caused by recent avian influenza outbreaks, which have led to record-high egg prices and significant supply chain disruptions.

The episode sheds light on the unpredictable nature of the virus, from its devastating impact on farmers to growing public health concerns. Brian and Kay discuss the crucial role of early detection through innovative methods like bulk tank testing, and explore how the industry can move beyond reactive measures to more strategic, long-term solutions. The conversation touches on the limitations of current biosecurity practices and considers vaccination as a critical, humane alternative to controlling the spread of the virus.

As we head into the holiday season and look ahead to 2025, this episode emphasizes the industry's need for adaptation, sustainability, and preparedness in the face of continuing challenges. With new state regulations on the horizon and a volatile market, the egg industry must take decisive steps toward a more resilient future.

An episode of the Egghead Scramble will return every quarter for insightful updates on eggonomics and avian influenza developments. Subscribe on Eggheads on Spotify and Apple Podcasts, and follow us on LinkedIn and Instagram for more discussions, industry news, and behind-the-scenes insights.

Sustainability, animal welfare, and transparency—are they just buzzwords, or true commitments?

This week we sit down with Sandra Vijn, Managing Director of Kipster USA, to explore how the company is rethinking the entire system—from upcycled feed to carbon-neutral farming. Kipster is aiming to redefine what ethical egg farming looks like.

Sandra shares how Kipster’s model challenges conventional agriculture, why transparency matters (even when it’s not pretty), and the complex question of who really pays for sustainability. She explains how Kipster was designed around the needs of chickens rather than regulations, the challenges of bringing a European egg model to the U.S., and why regenerative and circular farming need to be part of the same conversation.

Can Kipster carve out a new space in the American egg market? And will American consumers buy into their vision?

Please rate Eggheads on Spotify and Apple Podcasts. Are you an egg industry pro? Reach out to be a guest on the show! Connect with us on LinkedIn and Instagram.

This week on Eggheads, we sit down with Mark Kellen, Executive Vice President at Daybreak Foods, to explore the mindset, skillset, and lived experience behind leadership in the egg industry. From his beginnings on a small family farm in Minnesota to overseeing operations across six states, Mark’s journey is rooted in curiosity, adaptability, and an unwavering commitment to his team.

We unpack what it takes to become a well-rounded general manager—from hands-on live bird work to managing budgets, community relations, and customer expectations. Mark shares how Daybreak is building internal pipelines of leadership through tailored development plans and cross-training opportunities, and why communication is the most overlooked (yet essential) ingredient in promoting from within.

The episode also touches on Mark’s firsthand experience navigating avian influenza—from the emotional toll of depopulation to the importance of transparent planning and employee trust. It’s a candid conversation about growth, grit, and what it means to lead during both steady days and storms.

Are you an egg industry pro? Reach out to be a guest on the show! Connect with us on LinkedIn and Instagram. And please rate Eggheads on Spotify and Apple Podcasts.

If you're interested in sponsoring a future episode of Eggheads, you can contact us by filling out this form.

Today, Greg Schoenfeld sits down with Danny Leckie, CEO of Hatch for Hunger, to learn about his journey from corporate agriculture to leading a mission-driven nonprofit. With roots in feeding people that trace back through his career, Danny shares how he transitioned from big agriculture to Hatch for Hunger, where he’s now tackling food insecurity by providing fresh, sustainable proteins like eggs to food banks across the country.

Danny offers a behind-the-scenes look at Hatch for Hunger’s unique model, which combines farm partnerships, innovative logistics, and cold storage solutions to address the economic and distribution challenges in delivering fresh protein to those who need it most. He explains how Hatch’s subsidy approach and close work with food banks and farmers enable more efficient, large-scale access to high-quality proteins, and why diversifying their offerings is key to future resilience.

If you’re interested in learning how nonprofits are rethinking food distribution, Danny’s insights into nutrition security, sustainability, and community impact are not to be missed. Don’t forget to rate Eggheads on Spotify and Apple Podcasts. Are you interested in being a guest on the show? Reach out to us on LinkedIn and Instagram and let's connect!

This week on Eggheads, we're chatting with Dr. Ken Anderson, a long-time poultry scientist and a Professor in the Prestage Department of Poultry Science at North Carolina State University. Ken has been working with eggs since he was 6 years old, and his perspective is informed by a wealth of hands-on industrial and academic experience.

One of his biggest contributions is a project called the Layer Performance and Management Test. It's a long running trial where different breeds of hens are raised under various production systems to measure their impact on egg output, feed efficiency, shell quality, and various other factors. Running the test has given Ken a unique vantage point to observe the industry's trajectory over the past decades.

In this episode me and Ken talk about all of the changes he's witnessed in his nearly 60 years working in the egg industry, including the evolution of layer housing, egg safety protocols and the animal welfare debate. This is a fascinating and wide-ranging discussion that includes some controversial opinions. And while you may not agree with them, they'll definitely make you think.

Are you an egg industry pro? Reach out to be a guest on the show! Connect with us on LinkedIn and Instagram. And please rate Eggheads on Spotify and Apple Podcasts.

If you're interested in sponsoring a future episode of Eggheads, you can contact us by filling out this form.