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eCom Sessions - Insights to the new Google Shopping + latest eCom trends you need to know

Insights to the new Google Shopping + latest eCom trends you need to know

eCom Sessions

11/27/24 • 32 min

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Welcome to eCom Sessions. A podcast created for marketing leaders working in eCommerce.

Today is a focus session. We’ll share some of the interesting Digital marketing headlines we’ve seen over the past few weeks.

Our focus this week will be on Google’s new Shopping launch in the US and, most importantly, what we think you should do about it.

Today's focus’/deep dives:

  • The New Google Shopping, what to expect
    • what it is + changes to expect
    • impact on search
    • Screenshots in the accompanying blog post here: https://thisisnovos.com/blog/7-takeaways-about-the-new-google-shopping/

part 2

  • ChatGPT search launches: is it ready to be part of an eCom strategy?
  • An interesting Global payment trend (Apple Pay + discounts to NOT use it)
  • Pop-ups on iPhones: New iPhone updates to remove pop ups and cookies video
  • Amazon releases AI bot Rufus
  • Promos and affiliate codes are now shown in Chrome

Sign up for the accompanying newsletter here: https://newsletter.thisisnovos.com/subscribe

11/27/24 • 32 min

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