How to Implement a Fulfillment Execution System with Erhan Musaoglu
10/31/22 • 34 min
For this episode of the eCom Logistics Podcast, we welcome Erhan Musaoglu, Founder and CEO of Logiwa. Seeing a need, Erhan developed their own high-volume online order fulfillment execution system that functions much more holistically than just a WMS.
Any e-commerce business needs even the barest fulfillment execution system to realize greater productivity in its warehouses and be able to ship orders quickly and efficiently. Erhan also discusses market trends like product returns and the current climate with tight delivery windows.
HIGHLIGHTS
05:24 the day you landed - Moving to the US and building a leading WMS
09:27 i used to implement - Differences between WMS and order fulfillment solution
16:07 first of all - Warehousing and WMS are crucial for an e-commerce business's success
21:20 you don't need - Facilitate quicker UPH with an inexpensive fulfillment execution system
28:28 we constantly - Trends in the market: Adapting to unique workflows, package optimization, and labor
34:12 how do you - Multi SKU management in a warehouse
QUOTES
05:50 On moving to the US and focusing on online order fulfillment - Erhan: “You cannot do everything perfect. You have to select one vertical, you have to select one solution, and you have to stick with it. And you have to make it better than anyone else."
14:46 Implement a good warehousing and fulfillment system - Ninaad: "Just because you have a warehouse management system does not translate into it being a good fulfillment system. They are 2 different universes. I would go to say that a fulfillment system is just as far apart from a traditional warehousing system as a store operations system is from a distribution center."
18:04 Warehousing is the top consideration of e-commerce businesses - Erhan: “Warehouse is the most crucial element for an online business. Otherwise, you are going to fail. If you cannot pick, if you cannot pack, and if you cannot ship faster, you're going to fail."
Find out more about Erhan in the links below:
Website:
Subscribe and Keep Learning!
If you’re a logistics leader looking to scale sustainably, don’t miss out! Subscribe for more expert strategies on tackling modern supply chain challenges.
Be sure to follow and tag the eCom Logistics Podcast on LinkedIn and YouTube
For this episode of the eCom Logistics Podcast, we welcome Erhan Musaoglu, Founder and CEO of Logiwa. Seeing a need, Erhan developed their own high-volume online order fulfillment execution system that functions much more holistically than just a WMS.
Any e-commerce business needs even the barest fulfillment execution system to realize greater productivity in its warehouses and be able to ship orders quickly and efficiently. Erhan also discusses market trends like product returns and the current climate with tight delivery windows.
HIGHLIGHTS
05:24 the day you landed - Moving to the US and building a leading WMS
09:27 i used to implement - Differences between WMS and order fulfillment solution
16:07 first of all - Warehousing and WMS are crucial for an e-commerce business's success
21:20 you don't need - Facilitate quicker UPH with an inexpensive fulfillment execution system
28:28 we constantly - Trends in the market: Adapting to unique workflows, package optimization, and labor
34:12 how do you - Multi SKU management in a warehouse
QUOTES
05:50 On moving to the US and focusing on online order fulfillment - Erhan: “You cannot do everything perfect. You have to select one vertical, you have to select one solution, and you have to stick with it. And you have to make it better than anyone else."
14:46 Implement a good warehousing and fulfillment system - Ninaad: "Just because you have a warehouse management system does not translate into it being a good fulfillment system. They are 2 different universes. I would go to say that a fulfillment system is just as far apart from a traditional warehousing system as a store operations system is from a distribution center."
18:04 Warehousing is the top consideration of e-commerce businesses - Erhan: “Warehouse is the most crucial element for an online business. Otherwise, you are going to fail. If you cannot pick, if you cannot pack, and if you cannot ship faster, you're going to fail."
Find out more about Erhan in the links below:
Website:
Subscribe and Keep Learning!
If you’re a logistics leader looking to scale sustainably, don’t miss out! Subscribe for more expert strategies on tackling modern supply chain challenges.
Be sure to follow and tag the eCom Logistics Podcast on LinkedIn and YouTube
Previous Episode
How to Leverage Data Science as a Competitive Advantage with Chad Rubin
For this episode of the eCom Logistics Podcast, we welcome Chad Rubin, Founder and CEO of Profasee. As one of the pioneering Amazon sellers, Chad has kept up with the updates over the years and now offers a dynamic pricing platform to enable Amazon brands to predict the perfect price at each precise moment.
Chad dives into how data science is the competitive advantage brands need to profit on Amazon. He highlights that brands should embrace Amazon as it simply is the best place to meet buyers where they are buying. Finally, Chad discusses how Shopify and Amazon can coexist and how AWD is changing the 3PL game.
HIGHLIGHTS
04:08 Solving problems: Find friction first then refine the solution
10:40 Selling on Amazon is profitable with data science as a competitive advantage
22:07 Brands should meet buyers where they buy, which is Amazon
28:16 Fix the pricing of AWD and it will dominate the market
38:10 Shopify and Amazon can coexist in the same space
QUOTES
19:35 Data science is the competitive advantage for selling on Amazon - Chad: “The strong will survive and one of the ways of being strong is actually getting an edge. And that edge right now, the only edge that they're gonna be able to get, because if Thrasio has 20,000 SKUs to manage, they need data science.”
26:53 Offer Amazon exclusives for social proof - Chad: “People go on Amazon, a lot of times they never leave Amazon. So perhaps it's important you have your exclusives, let's just say your Caraway and you're selling pots and pans in Shopify.”
“And you have some really beautiful, elegant product. Well, put your hero SKU or your economy SKU on Amazon because then you get social proof and you have your other color variations maybe off Amazon.”
45:20 Shopify and Amazon can coexist to address different segments of the market - Chad: "I believe that you can coexist in the world and be on Amazon and have your own storefront simultaneously and add different value. And, certainly, you can do a lot more experimentation with your own Shopify site. But I don't think that they're mutually exclusive anymore."
Find out more about Chad in the links below:
- LinkedIn: https://www.linkedin.com/in/itschadrubin/
- Website: https://profasee.com/
- Email: [email protected]
Subscribe and Keep Learning!
If you’re a logistics leader looking to scale sustainably, don’t miss out! Subscribe for more expert strategies on tackling modern supply chain challenges.
Be sure to follow and tag the eCom Logistics Podcast on LinkedIn and YouTube
Next Episode
How to Reduce Air in Packages with James Malley
For this episode of the eCom Logistics Podcast, we welcome James Malley, the "Cartonization Magnate" and Founder and CEO of Paccurate. Reducing the amount of air in packages is not just good for profits, it’s critical for the environment too.
James discusses the complex but critical question of how to reduce air in packages with cartonization. He digs into the low-hanging fruit that companies can initiate to begin cartonization, as well as raises awareness of the gravity of the waste issue worldwide.
HIGHLIGHTS
- 02:58 Cartonization: Packing mistakes and the factors that drive them
- 14:59 Amazon packing practices are practical but waste is a major issue
- 18:59 Cartonizing realizes hidden savings per square foot
- 28:47 Lead the shift because the waste problem needs to be resolved
QUOTES
19:36 Bad cartonization is still better than no cartonization - James: "The good news is there's a ton of low-hanging fruit, so if you don't have any cartonization, use bad cartonization. It'll get you at least some of the way there to get you started and help you keep your margins intact."
27:04 The data proves that the waste problem is much more significant - James: "My team is very motivated by this idea that we could put a dent in some of the waste in supply chain. And I think it's kind of a rude awakening, a little bit, when you start digging into the data of how bad things actually are. From a packaging standpoint, we're like oh, we'll do paper fill and cardboard's better than plastic, and truth is it is but not by as much as we would hope."
Find out more about James in the links below:
- LinkedIn: https://www.linkedin.com/in/jmalley/
- Website: https://paccurate.io/
Subscribe and Keep Learning!
If you’re a logistics leader looking to scale sustainably, don’t miss out! Subscribe for more expert strategies on tackling modern supply chain challenges.
Be sure to follow and tag the eCom Logistics Podcast on LinkedIn and YouTube
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