DXTalk x Bart Omlo, Conscia

09/18/23 • 40 min

DXTalk: Navigating the Digital Experience Industry

In this first episode, of DXTalk, we are thrilled to have Bart Omlo, Global Head of Sales at Conscia, as our guest.

Bart introduces us to the evolvment of the industry, from the early ages of the web, the rise of the CMS, the different shifts in the market from Cloud, to headless, to new players like Conscia, and how these shifts started out addressing developers and technical people but flowed into requirements from the business, editors, and marketers.

In this episode you will also learn what trends Bart believes are still to be the next big thing in this industry. We talk about how to make things simpler in a complex industry with different needs, and how this also led to the birth of Kontent.ai.

We talk MACH, MACH-alliance, open-source, communities - organized or not - and open standards for the industry.

Bart elaborates more on Digital Experience Orchestration in general, Conscia, and what needs these products help within a composable setup, and we touch upon the different categories, abbreviations, and positioning within the digital experience industry.

In this first episode, of DXTalk, we are thrilled to have Bart Omlo, Global Head of Sales at Conscia, as our guest.

We talk MACH, MACH-alliance, open-source, communities - organized or not - and open standards for the industry.

Previous Episode

DXTalk Prolog

Your three hosts Bolette Kern, Jonas Poulsen, and Lasse Fredslund present themselves and the story behind the podcast DXTalk: Navigating the Digital Experience Industry.

They explain what they hope to get out of the podcast series and what you as a listener, hopefully, can look forward to in the coming episodes.

Although they all work in various roles at Umbraco, this is not a podcast about Umbraco, but a podcast about the Digital Experience Industry, which our three hosts try to explore and navigate.

Next Episode

DXTalk x Tomas Antvorskov Krag, NoA Ignite

Listen to this episode of DXTalk and hear what tendencies and experiences in the Digital Experience Industry led Tomas Antvorskov Krag, CTO at NoA Ignite, to work fully with composable and headless designs today.

Tomas describes the evolvement from the editor-friendly functionality-rich monolithic systems to the disadvantages of rendering all this information, splitting up platforms into less editor-friendly but fast, composable systems, to the Jamstack, headless revolution, and the introduction of all the new players that combine good developer, editor, user, and customer experience.

We talk about composable e-commerce and its different approaches - do you build your e-commerce platform from multiple sources, e-commerce without content, or model your product data into your CMS? Tomas lets us in on how they build e-commerce architectures at NoA Ignite and emphasizes how to deal with many data types. He shares his thoughts on future e-commerce and highlights some of the best e-commerce vendors right now.

Tomas shares with us the advantages of composable architecture from a business point of view and how the employee/editor experience benefits from a composable approach, not just the user experience.