Do Doulas Need Business Strategy?

Strategy and planning is at the center of what we do as doulas. If we support birth we tell our clients they should go into the process of labor with a plan, or at least a bit of knowledge and some preferences! Your Doula Business is similar to this! You need to have some kind of game plan, and also a little bit of flexibility for how this might go.

You need to have an idea of not only where you hope to go as a doula, but also what that could look like and how you may get there. Now I specifically want to encourage you to both DREAM BIG and also plan strategically. Those two need to go hand in hand. They need to be held together, just like in birth preparation.

Key Takeaways:

• All business owners need plans and strategy
• Doula business owners are no different
• There’s still a LOT of variety in how that can look
• But intentional planning is important no matter what your goals are!

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** The Birth Prep Blueprint is offered for only $20 to anyone who qualifies for any kind of social services (meaning that a family has a lower income to the point that they would qualify for WIC or SNAP or Medicaid, etc.). No need to disclose your income, just which service you qualify for and the link can be sent right over. Just email [email protected] to learn more.

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Kaely Daily is produced by Kaely Harrod of Harrod Doula Services

It is sponsored by The Birth Prep Blueprint Childbirth Class

Music by Madirfan: Hidden Place on Pixabay

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