
Interview with Victor Lytvinenko of Raleigh Denim in Raleigh, NC
10/17/24 • 76 min
Summary: Victor and I talk all about urban manufacturing and creativity in Raleigh. This interview was recorded on September 5th, 2024, before Hurricane Helene hit Western North Carolina.
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Sponsor: This show is supported by the Top Five Newsletter. If you want a simple and to-the-point update on Raleigh commercial development you can subscribe to the Top Five. It’s free if you want it to be!________________________________________________________
Big Take Aways:
- How constraints breed creativity.
- How when you start a business young, you have everything to lose.
- The importance of understanding “enough”.
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About Victor:
Victor Lytvinenko and Sarah Yarborough started Raleigh Denim Workshop in 2007 in their hometown of Raleigh, NC and were inducted to the CFDA(Council of Fashion Designers of America) in 2013. The husband-wife team learned the techniques of traditional American jeansmaking through seeking out a series of informal apprenticeships with factory workers, patternmakers, and mechanics throughout the state. Raleigh Denim Workshop's products are all produced with a focus on design, process, material, and craft.
The brand has been featured in numerous publications including New York Times, Vogue, and Wallpaper Magazine and sold worldwide at high-end boutiques across the country, London, Amsterdam and Tokyo.
Sarah and Victor have collaborated on projects with OMA, Patagonia, Kate Spade, John Patrick Organic, Pilsner Urquell – exhibited at Art Basil Miami, and has been designing furniture and upholstery with Bernhardt Design for many years.
Connect with Victor: Website | LinkedIn | Instagram
Mentioned in the show:
Council of Fashion Designers of America
[Book] The Good Life: Helen and Scott Nearing's Sixty Years of Self-Sufficient Living
[Book] Company of One: Why Staying Small Is the Next Big Thing for Business
[Book] Let My People Go Surfing: The Education of a Reluctant Businessman
[Book] The Braindead Megaphone
Other interviews with Victor:
Clever Podcast
Nice Work Podcast
________________________________________________________
Sponsor: This show is supported by the Top Five Newsletter. If you want a simple and to-the-point update on Raleigh commercial development you can subscribe to the Top Five. It’s free if you want it to be!
Show Notes:
Welcome to Dirt NC where we talk all about the places and spaces of North Carolina and the people who make them awesome, I am your host Jed Byrne.
Throughout my career in engineering, construction, finance, and development, I have covered just about all sides of the land use ecosystem. This show creates an opportunity for me to share what I have learned with you as well as i
Summary: Victor and I talk all about urban manufacturing and creativity in Raleigh. This interview was recorded on September 5th, 2024, before Hurricane Helene hit Western North Carolina.
________________________________________________________
Sponsor: This show is supported by the Top Five Newsletter. If you want a simple and to-the-point update on Raleigh commercial development you can subscribe to the Top Five. It’s free if you want it to be!________________________________________________________
Big Take Aways:
- How constraints breed creativity.
- How when you start a business young, you have everything to lose.
- The importance of understanding “enough”.
________________________________________________________
About Victor:
Victor Lytvinenko and Sarah Yarborough started Raleigh Denim Workshop in 2007 in their hometown of Raleigh, NC and were inducted to the CFDA(Council of Fashion Designers of America) in 2013. The husband-wife team learned the techniques of traditional American jeansmaking through seeking out a series of informal apprenticeships with factory workers, patternmakers, and mechanics throughout the state. Raleigh Denim Workshop's products are all produced with a focus on design, process, material, and craft.
The brand has been featured in numerous publications including New York Times, Vogue, and Wallpaper Magazine and sold worldwide at high-end boutiques across the country, London, Amsterdam and Tokyo.
Sarah and Victor have collaborated on projects with OMA, Patagonia, Kate Spade, John Patrick Organic, Pilsner Urquell – exhibited at Art Basil Miami, and has been designing furniture and upholstery with Bernhardt Design for many years.
Connect with Victor: Website | LinkedIn | Instagram
Mentioned in the show:
Council of Fashion Designers of America
[Book] The Good Life: Helen and Scott Nearing's Sixty Years of Self-Sufficient Living
[Book] Company of One: Why Staying Small Is the Next Big Thing for Business
[Book] Let My People Go Surfing: The Education of a Reluctant Businessman
[Book] The Braindead Megaphone
Other interviews with Victor:
Clever Podcast
Nice Work Podcast
________________________________________________________
Sponsor: This show is supported by the Top Five Newsletter. If you want a simple and to-the-point update on Raleigh commercial development you can subscribe to the Top Five. It’s free if you want it to be!
Show Notes:
Welcome to Dirt NC where we talk all about the places and spaces of North Carolina and the people who make them awesome, I am your host Jed Byrne.
Throughout my career in engineering, construction, finance, and development, I have covered just about all sides of the land use ecosystem. This show creates an opportunity for me to share what I have learned with you as well as i
Previous Episode

Interview with Jeremy Deckelbaum of ELM Partners in Raleigh, NC
Summary: Jeremey and I talk all about the tenant rep brokerage process!
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Sponsor: This show is supported by the Top Five Newsletter. If you want a simple and to-the-point update on Raleigh commercial development you can subscribe to the Top Five. It’s free if you want it to be!________________________________________________________
Big Take Aways:
- The power of placemaking and a long term vision.
- How tenant representation is a “free service”.
- Best advice: have a plan and don’t rush.
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About Jeremy:
A Raleigh native, Jeremy Deckelbaum joined Elm Partners as Vice President in 2021 after working at Trademark Properties for several years.
Jeremy has a knack for finding off market properties and focuses on investment sales and retail leasing. Jeremy started his career in finance, which has served him well in both his professional life and in his philanthropic efforts. With a background in corporate sponsorships, partnerships and fundraising, Jeremy has had success building relationships and networking with business leaders. Previously, Jeremy has worked for organizations such as Cohost for NC CEO Forum, NC Football Club, and Teen Cancer America.
Jeremy is an active member in Retail Brokers Network, TCAR, ULI, ICSC and a board member of the Jewish Federation for Greater Raleigh area. Jeremy’s true passion is philanthropy, specifically to organizations dedicated to supporting children and teens. Jeremy was the cofounder of the Beard Gang for the NC State University basketball team that benefitted Make-A-Wish Foundation.
Jeremy and his wife Liza live Downtown and they have a baby boy, Marshall, a daughter, Katherine, and a dog Butterbean. In his spare time, he enjoys hot yoga, golfing, traveling, supporting the Baltimore Ravens, and being with friends and family.
Connect with Jeremy: Website | LinkedIn | Instagram
Mentioned in the show:
NCFC
Ideal’s Sandwich and Grocery
Figulina
Raleigh Magazine
Dorthea Dix Park
________________________________________________________
Sponsor: This show is supported by the Top Five Newsletter. If you want a simple and to-the-point update on Raleigh commercial development you can subscribe to the Top Five. It’s free if you want it to be!
Show Notes:
Welcome to Dirt NC where we talk all about the places and spaces of North Carolina and the people who make them awesome, I am your host Jed Byrne.
Throughout my career in engineering, construction, finance, and development, I have covered just about all sides of the land use ecosystem. This show creates an opportunity for me to share what I have learned with you as well as introduce you to some of my friends, both new and old who are doing transformative work.
With each episode of Dirt NC my goal is to make sure you walk away learning something new about land use. I promise to keep it simple and straight to the point.
As always, I am grateful that you have chosen to share this time
Next Episode

Interview with Chuck Flink of NC State University in Raleigh, NC
Summary: Chuck and I talk about greenway history in Raleigh and the new Peter A. Pappas Real Estate Development Program at NC State University. This interview was recorded on September 9th, 2024, before Hurricane Helene hit Western North Carolina.
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Sponsor: This show is supported by the Top Five Newsletter. If you want a simple and to-the-point update on Raleigh commercial development you can subscribe to the Top Five. It’s free if you want it to be!
________________________________________________________
Big Take Aways:
- Greenway history in Raleigh from 1969 to today.
- Landscapes are what we love in North Carolina.
- The new Real Estate program at NC State, past and future.
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About Chuck:
Chuck Flink is an award-winning author, planner and landscape architect who has completed greenway work in 250 communities, in 35 states, and in Europe, Asia, and South America.
He is the recipient of four dozen national, regional and local planning and design awards. Chuck is a Fellow in the American Society of Landscape Architects, he is the 2006 Distinguished Alumnus of the NC State University College of Design, 2019 recipient of the NC State University Watauga Medal and 2023 recipient of the ASLA LaGasse Medal.
Chuck is the author of three books on greenways: Greenways. A Guide to Planning, Design and Development (1993), Trails for the Twenty First Century (2001), and his most recent book “The Greenway Imperative: Connecting Communities and Landscapes for A Sustainable Future.”
He currently serves as Director of the Peter A. Pappas Real Estate Development Program at NC State University.
Connect with Chuck: Website | LinkedIn
Mentioned in the show:
- Lewis Clarke Collection at NC State
- William “Bill” Flournoy Papers at NC State
- Raleigh Greenway Storymap
- Razorback Greenway
- NC State College of Design
- Pappas Real Estate Development Program
- [Book] Historic Black Neighborhoods of Raleigh
- Chavis-Dix Strollway
- North Carolina Cross-Triangle Ride
________________________________________________________
Sponsor: This show is supported by the Top Five Newsletter. If you want a simple and to-the-point update on Raleigh commercial development you can subscribe to the Top Five. It’s free if you want it to be!
Show Notes:
Welcome to Dirt NC where we talk all about the places and spaces of North Carolina and the people who make them awesome, I am your host Jed Byrne.
Throughout my career in engineering, construction, finance, and development, I have covered just about all sides of the land use ecosystem. This show creates an opportunity for me to share what
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