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Digital Marketing Insights Show

Digital Marketing Insights Show

Tom Gibbons

The Digital Marketing Insights Show invites professionals in the digital space to talk about their journeys. Whether the professional is experienced or new to the industry. We look to follow their progress in the space and look to find insights into what is working for them.
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Top 10 Digital Marketing Insights Show Episodes

Goodpods has curated a list of the 10 best Digital Marketing Insights Show episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Digital Marketing Insights Show for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Digital Marketing Insights Show episode by adding your comments to the episode page.

Digital Marketing Insights Show - Krzysztof Wieclawski - Freelance Video Content Creator - Videographer
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03/09/23 • 19 min

This episode features the wonderful Krzysztof Wieclawski. Krzysztof is a Freelance Video Content Creator for his business Yellow Tag. Krzysztof starts by running through his career to date. He talks about shooting and producing across the country. Looking at the full recording process running through a real-life experience of work he did in Wales. He speaks highly of after-effects and how it's a staple of his work. He highlights the need for more drone-qualified videographers in Ireland and that Philip Bloom is one of the many sources he goes to for inspiration. Lastly, we touch on video marketing and AI. Overall this is a good episode for anyone looking to know more about video production and video content.

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Digital Marketing Insights Show - Cian Brennan - Freelance Video Content Creator - Video Expert
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03/06/23 • 27 min

This episode features the creative Cian Brennan. Cian is a Freelance Video Content Creator working for his own business appropriately named Cian Brennan Videographer. He talks about his career to date and his mistakes in investing in an office with the intention to build a coworking space. He talks about his journeys to locations like Tokyo and Peru but really enjoys telling Irish stories from a content point of view. He talks about the importance of word of mouth and how scripts are best built organically. Cian suggests Premier Pro as his go-to software for editing but does speak highly of DaVinci Resolve which is a free editing software platform. He also talks about maximising his LinkedIn contacts and influence on social platforms. This a great episode for anyone looking to be inspired and motivated to create content.

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Digital Marketing Insights Show - Gavin Mulligan - Freelance Content Specialist - Content Expert
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03/03/23 • 16 min

This episode features the creative Gavin Mulligan. Gavin is a Freelance Content Specialist who works mainly in written content. Gavin runs through his career to date. He talks through some of his client work. Highlighting his success with Busterbox, identifying keywords and for the first time driving leads through his content for their business. He talks up Clickup and Yoast from a social and SEO point of view. Canva is his go-to for producing high-calibre posts. For information, he recommends using Hubspot posts and learning tools as well as YouTube and LinkedIn. We touch on video marketing and AI looking at the future opportunities of both. Overall this is an excellent episode for anyone looking to know more about digital content and how copy can produce leads for your business.

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Digital Marketing Insights Show - Cian Byrne - Freelance Copywriter - Content Expert
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02/01/23 • 18 min

This episode features the excellent Cian Byrne. Cian is a Freelance Copywriter for his company Cian Writes, with notable work with 256 and ilk clothing. He talks about producing recognised content around the world. He speaks about his work in cycling around Bianchi ebikes and how it gave a client huge attention due to the timing of the piece. He recommends two softwares;
Grammarly and word counter extensions. Grammarly highlighting errors in your copy. Word counter not just for character lengths, but to vary keyword density and to avoid keyword stuffing for SEO. Cian talks about how he sees the web content world improving noting the Patagonia Stories section as a source of inspiration (an area we'd highly recommend checking out). This is an episode perfect for anyone who wants to understand website copy at an expert level.

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Digital Marketing Insights Show - Seán Fahey - Founder/Digital Communications Specialist - B2B Expert
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01/26/23 • 29 min

This episode features the knowledgeable Seán Fahey. Seán is the Founder and Digital Communications Specialist at Fahey Media. Sean starts by giving an overview of starting a digital agency. He then highlights how he works with businesses building a 3-month, 6-month and 12-month strategy. They'll look at contact sourcing, and creating a database which allows them to remarket to the audiences further down the line. He talks about LinkedIn B2B marketing and how it can capture leads. Seán also highlights smarketingcloud .com for remarketing and driving more leads to the site. He talks about one of his great campaigns building buzz .ie for the star and some of the campaign work he was part of for Aldi. He highlights appsumo as a great source for software. And we talk about the future of digital marketing. This episode is perfect for anyone wanting to understand the creation and management of a digital marketing company and b2b marketing.

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Digital Marketing Insights Show - Darragh Verschoyle - Head Of Online - Ecommerce Expert
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01/03/23 • 25 min

This episode features the wonderful Darragh Verschoyle. Darragh is the Head Of Online for Velo Coffee Roasters. Darragh highlights his ecommerce experience for almost 20 years. Starting off at web design, Darragh fell in love with graphic design, and as a result, pursued work in that area for several years. He then moved into ecommerce at Gamestop for 5+ years, followed by agency side work, then Eason & Son, and lastly Diageo before his current role. He talks about his different campaign work and how he helped GTA5 at Gamestop become their most successful pre-sale game at the time. We talk about marketplaces and how there is so much opportunity in getting products out there. Darragh talks about the importance of understanding ad spend. And using medium as an emerging area for good insights into ecommerce. This episode is perfect for anyone wanting to understand ecommerce campaigns and opportunities at both SME and large corporate levels.

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Digital Marketing Insights Show - Tevin Farid - Senior Marketing Executive - Business Strategy
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11/24/22 • 24 min

This episode features the multi-talented Tevin Farid. Tevin is the Senior Marketing Executive at Royal College of Surgeons in Ireland. Tevin talks about how he markets for the college and his impact from a marketing point of view. He talks about his post-graduate marketing and PR side of things whether that's webinars, newsletters or what they are doing in their industry. We talk about how he successfully identifies and markets to new audiences every year. It's a very specific type of audience to identify and Tevin wonderfully talks about breaking through and creating great storytelling campaigns. This a brilliant episode for anyone looking to learn how to identify the correct audiences and market to them.

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Digital Marketing Insights Show - Chris Carr - CEO of Farotech - Programmatic Advertising Expert
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11/21/22 • 22 min

This episode features the charming Chris Carr. Chris is the President & CEO of Farotech. Chris starts by talking about how his agency takes a different approach in many ways. Instead of giving traditional initial quotes provides a 10-week discovery process to understand the business and then propose how they can move forward. We talk programmatic advertising with Stackadapt. With a wonderful breakdown of how hyper-targeted their campaigns are. We also talk about AI possibilities for agencies and how Chris and his company are trying to get ahead of the curve. This a terrific episode for anyone looking to understand programmatic advertising and a high-performing agency.

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This episode features the excellent João Luiz Ferreira. João is the Digital Marketing Manager at ACA International. João speaks about his daily job identifying keywords and finding buyer personas. He talks about using Ahrefs and Semrush to identify his keywords. And how he uses a manual Google search to see if long tail terms appear. He gives a wonderful tip for using wordtune and buzzsumo to get great content insights. Next up we move on to how he's been able to get a relatively new site top of the search and he shares his story there. Changing it up we speak about Amazon PPC and how João has aggressively grown the sales of Irish Tin Whistles around the world. We finish up with some insights into websites and CRMs. This episode is perfect for anyone wanting to understand keywords and different ways to build an online business.

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Digital Marketing Insights Show - Aline Melleiro Rheinboldt - B2B Marketing Specialist - B2B Marketing Expert
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06/14/23 • 28 min

This episode features the lovely Aline Melleiro Rheinboldt. Aline is a B2B Marketing Specialist and content creator at Vericode. Aline runs through her roles and focuses on her current experiences in B2B marketing. She talks about using Hubspot in particular the email marketing section. Using the tracking and workflows to keep up user activity on the CRM. Aline speaks highly of SEMrush and staying organised to keep ahead of demands. She also highlights how she develops communication depending on the audience like people in tech or business owners. This a great episode for anyone looking to understand more about B2B marketing and how you communicate with professionals in that market.

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FAQ

How many episodes does Digital Marketing Insights Show have?

Digital Marketing Insights Show currently has 174 episodes available.

What topics does Digital Marketing Insights Show cover?

The podcast is about Seo, Marketing, Social Media, Podcasts, Self-Improvement, Education, Digital Marketing, Business and Email Marketing.

What is the most popular episode on Digital Marketing Insights Show?

The episode title 'Elisabetta Battistella - Industrial Innovation Management - Innovation Expert' is the most popular.

What is the average episode length on Digital Marketing Insights Show?

The average episode length on Digital Marketing Insights Show is 22 minutes.

How often are episodes of Digital Marketing Insights Show released?

Episodes of Digital Marketing Insights Show are typically released every 3 days, 3 hours.

When was the first episode of Digital Marketing Insights Show?

The first episode of Digital Marketing Insights Show was released on Feb 22, 2022.

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