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Digging Into the Pet Industry™

Digging Into the Pet Industry™

Nancy Hassel

Welcome to Digging Into the Pet IndustryTM Podcast helping you navigate and learn about the $150+ Billion Dollar Pet Industry! Brought to you by American Pet Professionals® (APP) – the only organization that caters to all pet professionals – helping pet entrepreneurs unite and grow their businesses since 2009. This is the podcast where we dig in with Pet Entrepreneurs every week to know what works for their pet businesses and what can work for your business too. Tune in to hear ideas, know-how, simple step-by-step strategies, and even some thought-provoking marketing concepts that you can apply to your own business. Prepare to be inspired and take action to grow your pet business! Hosted by Nancy Hassel, the founder and President of American Pet Professionals® who has over 20 years in the industry and even more in media! Nancy has been speaking and educating pet professionals at industry events since 2008.

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Top 10 Digging Into the Pet Industry™ Episodes

Goodpods has curated a list of the 10 best Digging Into the Pet Industry™ episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Digging Into the Pet Industry™ for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Digging Into the Pet Industry™ episode by adding your comments to the episode page.

Digging Into the Pet Industry™ - #79 Hemp for Pets? Learn from Billy Hatzichristos of Native Ceuticals
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09/17/24 • 28 min

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Featured Guest: Billy Hatzichristos, Founder and CEO of Native Ceuticals (Long Island Hemp) and APP Member

About Billy Hatzichristos and Native Ceuticals: In this episode, we welcome Billy Hatzichristos, the visionary behind Native Ceuticals, a company that blends traditional herbal remedies with modern science to provide holistic wellness solutions for pets. Native Ceuticals offers a range of high-quality cannabidiol (CBD) products specifically designed to address various health concerns for pets. With their “seed-to-shelf” approach, Native Ceuticals ensures every product is crafted with care, precision, and sustainability. Billy shares insights into how his company promotes balanced lifestyles and holistic healing for pets.

Episode Highlights:

  • The philosophy behind Native Ceuticals and their commitment to holistic wellness through nature.
  • How Native Ceuticals' pet products go beyond CBD, offering targeted health solutions.
  • The “seed-to-shelf” approach and its importance in delivering ethical, sustainable, and high-quality products.
  • Billy’s journey in founding Native Ceuticals and his mission to transform health for pets and people alike.

Call to Action: Watch the replay to learn more about how Native Ceuticals is pioneering pet wellness with their unique approach to CBD and holistic health.

Learn More: For more information about Billy Hatzichristos and Native Ceuticals, visit Long Island Hemp.
Subscribe to our Pet Events Newsletter:
https://americanpetprofessionals.com/subscribe-here/
Get our 100+ Pet Podcasts Workbook & Guide! Over 25 pages of content, information, checklists, & our list of 100+ Pet Podcasts.
Click here to get yours!
Get our 2024 Pet Industry Events Calendar! Nearly 100 B2B events in the US,
and 30 International events, with a bonus checklist!
(We have been compiling and producing this since 2013!)
Click here to get yours!
Get our 200+ Pet Event Ideas Guide and Checklist here:
Click here to get yours and start planning your next pet event today!

Learn more about American Pet Professionals by going to: www.AmericanPetProfessionals.com

Follow us on Instagram:
https://www.instagram.com/americanpetpros
Connect with Nancy Hassel on LinkedIn:
https://www.linkedin.com/in/nancyhassel/

Support the show

If you haven't done so yet, please follow or subscribe to our podcast! We have many solo episodes here on the podcast with ideas, tips and information about pet businesses and the pet industry. And many more incredible pet industry professionals in future episodes. If you're not following the podcast you will miss out on valuable information. Follow now!
Music: "You Can Do More" by lemonmusicstudio

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Digging Into the Pet Industry™ - #76: Consistency is Key, but sometimes life gets in the way.
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08/13/24 • 8 min

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Host: Nancy Hassel, Founder of American Pet Professionals

About This Episode: In this special solo episode, Nancy Hassel opens up about the realities of life and how sometimes, despite our best efforts, it can get in the way of consistency. After a brief hiatus, Nancy is excited to return to the podcasting world, bringing with her a renewed energy and a lineup of engaging content. She shares her reflections on the journey, the challenges faced, and the excitement of getting back on track.

Episode Highlights:

  • Nancy’s candid discussion on the ups and downs of balancing life, business, and podcasting.
  • The importance of resilience in business and adapting when things don’t go as planned.
  • A sneak peek into the upcoming episodes, featuring a mix of solo and guest content.
  • Insights into what listeners can expect from the podcast moving forward.

Call to Action: Tune in as Nancy embraces the journey and looks forward to reconnecting with her audience, offering fresh perspectives and inspiring stories from the pet industry.

Stay Connected: Be sure to subscribe to stay updated on all the exciting episodes coming your way!
Subscribe to our Pet Events Newsletter:
https://americanpetprofessionals.com/subscribe-here/
Get our 100+ Pet Podcasts Workbook & Guide! Over 25 pages of content, information, checklists, & our list of 100+ Pet Podcasts.
Click here to get yours!
Get our 2024 Pet Industry Events Calendar! Nearly 100 B2B events in the US,
and 30 International events, with a bonus checklist!
(We have been compiling and producing this since 2013!)
Click here to get yours!
Get our 200+ Pet Event Ideas Guide and Checklist here:
Click here to get yours and start planning your next pet event today!

Learn more about American Pet Professionals by going to: www.AmericanPetProfessionals.com

Follow us on Instagram:
https://www.instagram.com/americanpetpros
Connect with Nancy Hassel on LinkedIn:
https://www.linkedin.com/in/nancyhassel/

Support the show

If you haven't done so yet, please follow or subscribe to our podcast! We have many solo episodes here on the podcast with ideas, tips and information about pet businesses and the pet industry. And many more incredible pet industry professionals in future episodes. If you're not following the podcast you will miss out on valuable information. Follow now!
Music: "You Can Do More" by lemonmusicstudio

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Digging Into the Pet Industry™ - #46: 3 Reasons Why You Should Have an EMAIL List

#46: 3 Reasons Why You Should Have an EMAIL List

Digging Into the Pet Industry™

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05/23/23 • 19 min

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Is email marketing outdated? Even with the rise of text messaging automation and social media, Nancy tells us why and how having an email list for your pet business is one of the most valuable things that you can do for your long-term success.
Email Marketing Guide & Workbook - get on our waitlist for its release
by clicking here! We will notify you as soon as it is ready!
Start a Free Trial with Constant Contact today!
American Pet Professionals is a Constant Contact Partner.
Grab your calendar here: 2023 Pet Industry Events Calendar

Subscribe to our Pet Events Newsletter:

https://americanpetprofessionals.com/subscribe-here/

Get our 75+ Pet Podcasts Workbook & Guide!

Over 20 pages of content, information, checklists, & our list of 75+ Pet Podcasts.

Click here to get yours!

Learn more about American Pet Professionals by going to:

www.AmericanPetProfessionals.com

Support the show

If you haven't done so yet, please follow or subscribe to our podcast! We have many solo episodes here on the podcast with ideas, tips and information about pet businesses and the pet industry. And many more incredible pet industry professionals in future episodes. If you're not following the podcast you will miss out on valuable information. Follow now!
Music: "You Can Do More" by lemonmusicstudio

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Digging Into the Pet Industry™ - #33: Gearing Up for Global Pet Expo

#33: Gearing Up for Global Pet Expo

Digging Into the Pet Industry™

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03/14/23 • 13 min

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Will you be attending the Global Pet Expo in Orlando? We would love to see you there! In this episode, Nancy gives us tips on preparing for the Global Pet Expo, what to expect, and how to make the most of your time there. Whether you're an exhibitor, a buyer, or a media professional, this episode will prepare you for an exciting and fruitful show!
Learn more about Global Pet Expo in Orlando on March 22-24th and how to attend here: https://www.globalpetexpo.org/
Grab your calendar here: 2023 Pet Industry Events Calendar

Subscribe to our Pet Events Newsletter:

https://americanpetprofessionals.com/subscribe-here/

Submit a pet event for our Pet Events Newsletter:

https://americanpetprofessionals.com/peteventsnewsletter/submitpetevent/

Get our 75+ Pet Podcasts Workbook & Guide!

Over 20 pages of content, information, checklists, & our list of 75+ Pet Podcasts.

Click here to get yours!

Learn more about American Pet Professionals by going to:

www.AmericanPetProfessionals.com

Support the show

If you haven't done so yet, please follow or subscribe to our podcast! We have many solo episodes here on the podcast with ideas, tips and information about pet businesses and the pet industry. And many more incredible pet industry professionals in future episodes. If you're not following the podcast you will miss out on valuable information. Follow now!
Music: "You Can Do More" by lemonmusicstudio

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Digging Into the Pet Industry™ - #2: Automation for Pet Service Providers - Chinwe Onyeagoro of PocketSuite
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11/03/22 • 32 min

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Running your pet business can be a daunting task especially if you are the only one in your business at the moment. In this episode, we speak with American Pet Professionals Member, Chinwe Onyeagoro CEO and Co-Founder of PocketSuite. Chinwe tells us about how all-in-one automation technology can help service providers in the pet industry to get paid, create a seamless experience for their clients, and market their businesses more effectively.
About Pocketsuite: PocketSuite is an all-in-one app that makes it easier to run your own business. PocketSuite keeps you organized and looking professional with automated scheduling, payments, contracts, and more.

Where you can find Chinwe and learn more about PocketSuite:

https://www.linkedin.com/in/chinweonyeagoro/

https://www.linkedin.com/company/pocketsuite/

www.pocketsuite.ioDownload your Pet Events Calendar here:
https://americanpetprofessionals.com/peteventscalendar/Learn more about American Pet Professionals:

https://americanpetprofessionals.com/
Connect with Nancy Hassel on LinkedIn:
https://www.linkedin.com/in/nancyhassel/

Support the show

If you haven't done so yet, please follow or subscribe to our podcast! We have many solo episodes here on the podcast with ideas, tips and information about pet businesses and the pet industry. And many more incredible pet industry professionals in future episodes. If you're not following the podcast you will miss out on valuable information. Follow now!
Music: "You Can Do More" by lemonmusicstudio

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Digging Into the Pet Industry™ - #83 Logistics, Shipping & Global Trade - Digging Into the Pet Industry!
play

11/19/24 • 35 min

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Featured Guest: Richard R. Wohlrab Jr., VP of International Logistics at Mariner

About Richard R. Wohlrab Jr.:

In this insightful episode of Digging Into the Pet Industry, we’re joined by logistics expert Richard R. Wohlrab Jr., a 3rd-generation international freight forwarder and logistics provider. Richard has climbed the ranks in the industry, handling operations, sales, and management, and works closely with many pet product companies. His extensive expertise makes him the perfect guest to tackle the complex logistics challenges faced by pet product manufacturers today.

Episode Highlights:

• Richard’s professional background and experience in international logistics.

• Key topics for pet product manufacturers, including:

• Tariffs and their impact on the pet industry.

• Inflation and its ripple effects on supply chains.

• Union strikes at ports and strategies to navigate disruptions.

• Practical advice for managing logistics to ensure business success.

Tune in to gain valuable insights into the world of logistics and learn strategies to overcome challenges in the pet product manufacturing space.

Connect with Richard:

• Email: [email protected]

• Website: Mariner Logistics

Don’t miss this deep dive into logistics tailored for pet industry professionals!

Subscribe to our Pet Events Newsletter:
https://americanpetprofessionals.com/subscribe-here/
Thinking about joining the pet industry but you’re just not sure where to start or what you want to do? We’ve got you covered! Get our Pet Industry Workbook & Resource Guide! This workbook and resource guide is perfect for you to help you figure out what area of the industry you want to work in with, and 4 additional resource pages for you to learn about more specific industry organizations to learn about. Get yours today:
https://stan.store/americanpetpros/p/pet-industry-workbook--resource-guide

Get our 100+ Pet Podcasts Workbook & Guide! Over 25 pages of content, information, checklists, & our list of 100+ Pet Podcasts.
Click here to get yours!
https://stan.store/americanpetpros/p/-fx2ds
Get our 2024 Pet Industry Events Calendar! Nearly 100 B2B events in the US,
and 30 International events, with a bonus checklist!
(We have been compiling and producing this since 2013!)
Click here to get yours!
https://stan.store/americanpetpros/p/2024-pet-industry-events-calendar--workbook
Get our 200+ Pet Event Ideas Guide and Checklist -
Click here to get yours and start planning your next pet event today!
https://stan.store/americanpetpros/p/get-our-200-pet-event-ideas-workbook

Learn more about American Pet Professionals by going to: www.AmericanPetProfessionals.com

Follow us on Instagram:
https://www.instagram.com/americanpetpros
Connect with Nancy Hassel on LinkedIn:
https://www.linkedin.com/in/nancyhassel/

Support the show

If you haven't done so yet, please follow or subscribe to our podcast! We have many solo episodes here on the podcast with ideas, tips and information about pet businesses and the pet industry. And many more incredible pet industry professionals in future episodes. If you're not following the podcast you will miss out on valuable information. Follow now!
Music: "You Can Do More" by lemonmusicstudio

bookmark
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share episode

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Featured Guest: Claudia Cesarotti, Founder of Your Copywriting Solution and APP Member!

About Claudia Cesarotti: With 30 years of experience in the pet industry, Claudia Cesarotti has excelled in grooming and running her own business. Now, she returns to share her wealth of knowledge and insights, offering valuable advice and tips for groomers. In addition to her grooming expertise, Claudia provides B2B services through her company, Your Copywriting Solution, aimed at helping other pet businesses thrive.

Episode Highlights:

  • Claudia Cesarotti’s extensive career in pet grooming and business management.
  • Practical advice and tips for groomers looking to enhance their skills and services, and where to hire other groomers for your shop.
  • The transition from grooming to providing B2B services for the pet industry.
  • How Your Copywriting Solution can support pet businesses with expert copywriting and marketing services.

Call to Action: Watch and learn from Claudia’s incredible experience as a groomer and discover how her B2B services can benefit your pet business.

Learn More: For more information about Claudia Cesarotti and Your Copywriting Solution, click here.

Subscribe to our Pet Events Newsletter:
https://americanpetprofessionals.com/subscribe-here/
Get our 100+ Pet Podcasts Workbook & Guide! Over 25 pages of content, information, checklists, & our list of 100+ Pet Podcasts.
Click here to get yours!
Get our 2024 Pet Industry Events Calendar! Nearly 100 B2B events in the US,
and 30 International events, with a bonus check list!
(We have been compiling and producing this since 2013!)
Click here to get yours!

Learn more about American Pet Professionals by going to: www.AmericanPetProfessionals.com

Follow us on Instagram:
https://www.instagram.com/americanpetpros
Connect with Nancy Hassel on LinkedIn:
https://www.linkedin.com/in/nancyhassel/

Support the show

If you haven't done so yet, please follow or subscribe to our podcast! We have many solo episodes here on the podcast with ideas, tips and information about pet businesses and the pet industry. And many more incredible pet industry professionals in future episodes. If you're not following the podcast you will miss out on valuable information. Follow now!
Music: "You Can Do More" by lemonmusicstudio

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Digging Into the Pet Industry™ - #63: Launching a New Pet Tech Product: iPupPee!  With Mark Condon
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10/03/23 • 35 min

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How did Mark Condon go from an idea sparked by his dog, Champ, to launching both a tech and physical product in just 18 months? His new tech product, iPupPee, allows your dog to alert you when he or she needs to, well, pee! Listen to this episode to learn how Mark went from idea to launch and some creative ways to come up with the funding for your own innovative pet start-up!
Learn more about Mark and iPupPee here: www.ipuppee.com
Here's their presale page: https://presale.ipuppee.comiPupPee Kickstarter: https://www.kickstarter.com/projects/342641785/ipuppee-the-ultimate-potty-training-device-for-dogs

Grab your calendar here: 2023 Pet Industry Events Calendar

Subscribe to our Pet Events Newsletter:

https://americanpetprofessionals.com/subscribe-here/

Submit a pet event for our Pet Events Newsletter:

https://americanpetprofessionals.com/peteventsnewsletter/submitpetevent/

Get our 75+ Pet Podcasts Workbook & Guide!

Over 20 pages of content, information, checklists, & our list of 75+ Pet Podcasts.

Click here to get yours!

Learn more about American Pet Professionals by going to:

www.AmericanPetProfessionals.com

Support the show

If you haven't done so yet, please follow or subscribe to our podcast! We have many solo episodes here on the podcast with ideas, tips and information about pet businesses and the pet industry. And many more incredible pet industry professionals in future episodes. If you're not following the podcast you will miss out on valuable information. Follow now!
Music: "You Can Do More" by lemonmusicstudio

bookmark
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share episode

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Featured Guest: Zel Crampton, CEO and Founder of Diggs and APP Member

About Zel Crampton and Diggs: Zel Crampton is the visionary behind Diggs, a brand that revolutionizes dog products by challenging the status quo and redefining what pet parents can expect. As CEO and Founder, Zel has led Diggs to become a game-changing brand known for its innovative, high-quality and beautifully designed pet products that enhance the lives of both pets and their owners.

Episode Highlights:

  • Zel Crampton’s entrepreneurial journey and the inspiration behind founding Diggs.
  • How Diggs is transforming the pet product industry with innovative designs and a commitment to quality.
  • The brand’s mission is to elevate the standards for pet care products and meet the evolving needs of pet parents.
  • Insights into the challenges and successes Zel faced while growing Diggs into a leading brand in the pet industry.

Call to Action: Watch and listen to Zel’s inspiring journey to success in the pet industry and learn how Diggs is setting new standards for pet products.

Learn More: For more information about Zel Crampton and Diggs, visit Diggs.

Subscribe to our Pet Events Newsletter:
https://americanpetprofessionals.com/subscribe-here/
Get our 100+ Pet Podcasts Workbook & Guide! Over 25 pages of content, information, checklists, & our list of 100+ Pet Podcasts.
Click here to get yours!
Get our 2024 Pet Industry Events Calendar! Nearly 100 B2B events in the US,
and 30 International events, with a bonus checklist!
(We have been compiling and producing this since 2013!)
Click here to get yours!
Get our 200+ Pet Event Ideas Guide and Checklist here:
Click here to get yours and start planning your next pet event today!

Learn more about American Pet Professionals by going to: www.AmericanPetProfessionals.com

Follow us on Instagram:
https://www.instagram.com/americanpetpros
Connect with Nancy Hassel on LinkedIn:
https://www.linkedin.com/in/nancyhassel/

Support the show

If you haven't done so yet, please follow or subscribe to our podcast! We have many solo episodes here on the podcast with ideas, tips and information about pet businesses and the pet industry. And many more incredible pet industry professionals in future episodes. If you're not following the podcast you will miss out on valuable information. Follow now!
Music: "You Can Do More" by lemonmusicstudio

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Digging Into the Pet Industry™ - #81 Zero to 50 Locations - Woofie's! Digging Into the Pet Industry
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10/22/24 • 32 min

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Featured Guest: Amy Addington, Co-founder and President of Woofie’s Pet Ventures, an Authority Brands Company, and APP Member

About Amy Addington and Woofie’s: In this episode of Digging Into the Pet Industry, we sit down with Amy Addington, the co-founder and president of Woofie’s Pet Ventures. Woofie’s started as a local pet care business offering mobile grooming, pet sitting, and dog walking in 2004, and has since grown into a national franchise with 50 locations across the country. Amy also owns Woofie's of Delray Beach, FL. Tune in to hear how Woofie’s grew from a single pet care business to a thriving franchise and the keys to their success in the pet industry.

Episode Highlights:

  • The origin story of Woofie’s and how Amy and her co-founder built a successful pet care brand.
  • Woofie’s wide range of services, includes mobile grooming, pet sitting, dog walking, and vet telehealth.
  • Insights into Woofie’s franchise opportunities and how they’ve expanded to 50 locations since 2018.
  • Amy’s journey as a franchise owner and her advice for aspiring pet business owners.

Call to Action: Watch the replay to discover the secrets behind Woofie’s success and learn how they’ve grown into a national brand offering pet care services across the country!

Learn More: For more information about Amy Addington and Woofie’s, visit Woofie’s.

Subscribe to our Pet Events Newsletter:
https://americanpetprofessionals.com/subscribe-here/
Thinking about joining the pet industry but you’re just not sure where to start or what you want to do? We’ve got you covered! Get our Pet Industry Workbook & Resource Guide! This workbook and resource guide is perfect for you to help you figure out what area of the industry you want to work in with, and 4 additional resource pages for you to learn about more specific industry organizations to learn about. Get yours today:
https://stan.store/americanpetpros/p/pet-industry-workbook--resource-guide

Get our 100+ Pet Podcasts Workbook & Guide! Over 25 pages of content, information, checklists, & our list of 100+ Pet Podcasts.
Click here to get yours!
https://stan.store/americanpetpros/p/-fx2ds
Get our 2024 Pet Industry Events Calendar! Nearly 100 B2B events in the US,
and 30 International events, with a bonus checklist!
(We have been compiling and producing this since 2013!)
Click here to get yours!
https://stan.store/americanpetpros/p/2024-pet-industry-events-calendar--workbook
Get our 200+ Pet Event Ideas Guide and Checklist -
Click here to get yours and start planning your next pet event today!
https://stan.store/americanpetpros/p/get-our-200-pet-event-ideas-workbook

Learn more about American Pet Professionals by going to: www.AmericanPetProfessionals.com

Follow us on Instagram:
https://www.instagram.com/americanpetpros
Connect with Nancy Hassel on LinkedIn:
https://www.linkedin.com/in/nancyhassel/

Support the show

If you haven't done so yet, please follow or subscribe to our podcast! We have many solo episodes here on the podcast with ideas, tips and information about pet businesses and the pet industry. And many more incredible pet industry professionals in future episodes. If you're not following the podcast you will miss out on valuable information. Follow now!
Music: "You Can Do More" by lemonmusicstudio

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FAQ

How many episodes does Digging Into the Pet Industry™ have?

Digging Into the Pet Industry™ currently has 84 episodes available.

What topics does Digging Into the Pet Industry™ cover?

The podcast is about Marketing, Dog Training, Entrepreneurship, Public Relations, Podcasts and Business.

What is the most popular episode on Digging Into the Pet Industry™?

The episode title '#69: Hosting Pet Friendly Events With Dawn Vandaveer of Pet Friendly Fun' is the most popular.

What is the average episode length on Digging Into the Pet Industry™?

The average episode length on Digging Into the Pet Industry™ is 31 minutes.

How often are episodes of Digging Into the Pet Industry™ released?

Episodes of Digging Into the Pet Industry™ are typically released every 5 days.

When was the first episode of Digging Into the Pet Industry™?

The first episode of Digging Into the Pet Industry™ was released on Oct 31, 2022.

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