
Design Education Talks Ep. 27 - Oded Ezer
08/31/20 • 27 min
Oded Ezer, B.Des, Senior Lecturer, Graphic Design Department, Holon Institute of Technology
Typography is a central part of graphic design: creating and organising letters, words, sentences and simple and complicated texts in a given format. My professional work has many facets, and all of them, one way or another, are connected with words.
Consulting on Complex Typographic Design
Visual editorial planning and art direction for magazines, newspapers and books. These products tend to include various content and wording which require large scale thinking and meticulous typographic planning. Among the studio’s clients: Little Brown and Co., Globes financial newspaper, Maariv newspaper, Makor Rishon newspaper and Open TBE.
Font Design for Designers
Since 2000 I have been involved in the field of typeface (fonts) design and distribute my fonts independently.
Among my best known Hebrew fonts are: Doo, Rutz, Alchemist, Meoded, Sussita, Na, Ezer Block, Frankrühliah, and many more. Among the clients who use my fonts are leading advertisement and online design companies, daily newspapers and magazines, book publishers, TV channels and many independent designers. Some of my fonts have won excellence awards from the New York Type Directors Club, the Association Typographique Internationale (ATypI), as well as the Israeli Ministry of Education Award.
Corporate Fonts for Companies
Custom made, unique fonts that reflect the company’s values are an essential tool of its entire branding, and upon which all the company’s visual and advertising material is based.
Thus, I have created an automatic visual connection between the product, its commercial message and the company. A perfect match between the font and company’s values is a cornerstone
in the process of building a visual concept that will be created according to specific criteria for each company, such as the nature of its products, its potential customers, the purpose of advertising, etc. Among the studio’s exclusive font clients: mSystems, Migdal insurance company, YES, Globes financial newspaper.
Logo and Trademarks Design
Since 2000, I have been involved in the field of Branding in general, with special focus on Logo Design for small and large- sized companies. Among the logos I have designed throughout the years are logos for Bank Hapoalim, Open TBE, YES, Channel 10, Channel 2,
Since its inception in 2019, Design Education Talks podcast has served as a dynamic platform for the exchange of insights and ideas within the realm of art and design education. This initiative sprang from a culmination of nearly a decade of extensive research conducted by Lefteris Heretakis. His rich background, intertwining academia, industry, and student engagement, laid the foundation for a podcast that goes beyond the conventional boundaries of educational discourse.
See all of our work on on https://linktr.ee/thenewartschool
Follow us on twitter at @newartschool
Read our latest articles at https://newartschool.education/
and https://heretakis.medium.com/
Equipment used to produce the podcast:
Rodcaster pro II
Rode NT1 5th generation
Elgato Low profile Microphone Arm
Monster Prolink Studio Pro microphone cable
The rest of the equipment is here 👉https://kit.co/heretakis/podcasting
Oded Ezer, B.Des, Senior Lecturer, Graphic Design Department, Holon Institute of Technology
Typography is a central part of graphic design: creating and organising letters, words, sentences and simple and complicated texts in a given format. My professional work has many facets, and all of them, one way or another, are connected with words.
Consulting on Complex Typographic Design
Visual editorial planning and art direction for magazines, newspapers and books. These products tend to include various content and wording which require large scale thinking and meticulous typographic planning. Among the studio’s clients: Little Brown and Co., Globes financial newspaper, Maariv newspaper, Makor Rishon newspaper and Open TBE.
Font Design for Designers
Since 2000 I have been involved in the field of typeface (fonts) design and distribute my fonts independently.
Among my best known Hebrew fonts are: Doo, Rutz, Alchemist, Meoded, Sussita, Na, Ezer Block, Frankrühliah, and many more. Among the clients who use my fonts are leading advertisement and online design companies, daily newspapers and magazines, book publishers, TV channels and many independent designers. Some of my fonts have won excellence awards from the New York Type Directors Club, the Association Typographique Internationale (ATypI), as well as the Israeli Ministry of Education Award.
Corporate Fonts for Companies
Custom made, unique fonts that reflect the company’s values are an essential tool of its entire branding, and upon which all the company’s visual and advertising material is based.
Thus, I have created an automatic visual connection between the product, its commercial message and the company. A perfect match between the font and company’s values is a cornerstone
in the process of building a visual concept that will be created according to specific criteria for each company, such as the nature of its products, its potential customers, the purpose of advertising, etc. Among the studio’s exclusive font clients: mSystems, Migdal insurance company, YES, Globes financial newspaper.
Logo and Trademarks Design
Since 2000, I have been involved in the field of Branding in general, with special focus on Logo Design for small and large- sized companies. Among the logos I have designed throughout the years are logos for Bank Hapoalim, Open TBE, YES, Channel 10, Channel 2,
Since its inception in 2019, Design Education Talks podcast has served as a dynamic platform for the exchange of insights and ideas within the realm of art and design education. This initiative sprang from a culmination of nearly a decade of extensive research conducted by Lefteris Heretakis. His rich background, intertwining academia, industry, and student engagement, laid the foundation for a podcast that goes beyond the conventional boundaries of educational discourse.
See all of our work on on https://linktr.ee/thenewartschool
Follow us on twitter at @newartschool
Read our latest articles at https://newartschool.education/
and https://heretakis.medium.com/
Equipment used to produce the podcast:
Rodcaster pro II
Rode NT1 5th generation
Elgato Low profile Microphone Arm
Monster Prolink Studio Pro microphone cable
The rest of the equipment is here 👉https://kit.co/heretakis/podcasting
Previous Episode

Design Education Talks Ep. 26 - Dan Wong
Dan Wong is Professor of Web Design in the Communication Design Department at New York City College of Technology, CUNY since 2008. Professor Wong holds a Masters of Fine Art degree from Cranbrook Academy of Art, a four-year AOCA degree from the Ontario College of Art and Design and a Bachelor of Science from the University of Toronto, with focused studies on behavioural cognitive and physiological psychology.
Prof. Wong is co-founder and executive director of Design Incubation since 2014, a venue for design academics and researcher to discuss and collaborate on scholarly activities, publication, and review.
Prior to entering the academy, Dan Wong had been working in the field of Medical Communications. He has worked as creative director of design and marketing in educational publishing, pharmaceutical marketing, and continuing medical education (CME). He has launched corporate products, produced journals and textbooks, directed design services, and created technology solutions for both established global companies and start-ups.
Professor Wong has combined his interests in science, education, communications, business, technology and the arts to bring an understanding to students whose interests span a variety of topics.
Where you can find me:
designincubation.com
dan-wong.com
Since its inception in 2019, Design Education Talks podcast has served as a dynamic platform for the exchange of insights and ideas within the realm of art and design education. This initiative sprang from a culmination of nearly a decade of extensive research conducted by Lefteris Heretakis. His rich background, intertwining academia, industry, and student engagement, laid the foundation for a podcast that goes beyond the conventional boundaries of educational discourse.
See all of our work on on https://linktr.ee/thenewartschool
Follow us on twitter at @newartschool
Read our latest articles at https://newartschool.education/
and https://heretakis.medium.com/
Equipment used to produce the podcast:
Rodcaster pro II
Rode NT1 5th generation
Elgato Low profile Microphone Arm
Monster Prolink Studio Pro microphone cable
The rest of the equipment is here 👉https://kit.co/heretakis/podcasting
Next Episode

Design Education Talks Ep. 28 - Britt Möricke
From a very young age, Britt Möricke has loved the look of letters. When she was 12 years old, the book ‘Writing, Illuminating and Lettering’ by Edward Johnston taught her the essential principles of calligraphy. Eventually her passion for letters led her to the Royal Academy of Art in The Hague, where she graduated from the department Typographic Design in 2002. She did her internship at Penguin Putnam Inc., in NYC (USA). She also finished the Master Type & Media in 2003 and in 2017 the Expert Class Type Design of the Plantin Institute of Typography in the Museum Plantin-Moretus (Antwerp). Since 2004 she has been working as a typographic designer, as well as a teacher of calligraphy, typography and type design at various art schools in the Netherlands.
www.brittmoricke.com
Since its inception in 2019, Design Education Talks podcast has served as a dynamic platform for the exchange of insights and ideas within the realm of art and design education. This initiative sprang from a culmination of nearly a decade of extensive research conducted by Lefteris Heretakis. His rich background, intertwining academia, industry, and student engagement, laid the foundation for a podcast that goes beyond the conventional boundaries of educational discourse.
See all of our work on on https://linktr.ee/thenewartschool
Follow us on twitter at @newartschool
Read our latest articles at https://newartschool.education/
and https://heretakis.medium.com/
Equipment used to produce the podcast:
Rodcaster pro II
Rode NT1 5th generation
Elgato Low profile Microphone Arm
Monster Prolink Studio Pro microphone cable
The rest of the equipment is here 👉https://kit.co/heretakis/podcasting
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