Take a slurp of Creative Juice for your small business - Creative Slurp brings you real-life inspiring stories from successful creative business owners and tips from the experts - with Award-winning Small Business Coach, Victoria Brown.
Top 10 Creative Slurp Episodes
Best episodes ranked by Goodpods Users most listened
27. Are you ready to take the Creative Slurp challenge?
06/21/22 • 11 min
So often we carry around limiting beliefs around with us about our abilities - especially when it comes to creativity.
I myself have carried the limiting belief that I can't draw or paint for around 30 years! But no more, I've set myself a challenge to draw and paint every day for 30 days - will you join me to face your creative demons? You just need to do whatever scares you creatively for 15 mins a day for 30 days.
Tag me in your progress on Instagram with #creativeslurpchallenge. Let's smash those limiting beliefs holding us back creatively and mentally! And follow my progress to see if I can change how I feel about my artistic abilities!
Episode 1: The secret to making your plans work
12/08/21 • 9 min
If you're wondering why you're always making plans for your business, but you find it impossible to stick to...then here's why!
Victoria Brown has been there, done that and bought the proverbial t-shirt and has worked out why so much tried and tested 'planning advice' is doomed to fail.
Find out why and what you can do about it to make your planning system work!
06/07/22 • 30 min
Have you ever wondered how to (or even whether you should) get PR for your business? What is PR anyway? PR and branding expert Lucy Werner (author of Hype Yourself and Brand Yourself and Founder of The Wern PR agency) gives her top tips on how to get publicity for your small business.
Find out more about Lucy here.
Episode 23: How a blog changed my life
05/24/22 • 17 min
I absolutely LOVE blogs - starting mine in 2019 changed my life - it led to a trip to Paris, building a business I adore and creating an amazing community, which I love supporting.
Here's why you should start a blog:
- It can lead to amazing opportunities.
- It can help keep your website up to date and keep Google happy.
- It can help with Search Engine Optimisation and key-wording.
- It can help you to answer common customer questions.
- It can build your authority in your space and your customers' trust in you.
To start a blog - make it simple! Either use the existing blog on your business website, or start a Wordpress one, but above all, keep it consistent. As it's only by blogging consistently that you can get results.
If you struggle with writing blog posts, and find it takes a long time, look at my new mini-course - Be Copy Confident - which will teach you how to easily structure your posts to make them super simple to write! You can get it here.
And if you want a blog, but you don't have the time, then check out my done-for-you blog writing service. Contact me at email@example.com for all the details!
05/17/22 • 28 min
You can find out more about Fiona Wilson and her work here:
Episode 21: THREE ways to make email marketing easy
05/10/22 • 16 min
Nothing connects with your customers as well as email. The stats will say that email is the best method for getting yourself out there. There are no algorithms. You own your list. You can connect with your customer in a more intimate way. It's just amazing. But it can be really, really scary before you find your feet with it. And it can be quite difficult to sit down and write those emails if you don't like doing it. So I've got three tips that I've come up with after working with lots of people and helping them to improve their emails:
- Make sure you're on a platform you ENJOY using - my recommendation is Flodesk, for stylish emails in a super easy-to-use app. You can get 50% off your subscription for the first year (and a free, no-obligation trial here).
- Believe you're serving your customers with your emails.
- Don't get hung up on your unsubscription rates.
Once I dealt with all my email demons, I found that not only was my email list so much more successful, it also became enjoyable to email my customers! Try out the tips above (more details in the podcast) and let me know how you get on.
Episode 19: How to give your website a mini-audit
04/26/22 • 23 min
You want to make sure that everything on the website is performing at its best and you're really giving the customer the best experience you can.
So the best way of doing it is to have what I call a mini-audit and just take some time to take a look and see everything from a customer perspective. So schedule probably half a day, maybe a full day into your calendar and go through your website as if you were your customer, put your customer hat on and just navigate it through the journey of your website to see what it's like to experience it for the first time and what the flow is like.
Here are 3 things to focus on:
1. Know what each piece of content and page is trying to achieve.
2. Make sure everything is clearly signposted and flows well.
3. Make sure everything is on-brand.
If you want more help with auditing your website then I offer this as a service. You can find out more here.
Episode 20: How to bounce back from failure
05/03/22 • 19 min
Failure sucks. We've all been there, and do you know what? In business, it's pretty much guaranteed. So how can you be resilient to failure, and use it to bounce back stronger than before? Here are my top tips for turning failure into a positive to build a stronger business and happier you.
Episode 18: 21 years and counting - how to get longevity in your business, with Jewellery Designer Kate Smith
04/19/22 • 39 min
Ever wondered what it takes to build a business that LASTS? Wondered what it takes to make sure you don't get bored in your business? Jewellery Designer Kate Smith has been in business for 21 years and counting, and has no plans to change careers yet! She joins me on this episode of Creative Slurp to talk about creativity, what makes a successful business, why she goes the extra mile for customers and her mental health struggles.
Find out more about Kate at her website here.
And find her on Instagram here.
Episode 24: The quickest way to make your writing better
05/31/22 • 14 min
Let's de-mystify the world of writing - I want to make it super simple for you to write better copy and content for your business, without the faff. And the number one best way of doing that? By writing more simply! Simplifying your writing style will help your audience connect better with your writing, because they have to work less hard. Find out how to simplify your writing in this episode of Creative Slurp.
So here are the steps to making your writing simple:
- Start with a structure
- Use simple, short sentence structures and the active tense
- Substitute complex words and jargon, with simpler words
- Do a simplification audit when you're done - and see if you can simplify what you've written further.
Make things super simple for your customers, and they will love you for it, understand what you're trying to say and be more likely to buy from you.
My mini-course - 'Be Copy Confident' teaches you how to use a structure to make writing simple in less than an hour.
Enrol now here to transform the way you write for your business.
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