Relationships and Resilience
04/29/24 • 35 min
In this episode, Emma speaks to activist and artist Jessica Sim and communications professional Yula Rocha. They share experiences of how they have used research and data to understand the attitudes and behaviours of their audiences, and how they have used this information to create impactful and effective campaigns. They discuss the challenges they have faced in trying to adapt to and shift audience behaviour and the strategies and leadership they have used to overcome them.
Jessica Sim
Jess is an activist and artist who is passionate about ecology, and committed to developing creative communication methods to inspire more mindful living. She established the Museum of Garbage with FLYING roots, co-founded Circuit Istanbul and Nadas Istanbul - organisations that focus on establishing community spaces that foster nature connection through creative programming. Jessica is an alumnus of CCL Creative Europe Wales (2017).
Yula Rocha
Yula is a journalist and communications manager at People’s Palace Projects, where she works with artists from the Xingu Indigenous Territory and favelas of Rio de Janeiro. SHeproduced the first Indigenous Film Festival at the ICA and an arts installation at Venice Architecture Biennale and has chaired climate and arts events at Chatham House and for Chevening scholars. Yula is an alumnus of CCL UK (2023).
★ Support this podcast ★In this episode, Emma speaks to activist and artist Jessica Sim and communications professional Yula Rocha. They share experiences of how they have used research and data to understand the attitudes and behaviours of their audiences, and how they have used this information to create impactful and effective campaigns. They discuss the challenges they have faced in trying to adapt to and shift audience behaviour and the strategies and leadership they have used to overcome them.
Jessica Sim
Jess is an activist and artist who is passionate about ecology, and committed to developing creative communication methods to inspire more mindful living. She established the Museum of Garbage with FLYING roots, co-founded Circuit Istanbul and Nadas Istanbul - organisations that focus on establishing community spaces that foster nature connection through creative programming. Jessica is an alumnus of CCL Creative Europe Wales (2017).
Yula Rocha
Yula is a journalist and communications manager at People’s Palace Projects, where she works with artists from the Xingu Indigenous Territory and favelas of Rio de Janeiro. SHeproduced the first Indigenous Film Festival at the ICA and an arts installation at Venice Architecture Biennale and has chaired climate and arts events at Chatham House and for Chevening scholars. Yula is an alumnus of CCL UK (2023).
★ Support this podcast ★
Previous Episode
Climate Justice
Climate change disproportionately affects different communities, and the fight for justice in the face of this crisis is essential. In this first episode host Emma Blake Morsi speaks to Julie’s Bicycle’s Farah Ahmed and academic and activist Vasna Ramasar for a deep dive into how practitioners, artists and activists use their talents and platforms to raise awareness and advocate for climate justice.
Farah Ahmed
Farah is the Climate Justice Lead at Julie’s Bicycle and also a facilitator on the Creative Climate Leadership programme. Their interest lies in how art and culture can centre perspectives from the frontlines of climate impacts, and how we can imagine and build meaningful decolonial, care-centred, and anti-capitalist communities. Farah is also co-founder and facilitator of Diaspora Futures, and a trustee for Platform London.
Vasna Ramasar
Vasna is a senior lecturer in the Division of Human Ecology and program director for the Culture, Power and Sustainability international Masters at Lund University, Sweden. She/ they engage feminist and decolonial approaches to research in environmental and social justice and finding alternatives to destructive development paradigms. She is also a member of the Collective Against Environmental Racism in Denmark, Global Tapestry of Alternatives, and Women Against Harmful Extractivism in Africa network.
★ Support this podcast ★Next Episode
Climate Communications
The effect of language, storytelling and rhetoric on attitudes towards sustainability is indisputable. Framing climate issues in a way that inspires meaningful action is important now more than ever. In this episode documentarian, campaigner and activist Syed Jazib Ali discusses what is needed to build authentic narratives and campaigns and projects that are both moving and high-impact. We also explore climate fatigue, relevance of legal action, the trend towards climate optimism and performative activism.
Syed Jazib Ali
Jazib is a documentarian, campaigner and activist hailing from the indigenous Pahari tribe of the lower Himalayan region of the politically and ecologically sensitive Jammu and Kashmir. His award-winning documentaries and advocacy work are globally recognised, amplifying the stories of the underrepresented. His creative projects have been part of COP26, COP27 and he has worked with international NGOs, Think Tanks and United Nations organisations. Jazib is an alumnus of CCL Benelux (2023).
Links and references:
Passage to Kashmir - https://filmfreeway.com/RaheMuztar
Act Now Film - https://www.bath.ac.uk/campaigns/actnowfilm-youth-voices-on-climate/
Theatre Green Book - https://juliesbicycle.com/news-opinion/read-the-theatre-green-book-volume-1-sustainable-productions/
5 broken cameras - https://en.wikipedia.org/wiki/5_Broken_Cameras
The Slow Factory's Media Justice for Collective Liberation Fund - https://slowfactory.earth/
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