Sexy sumos and suds: how Subaru got its groove back [w/ Andrew Simon & Matt Antonello]

Explicit content warning

12/03/19 • 29 min

Andrew Simon (CCO, Edelman Canada) and Matt Antonello (one of Canada's top freelance writers) talk about how to push the envelope with conservative clients to create memorable, damn sexy work that drives results.

SEE THE WORK:
Sexy Subaru Car Wash
Sexy Subaru Print Ads: 1 / 2 / 3 / 4

Created is brought to you by The Advertising & Design Club of Canada (ADCC), hosted by Lyranda Martin-Evans, with music and studio care of Grayson Music.

Check out our digital Archive - featuring award-winning Canadian creative dating back to 1949.
Got a story on how your campaign was born? Email us at [email protected]

ADCC Created is brought to you by The Advertising & Design Club of Canada, hosted by Lyranda Martin Evans (Fellow Human), with music and studio care of Grayson Music.

SEE THE WORK:
Sexy Subaru Car Wash
Sexy Subaru Print Ads: 1 / 2 / 3 / 4

Created is brought to you by The Advertising & Design Club of Canada (ADCC), hosted by Lyranda Martin-Evans, with music and studio care of Grayson Music.

Check out our digital Archive - featuring award-winning Canadian creative dating back to 1949.
Got a story on how your campaign was born? Email us at [email protected]

ADCC Created is brought to you by The Advertising & Design Club of Canada, hosted by Lyranda Martin Evans (Fellow Human), with music and studio care of Grayson Music.

Previous Episode

Sweat, swear words, and success [w/ Nancy Crimi-Lamanna]

Nancy Crimi-Lamanna (Co-CCO, FCB Toronto) opens up about the incredible success, and controversy, that spans four years of work for the Canadian Down Syndrome Society (CDSS).

SEE THE WORK:
Down Syndrome Answers
Anything But Sorry
Endangered Syndrome
Project Understood

Created is brought to you by The Advertising & Design Club of Canada (ADCC), hosted by Lyranda Martin-Evans, music and studio care of Grayson Music.

Check out our digital Archive - featuring award-winning Canadian creative dating back to 1949.

Got a story on how your campaign was born? Email us at [email protected]

ADCC Created is brought to you by The Advertising & Design Club of Canada, hosted by Lyranda Martin Evans (Fellow Human), with music and studio care of Grayson Music.

Next Episode

A Diamond Shreddie in the Rough [w/ Nancy Vonk]

Nancy Vonk (Co-Founder and Partner of Swim, a creative leadership lab) talks about flipping the cereal category on its head, and reveals how from pressure comes diamonds, especially when you’re the intern.

SEE THE WORK:
Back of the Box Redesign
Outdoor & Print: 1 / 2 / 3
'Market Research' online videos: 1 / 2
Website
'Factory Floor' TV spot
Combo Pack
'Consumer Feedback' online videos: 1 / 2
'Diamonds Are A Brand's Best Friend' article from Macleans

Created is brought to you by The Advertising & Design Club of Canada (ADCC), hosted by Lyranda Martin-Evans, music and studio care of Grayson Music.

Check out our digital Archive - featuring award-winning Canadian creative dating back to 1949.
Got a story on how your campaign was born? Email us at [email protected]

ADCC Created is brought to you by The Advertising & Design Club of Canada, hosted by Lyranda Martin Evans (Fellow Human), with music and studio care of Grayson Music.