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Ep. 294: Michael Dion - Mastering Financial Transformation: The Strategic Power of Automation
Count Me In®
12/30/24 • 26 min
Join us on this exciting episode of the Count Me In Podcast, where Adam Larson sits down with Mike Dion, an expert in FP&A and automation. Mike shares his fascinating journey from finance intern to automation advocate, revealing the transformative power of streamlining processes. Get ready to learn how simple tools like Excel can save hours in your workweek, and discover actionable insights on balancing work-life with smart automation. Whether you're a finance pro or just love a good productivity hack, Mike’s insights are a game-changer. Tune in for practical tips, engaging stories, and a fresh perspective on working smarter, not harder
Sponsor:
Today's episode is brought to you by U.S. Bank. U.S. Bank is a trusted financial partner for our clients, businesses and communities. We believe in doing the right thing and putting people first. It’s an honor to be recognized as one of the World’s Most Ethical Companies® by the Ethisphere Institute for the tenth consecutive year. From commercial credit cards and program management tools to innovative payment technologies and transportation offerings, U.S. Bank Corporate Payment Systems has the right solution to help your organization reduce payment costs, enhance control and streamline your entire payment processing function. We’ll partner with you to uncover your challenges and provide smart, clear and honest guidance to help you meet the financial goals for your business. Visit usbank.com/corporatepayments to learn more.

07/10/23 • 22 min
Join us in this episode of Count Me In as we welcome our esteemed guest, Nykema Jackson, Head of Reporting, Policy and Technical Accounting at Airbnb. As we navigate the tides of remote work, hybrid models, and the aftershocks of the 'Great Resignation,' Nykema shares her insights into the art of staff development and leadership in these changing times. Discover how organizations can keep their staff engaged, foster open and trusting relationships, and leverage technology for connectivity and team building. Nykema also delves into the importance of empathy, clear vision, and timely feedback in creating a culture that inspires employees to stay and grow. Tune in to decode the leadership formula for the new world of work.
Connect with Nykema: https://www.linkedin.com/in/nykemajackson/
Full Episode Transcript:
Adam: Hello and welcome to Count Me In. The podcast that brings you the latest insights and practical advice on leadership, accounting, management, finance, and business. I'm your host Adam Larson, and today we are delighted to have Nykema Jackson with us. With a rich background in consulting and a significant leadership role in corporate America. She's here to share her views on the pressing issue of our time; staff development and leadership in the era of remote and hybrid work models.
As we explore the new paradigms that have emerged in the wake of the Great Resignation, let's dive into the conversation to learn how we can foster engagement, trust, and growth in these transformative times. Please join me in welcoming Nykema to the show.
[00:00:43] < Music >
Adam: So, Nykema, thank you so much for coming on the podcast today. We're really excited to have you on, and today we're going to be talking about staff development and leadership. Which is a big topic today because in the last three years we've seen a lot of changes. With the change to working from home. And, then, now, as things have gone back, going back to hybrid. And we've had terms like The Great Resignation and quiet quitting being thrown at everybody.
And, so, as we're talking about that, can we maybe discuss, from your perspective, how do you see an organization can keep their staff engaged and continue to develop them in the midst of all this?
Nykema: Sure, and thanks so much for having me. One thing that I've seen in my career, and I've come from a consulting background and, currently, I'm in corporate America working for a company. I've seen that individuals need leadership that knows and is very intimately versed in the mission of the company. That is invested in their employees. And investments from a learning and development perspective, as well as investing in them as a person.
And, so, COVID has brought around this environment where we've merged lives. We had our work cells before we had our personal cells, and now those things have come together. I find that it's critically important to recognize and acknowledge that in people, and to support them down both avenues. And when someone feels invested in and developed, and they know the mission that they're marching towards. I feel that turnover is less and you can get around the big resignation.
Adam: So I completely agree. As you continue to engage people, they will stay where they are. But, then, there's also the quiet ones who aren't really as engaged with what's happening. You can develop, and you can pour yourself into the people who are engaged and want to be there. But how do you grab those folks who are not quite there and want to be there?
Nykema: So one of the things I do, personally, are one-on-one check-ins with my directs, and sometimes I do skip levels. You'd be amazed that for those quieter ones, how much they open up in a one-on-one environment. I think people need to know from leadership, and I feel like sometimes we get lost in our own trajectory and progression. We don't realize that as we rise in the ranks, there is a level of intimidation for people. So you need to make it an open-door policy, and you need to make people feel comfortable to come to you. And one way to do that is to develop relationships.
But it takes a concerted effort on the leader to make time for that. Because it's not that time is on our side in a lot of situations, and COVID has created an additional barrier around that. Where people can't just pop in your office, they can't just see you in the hallway. They can't just strike up a conversation around the coffee machine.
They have to be deliberate and intentional on making those relationships and fostering that along the way. And the only way to do that is to schedule the time. So that it can start to become organic. Where they feel more comfortable wi...

07/01/19 • 11 min
FULL EPISODE TRANSCRIPT
Mitch: (00:03)
Welcome to Count Me In, IMA's podcast about all things affecting the accounting and finance world. Mitch Roshong and Adam Larson here with you again and today we are going to hear all about how blockchain works and how it applies to accounting. Now, Adam, can you give us a little more background on the topic?
Adam: (00:17)
Yes, thanks Mitch. Some of the biggest curiosities and ongoing questions in accounting revolve around blockchain. To get some insight on the topic, I asked Dr. Ariel Markelevich to help us answer a couple of the most common questions. Dr. Markelevich is an associate professor of accounting at Suffolk university. He has written a number of articles for academic and professional journals and has presented much of his work. I think you're going to learn a lot about blockchain. I certainly did. So let's take a listen.
Adam: (00:52)
What is blockchain? And do accountants really need to care about it?
Ariel: (00:56)
Thank you. That's a great question. So many people have heard about blockchain, and I'm guessing that many people don't really know what block chain is. So block chain is essentially a technology. So when you think about blockchain, you typically think about a list of individual records. So, many talk about the ledger or a distributed ledger. In essence, it's a list of individual records. Now the records can contain any type of information. So when you think about blockchain in the context of accounting, it could be transactions. When you think about a blockchain in the context of Bitcoin, it again could be transactions between individuals. Now what is unique about blockchain is that it forms a chain by the name. You can get that. So there are the key thing to understand is that there are many types of books and systems. The basic process in a blockchain system is that each record would include some information. As I said, for example, a transaction and it would contain a digital signature for each of the parties. Now the records, before added to the chain, they're checked and they're approved. We'll talk a little later about different ways to prove the records, but in essence, they need to be checked and approved before they're added to the system. Once they're approved, they're record is added to a block and then the blocks are in essence linked to each other and create the chain and we get the block chain. Now there are other common characteristics of blockchain. One of them is that it uses group cryptography. So instead of just having the information there we go through a crypto process to create what's called the hash, which essentially is a list of digits and letters that represent, in essence, the record, you can also think about it is the key to the record. Now the hashes connect the records and the blocks together in a specific order. If you were to make any change to the record, that would cause the hash to change as well. And hence you would know that there was a change in the record now because the next block contains still the old hashes. If you wanted to hack and change a potential record in the system, you would need to change all the subsequent records. Because again, all of them contain the previous hashes for the previous records. And that makes it hard, which is one of the key advantages or interests in blockchain. A key thing to understand is that blockchain is not Bitcoin. So many have heard about Bitcoin, which is a cryptocurrency. I'm guessing that some of you are sad that they didn't buy Bitcoin years ago. But anyway, Bitcoin uses blockchain. Blockchain's was introduced when Bitcoin was introduced, but the two are different. So the way Bitcoin uses blockchain is just a specific use for blockchain. And in many cases, when you think about blockchain, blockchain could be converted or used in a variety of different situation and variety of different settings and not just the one that Bitcoin is using. So for example, the Bitcoin use of blockchain is what's called a decentralized or a Galatarian network. The basic idea there is that there's nobody in charge of the system. There are many users within the Bitcoin blockchain system. All those users or nodes, sometimes that's the technical term, but again, no central authority. You don't need to get approval from anybody to join the system. In the Bitcoin network. The members are kept anonymous. Now I'm saying all this because you need to think about blockchain for potential business uses. And for example, you may not want to keep the blockchain system decentralized or egalitarian. You may not want to keep the members anonymous, but the fact that Bitcoin is using it that way doesn't mean that all blockchain applications would be the same. Another characteristic of the blockchain use in Bitcoin is the fact that...

05/03/21 • 15 min
Contact Ramesh: https://www.linkedin.com/in/ramesh-shettigar-9ba1243/
FULL EPISODE TRANSCRIPT
Adam: (00:00)
Hey everyone and welcome to Episode 121 of Count Me In, IMA's podcast about all things affecting the accounting and finance world. I'm your host Adam Larson, and I'm pleased to introduce you to today's featured guest, Ramesh Shettigar. Ramesh is Vice President of Investor Relations and Corporate Treasurer at Glatfelter, a leading global supplier of engineered materials. He joined my co-host Mitch to talk about ESG and its importance across the organization. Keep listening to hear about the finance team's role in ESG, prioritizing ESG over return objectives, and strategies to make ESG truly sustainable.
Mitch: (00:47)
So in your perspective, how have recent events increased the importance of ESG in business? And obviously for our listeners, we would like to get your perspective, particularly for the finance function.
Ramesh: (01:00)
Sure Mitch, I'm assuming by recent events you're referring to the pandemic, climate issues, social injustice, and corporate governance matters we've seen play out in 2020. If so I think companies play a very important role in representing to employees and their communities where they stand on these topics. The pandemic for example, has highlighted the importance of ensuring the health and safety of our employees and the communities where we operate. With regard to climate, corporations I think need to be responsible stewards of the environment in the geographies where they operate and need to abide by all local and federal environmental standards so that we can all preserve humanity's long-term health and sustainability for generations to come. We're seeing this play out in broader mega trends. For example, this move from fossil fuels and toward alternative energy sources or the plastics free movement. Working for an engineered materials company like Glatfelter, I feel incredibly proud that we have focused heavily on natural and bio-based feedstocks in our manufacturing process and our product innovation efforts are heavily focused on minimizing synthetic materials in the products we make. As it relates to social topics, employees need to know where their employers stand regarding racial, gender, and socioeconomic disparities in the workplace and if their companies are playing an active role in facilitating an environment that welcomes diversity, equity, and inclusion. Glatfelter for example, has made it very clear through an internal message from our CEO that treating people of all backgrounds fairly and consistent with our core values of mutual respect, integrity, and social responsibility is of utmost importance. We have committed to enhancing compliance training that focuses on diversity and eliminating unconscious biases. Also a meaningful portion of corporate giving will go towards causes that address social inequities and racial injustice. From a governance standpoint, I think ensuring that there is adequate board diversity in terms of experience, gender, and race is very important for investors seeking reassurance that company leadership exemplifies and values diversity. So bringing all this back to the finance question, which I think you're trying to get to, I think the long-term returns of these initiatives and the stand we take regarding ESG will ultimately be positive and rewarding for the company, its employees, and society. So I think that's how we think about what ESG does for us, particularly for the finance function.
Mitch: (03:56)
That really was beautifully said and thank you for taking us through step-by-step, I think it was a perfect response. Its great to hear those kinds of initiatives put in place and you know, your organization really taking a big step forward in making sure that everybody within the organization is on the same page. I think that clear communication is vital for making sure these ESG initiatives are effective, really is what it comes down to. And you talked about the finance function, the long-term returns. I think it's been a year now with this pandemic that you brought up and obviously there is a little bit of a light at the end of the tunnel. I think some people are starting to see it as businesses seek to return to their normal and that obviously has a different definition than it did a year from today. But how do you prioritize ESG in relation to these return objectives that you mentioned within finance?
Ramesh: (04:53)
Sure. So you know, the pandemic has clearly appended organizational priorities when it comes to ESG and I think you said it well, right? We've we see the light at the end of the tunnel. We've been through this pandemic now for a year, organizations have flexed and adapted to the marketplace and what the pandemic has brought about. But if anyth...

11/06/23 • 19 min
Welcome to the Count Me In podcast with your host Adam Larson and special guest Dan DeGolier! In this episode, Adam and Dan, founder and CEO of Ascent CFO Solutions, dive into the fascinating world of AI and its application in the finance and accounting sectors. Discover how AI is enhancing efficiency and reducing errors, while also exploring the potential challenges and ethical considerations it presents. Join us as we explore the evolving landscape of AI in fractional leadership. Tune in now for an engaging discussion you won't want to miss!
Full Episode Transcript:
Adam: Welcome back for another exciting episode of Count Me In. I'm your host, Adam Larson, and today we have a special guest joining us, Dan DeGolier. The founder and CEO of Ascent CFO Solutions. We start off by exploring current use cases of AI in the industry. Such as coding transactions and streamlining forecasting processes.
But as Dan points out, we're only scratching the surface of what AI can do. The potential for growth and efficiency is immense. But it's important to proceed with caution and be aware of the biases and ethical considerations that come along with it.
Throughout this episode we highlight the evolving role of finance and accounting professionals, in the age of AI, and how they can adapt to leverage its benefits. From bookkeepers, to CFOs, to fractional CFOs, AI has the power to enhance efficiency and transform the way we approach financial management. So grab your headphones, and join us as we uncover the exciting world of AI in accounting. Let's dive in.
< Music >
Well, Dan, we're so excited to have you on the podcast today, as we're going to talk about AI and fractional leadership. And just to get started, as we think about AI, how is it currently being applied to finance and accounting sectors? Obviously, it does things like enhance efficiency and reduce errors, but how is it being applied in those areas?
Dan: Yes, thanks for having me on, Adam. It's a pleasure to meet you, pleasure to be here. I think we're just getting started, for one thing. AI, even though it's been around for a while, ChatGPT, GPT 4, and all those things, are relatively new to the mainstream. And, so, a lot of this stuff we're just starting to figure out right now.
Definitely, in the accounting side, we're starting to see some use cases for coding transactions and things like that. I think there are a lot of opportunities in our world, in the finance realm. When it comes to forecasting, to be able to streamline multiple scenarios and make iterations to financial models and forecasts.
I think that's an area that we're starting to see develop. And, then, things like pricing strategy and looking at different ways to price and run different scenarios around that. Using large language models, and data, and being able to bring in data and run multiple scenarios and see what things look like there. I think those are all some areas that we're starting to see.
But, honestly, because it's so early, what is really going to be the biggest use cases, two years from now, is probably something we haven't thought of. Or somebody's thought of but hasn't really been implemented, yet.
Adam: Yes, that's a great point, that we're so early in the generative AI phase that some organizations are adapting quickly, other ones aren't. And software companies are trying to integrate it into there but it's still in the early phases. So our traditional role-
Dan: And it's still prone to errors as well.
Adam: Exactly.
Dan: Yes, we've all read the articles about the lawyer who tried to use it for briefs and got in huge trouble, and the hallucinations are still rampant. So I think proceed with caution, but recognize that it has enormous potential and don't be left behind.
I was going to say, I've heard that it's been compared to if you look at Web 1.0, the emergence of the Internet, and commercial use, that this could be a 10x-type of opportunity. From a growth potential, from an efficiency potential, et cetera, it's just fascinating to me, just how massive this could be, and how life-changing this is.
Adam: Well, and also the bias that's implicit in there, in the AI. Because there are so many biases among how people think, wording, that's out there in the Internet and how it's learning. There's going to be that bias that you have to get over as well. Because it's going to be embedded in there because of how it is societally.
Dan: Correct, yes, I agree with that. I think one other ethical consideration that needs to be taken into account, when you're implementing AI, is things around co...

07/29/19 • 15 min
FULL EPISODE TRANSCRIPT
Music: (00:00)
Adam: (00:05)
Hey everyone. Welcome back to Count Me In. Thanks for coming back and listening to some new accounting and finance perspectives. If you're enjoying these learnings and don't want to miss out on future episodes, please be sure to subscribe, download, rate, and review. Now this week our episode puts a slight twist on some of the recent conversations we've had as we begin to talk about using data analytics for fraud prevention. Mitch, not many people better to talk to about fraud and forensics and accounting than Danielle Supkis Cheek. What kind of insight did she have to offer?
Mitch: (00:35)
Well, as you said, many of our recent episodes have talked about the data transformation happening in accounting, but today's conversation is going to cover how to build a data analytics program for fraud prevention. Danielle is a director at PKF Texas and served as a part time faculty member at Rice University in the Jones graduate school of business. She is a certified public accountant, certified fraud examiner and a certified valuation analyst as she also serves as the chair for the PCPS technical issues committee with AICPA. Five times she was named to the 40 under 40 by the CPA practice advisor and she was recognized four times as one of the most powerful women in accounting by CPA practice advisor and AICPA. Danielle is a true accounting expert and covers a number of topics relating to analytics and fraud for us. So let's start the conversation.
Music: (01:37)
Mitch: (01:39) Data analytics has been a hot topic in accounting, but are companies jumping into data analytics too quickly? In your opinion, what should they be aware of and make sure they do first?
Danielle: (01:45)
I actually think it's the opposite. I don't think they're jumping in fast enough. You know, you can actually do a data analytics program fairly cheaply and honest. So if you overly invest on the front end before you really understand what you have, it's going to be a very costly process and you have a risk of a lot of sub costs. So I actually think people should take a, you know, a page out of the agile project management methodology and kinda jump first, figure out what they have and then start fine tuning as well as there's actually a fair amount of learning about your data. As you start getting into a program and since the software has become so cheap, it's usually a fairly easy initial investment to figure out what you have.
Mitch: (02:28)
So then how do you begin even thinking about what needs to go into this program? How do you build an efficient data analytics program?
Danielle: (02:37)
I would say you kind of started a couple of different places. One, of course you have to inventory your data and figure out what you have. Sometimes you know, it's just a matter of, let's see if I can get an export out of my system just so I can start seeing what the data is. Clearly, if you have access to a data dictionary, which is kind of a summary of all the different fields of data behind the system and what it actually means, that's really, I mean best practice and really helpful. It saves a lot of heartache and grief, but a lot of times it's inventory. What you have, you know, sometimes it's as simple as let's start in Excel, let's move on to some of the bigger packages. You know, these days Tableau is so relatively cheap. Power BI is coming with your 365 implementation. So you can start doing a visual exploration of your data and seeing what you have and starting to focus on what are the areas that you think you have risks and really fine tuning it to your risk of your business.
Mitch: (03:30)
Well, let's talk about that risk a little bit more now. I know you've referenced in previous conversations with me something about a fraud tree and some of the common risks that you can help identify around your business. So what are some of the examples of fraud that you've seen that maybe, you know, could have been prevented or avoided if there was an effective data analytics program in place?
Danielle: (03:51)
Yeah, so the risks of your business really do come with whatever is your industry as well as how you operate. And a lot of companies have a hard time identifying particularly fraud risks of you know, it could never happen to me. And the cost of fraud is so high. So what you end up doing is you can use the association of certified fraud examiners, fraud classification tree. And what they do is they take three major classes of fraud, which is the fraudulent financial statements, so just fudging the numbers in effect, a misappropriation of assets. That's kind of all y...

03/25/20 • 12 min
Heather's article: https://www.linkedin.com/pulse/6-tips-new-remote-worker-heather-fletcher/
Heather's Linktree: https://linktr.ee/heavenhealing
FULL EPISODE TRANSCRIPT
Mitch: (00:05)
Hey everybody. Welcome back for another bonus episode of Count Me In. I'm your host Mitch Roshong. And today I'll be bringing you right up to another conversation on how to best manage working from home. This time Adam talked to Heather Fletcher, a freelancer and candidate manager who looks to offer some quick tips to help anyone who is new to working from home for another perspective that'll help you settle into today's new norm. Let's listen to the conversation now.
Adam: (00:37)
So there's a lot of people who are finding themselves in an extended period of working from home. And, we wanted to reach out because, you know, you have a great article on LinkedIn and we just wanted to see, you know, do you have some tips on how people can be successful and kind of stay sane as they find themselves in this new world of probably having kids home from school and having to work full time and just trying to balance all those things. what's the advice that you can give them?
Heather: (01:03)
Oh yeah, I mean, I feel like it definitely depends on what things are happening that are important for you. Like people with kids, obviously their type priority is figuring out how to juggle work and taking care of their kids at the same time. I've already seen people post articles on this as well. It seems like some of the best tips that are for almost everybody is to get yourself on a schedule. It's really easy to be like, well I can sleep in, I don't have to drive anywhere and deal with traffic and then all of a sudden you're just kind of lollygagging around the house until it's time to start working. So keeping to a regular schedule really is a big help on that one. I feel like that's probably one of the top tips I can give you, but it's also still really important to get a lot of sleep to take care of yourself. So you're keeping your immune system up, eating healthy instead of snacking all day cause you're at home. I really feel like planning your meals, if you already do that, keep doing that because you're going to find that as cool as it sounds to cook yourself a fresh breakfast, lunch or dinner, it takes time to set up, prep, cook, serve, and then eat those things. So if you've already got a few meals planned for you, it's going to help your day go by a little more smoothly without stressing about how long it's taking you to chop vegetables, that's for sure.
Adam: (02:29)
And then if you're making food for other people as well as yourself, then it gets even more complicated.
Heather: (02:33)
Exactly. Like, yeah, like people that with the kids, maybe your spouse is home at the same time too. Maybe your roommates are home. If that's the case, and you've got all those people home. Another tip I would like to share is to try and find a space that doesn't have all those people in it. Maybe a place that you can shut the door on those people for a short periods of time if you need to. Cause it's, it's really easy to be distracted if you're sitting in maybe the, maybe you're sitting in the dining room and your kids are watching TV in the living room and then maybe somebody else is in the kitchen doing stuff. So especially if you have to talk to other people, those distractions that are nearby, it really helped get you off course without even, you just don't even notice it until an hour has passed sometimes.
Adam: (03:19)
Definitely. So it's talking about, speaking of talking with people and speaking with other people cause she coworkers or clients or whatever your, whatever your job is, what are some technologies or some tools that you've, you've learned to use over with your experience working from home?
Heather: (03:35)
Oh yeah. Our company uses a specific one called Nextiva. That's going ti be a bigger program for a bigger company. Perhaps you might not be using that already, but Skype is super easy and it's free. So you can call anybody. That way. You can use video chat or not use video chat, whatever works best for you. you can still use your phones. You still need to keep in touch with people. Email is probably going to be one. People are going to just remember that communication gets a little more difficult when you're not face to face with somebody. So give a little leeway for the person that you're talking to. Give them the benefit of the doubt. If you maybe misunderstand what they have said cause it always makes sense to yourself when ...

12/27/19 • 14 min
IMA: https://www.imanet.org/
CMA: https://www.imanet.org/cma-certification
Exam Changes: https://www.imanet.org/cma-certification/getting-started/cma-2020-exam-changes
FULL EPISODE TRANSCRIPT
Mitch: (00:05)
Welcome back for another bonus episode here on Count Me In, IMA's podcast about all things affecting the accounting and finance world. A major consideration for accounting and finance professionals today is certification and continuing education related to their jobs and responsibilities. And this installment of our IMA focused mini-series within Count Me In, we are going to hear Adam speak with Dennis Whitney. I am a senior vice president of certifications about the CMA, the exam, it's upcoming changes in 2020 and how the certification compliments different job roles. Let's listen now and hear how Dennis and the CMA are preparing our accountants for the future of the profession.
Adam: (00:43)
Well to start off, can you please explain your role here at IMA?
Dennis: (00:51)
Yeah, sure. Well I've been here now for 25 years. I love IMA. And my role as a senior vice president of certifications is the manage the CMA program and the CSCA program, both the development of the program, the administration of the program, and also the business development, the growth of the program, strategic planning, and related subjects. So a lot of, there's a lot of talk in the industry about certifications. And the first question that probably comes to people's mind is what's the difference between a CMA and a CPA? That's a great question and I get it all the time. And both the CMA and the CPA of course are great certifications and they have a very specific purpose. In my mind, the CPA is geared towards orders and tax specialists. So if you want to go into public accounting, by all means I recommend that you get a CPA. But if you want to work inside an organization, for example, as a CFO, as a controller, as a senior financial accountant or senior management accountant, then by all means I recommend the CMA. And in fact, what a lot of people do is they have dual certification. So they get a certified in both the CPA and the CMA. But again, the CPA is geared toward the auditor's, the professional accountants who are looking, there are outside the organization and they're attesting to the accuracy of the financial statements and also those who are tax specialists doing tax returns. Whereas the CMA's work inside the organizations creating value for the organization through planning, budgeting, preparing the financial statements, decision analysis and related.
Adam: (02:37)
So you've covered a bit, you know, about what type of roles are the type of people and the jobs that people cover who are get CMAs, but what's included in the CMA exam?
Dennis: (02:48)
Well, the CMA exam is a two part exam. Each part is four hours long with a hundred multiple choice questions and two essays. The content, for part one is a external financial reporting, planning, budgeting and forecasting is the second domain, cost management, performance management and internal controls. And then beginning in 2020, we're going to have a new section, a new content domain called technology and analytics. So that's part one. And part two we cover more of the financial management. So we have financial statement analysis, corporate financial management, decision analysis, risk management, investment decisions, and professional ethics.
Adam: (03:39)
So, you know, those are great topics that are valuable to any accountant, you know, who's in the industry. But what's the overall value that the CMA credential brings to an individual?
Dennis: (03:49)
Well, it's interesting that when I talk to people about, accounting, careers in general and certifications and degrees from those who have a CMA, I always hear very interesting comment. They say, you know, my degree was great, my CPA was great, but what I use every day on the job is what I learned on the CMA exam, studying for the CMA exam, planning, analysis, decision support, risk management. Those are the things that accountants do every day when you work inside an organization. So, the focus is again, having that critical thinking, analytical mindset. And as I said, with the new exam, we're going to get into data analytics more in technology. So, the focus on the CMA exam is exactly what accountants and finance teams need to do in order to help their companies grow.
Adam: (04:48)
So you've mention...

12/16/19 • 10 min
Contact Keith: https://www.linkedin.com/in/keithlewiscma/
Keith's website: https://www.keithericlewis.com
FULL EPISODE TRANSCRIPT
Adam: (00:05)
Welcome back to Count Me In, IMA’s podcast about all things affecting the accounting and finance world. I am your host, Adam Larson, and this is episode 35 of our series. In a moment you will hear Keith Lewis, management accountant and an international speaker share his big picture thoughts on how individuals can utilize best practices and develop the skills needed to set them apart when looking to build their own brand in today's competitive accounting market. Keep listening now for more details in his full conversation with me.
Mitch: (00:39)
What steps does one need to take in order to really quantify their skills on a resume?
Keith: (00:45)
Well, Mitch that's a great question and one of the things that you need to focus on is three key things that you want to focus on is how many, how often, and how much, how many people have you interacted with? Did they span across different business units on a horizontal level? Did you go up to the higher ups, the C level executives on a vertical basis, and how many individuals were you able to touch in terms of your reach within your position? The second key thing that you want to focus on is how it walked in. Was this a daily task or the weekly, monthly Semi-annually, or annually and then finally how much, how much were you able to save the company or make the company by the process that you were taken in order to get results driven action? How I take it back to an experience that I had and a couple of the positions that I've worked in, I created standard operating procedures, which is also known as SOPs. These things were put in place for our new hires and assisted with the in the onboarding process. This save time during the time that they were being on onboarding and it helped the employees to be come more productive sooner than normal.
Mitch: (02:08)
So what strategy goes into how you want to be perceived by the employers once you're able to quantify this on your resume?
Keith: (02:17)
Another great question. The dots for your brand will be connected via the combination of your resume and your social media platforms. Somebody has checked your platform, your LinkedIn, your GlassDoor to see the connections that you have and how is it aligned to the resume that you're presenting. You need to stop viewing yourself as a company of one. You're here to provide a service for a company either via W2, 1099, or direct B2B if you're a business owner. Finally, you are a sales consultant and the best product that you have and everybody wants is you. You just need to know how to actually quantify your skills, know what your value proposition and presented to the individuals.
Mitch: (03:04)
That's a great point. And now once you're able to quantify your skills and you kind of have this perception that you're looking to display, what is the best way for you to utilize something like LinkedIn when it comes to building your brand and further establishing who you are?
Keith: (03:26)
I like to use LinkedIn as my canvas. I remember at one point in order to reach out to the decision makers within a company, you have to cold call the company, act as if you weren't who you were in order to get a contact. Just to be able to reach out to him. Put your best foot forward. Now you have tools like LinkedIn where you're able to wait the decision makers within the company that you may want to go to or get interesting information from companies that you've seen information about. I think that this is very important that you have a consistent message on your LinkedIn that is really cohesive to what you are representing on your resume. You want to create posts that helpful that to provide insights to individuals and give them actionable items that can better their situation no matter what position they're in currently.
Mitch: (04:23)
How can we further differentiate ourselves from all of the other applications though? What's another tip that I could do to separate myself from others during the interview process?
Keith: (04:36)
Well, this is a great thing and I'm a true believer that one of the best ways to separate yourself, there's a thank you card. I've been able to position myself in a lot of great opportunities based off the fact that I did a thank you card. It seems to be very rare, but the one thing that people don't take into consideration is that when you're asking the questions at the end that every interviewer asked y...

05/13/24 • 24 min
Tune into this compelling episode of Count Me In with guest Srinath Ganesan, the Director of Finance & Risk Solutions at SAP. Srinath unpacks the transformative role of AI in finance, presenting it as both an enabler and a crucial tool for ethical considerations. With a wealth of experience, he brings practical insights, discussing how AI streamlines processes like financial reporting and influences investment decisions. Hosted by Adam Larson, this engaging discussion is perfect for finance professionals, and anyone interested in the ethical integration of technology in finance. Don't miss these expert insights to navigate the evolving intersection of AI and finance with confidence.
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Count Me In® currently has 337 episodes available.
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The podcast is about Blockchain, Management, Accounting, Podcasts, Finance, Technology, Education, Business, Cfo, Artificial Intelligence, Strategy and Machine Learning.
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The first episode of Count Me In® was released on May 15, 2019.
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