#35: Rachael Kay Albers, creative director and business comedian, shares how creating her hilarious Awkward Marketing videos, that entertain as much as they educate, skyrocketed her business’s growth.
Rachael also gives us her secret to consistently publish high quality content without getting burned out, as well the distribution strategy she uses to get as many people as possible to view her videos.
Show notes and episode transcript at contentheroes.com/35
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04/14/20 • 31 min
Content Heroes - The Rise of Awkward Marketing with Rachael Kay Albers
Transcript
We know that laughter isn't just a gimmick. Laughter helps us learn faster. Laughter helps us remember things. Laughter helps get our hormones and like chemicals flowing so that we're better problem solvers. It releases stress, all these things. And so that was my angle to help people learn things. I hear it all the time. People will say, Oh my God, I've heard this concept 20 times from everybody else in this industry, but when I saw it on Awkward
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