Why OverActive Media Believes in Franchised Esports Leagues

09/02/20 • 40 min

Chris Overholt is the CEO of OverActive Media (OAM), an esports and entertainment organization that heavily invests in franchised esports teams. With his deep roots in traditional sports, Chris explains why he joined the esports industry, why he believes in the franchise league model and why esports leagues will eventually outperform traditional sports. Furthermore, Chris provides insights on how OAM helps its talent grow professionally and how he thinks about video games in the Olympics.

Previous Episode

Innovation and Monetization in Sports and Esports

Tim Hayden is Co-Founder and Managing Director of Stadia Ventures, the global Sports Innovation Hub for entrepreneurs, industry partners and investors. Chris Hana and Tim discuss Stadia’s investment philosophy, why Stadia also invests in esports, technological trends, why traditional sports is ahead of esports when it comes to monetization, and what both industries can learn from each other. They also chat about how Stadia built a big network of supporters across both industries and how they bring both worlds together.

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Why Gary Vaynerchuk is Bullish on Esports

Gary Vaynerchuk is Chairman of VaynerX, CEO of VaynerMedia, and 5x New York Times Best-Selling Author. He began working at his family wine store, where he grew the business from $3M to $65M in just five years. In an interview with Chris Hana, Gary explains how he uses his skills to identify trends and why he is bullish on esports. Among other things, both dive into Gary’s investment in the Minnesota Røkkr Call of Duty League team and Gary’s experience with Kyle “Bugha” Giersdorf, who is currently represented by the newly created VaynerGaming agency arm.