Ep.8 – Acquire new customers using TikTok

07/21/20 • 43 min

The world is talking about TikTok, the hottest video-based social network. Most recently, ecommerce brands have found unique ways to engage with new customers via TikTok.

This week on the podcast, we’re talking all things TikTok: what it is, what opportunities businesses have to acquire new customers, and whether your business should consider utilizing TikTok as a new acquisition method.

The world is talking about TikTok, the hottest video-based social network. Most recently, ecommerce brands have found unique ways to engage with new customers via TikTok.

Previous Episode

Ep.7 – Building a sustainable business

Its 2020, and sustainability matters now more than ever. Today we are going to talk about why sustainability matters, some ways other businesses have implemented sustainable business methodologies, and interview Salima Visram of Samara Bags, about how she has created a sustainable minimalist fashion company.

Grab a mug and join in.

Next Episode

Ep.9 – How to build a highly converting product page

Your store's product display pages (PDPs) are your gateway to more sales. What makes a good product page stand out from the crowd? What can you do to optimize your product page for sales? If you're limited on time, where should you focus your efforts?

This week on the podcast, we're discussing how you can turn your product pages into highly-converting sales machines. We'll talk through what you should absolutely include on your PDP and what major conversion-breaking red flags to avoid. We finish by chatting with Kurt Elster, co-host of the Unofficial Shopify Podcast and co-founder of Shopify Plus consultancy Ethercycle, to get Kurt's take on what makes a product page great.