
Season 2 Episode 13: The Moyle Sisters, Founders to HelloLucky
Explicit content warning
10/07/21 • 43 min
“Creative work for us, often, you can't see it from the outside. It's [the] percolation that's happening in the background. And it's not just done by sitting in front of the computer, and, and maybe requires like, looking at Instagram for an hour, which seems like you're flaking and procrastinating and otherwise being not productive. ” - Eunice
What happens when you mix an entrepreneurial spirit with love for art, creativity, writing, and the life-changing morals of mindfulness and inclusivity? You get Hello! Lucky, a thoughtful lifestyle brand for the young and young at heart!
In this episode of Coming Clean With Indie Lee, we're joined by the fun and friendly Moyle Sisters, Eunice and Sabrina, Founders of Hello Lucky. They talk about their experiences working in the corporate world, how they felt hindered by the structure limiting their creativity, and the turning point that made them leave their jobs to pursue Hello Lucky, their creative, inclusive, and happy-go-lucky business. They also explain their creative decisions and mindsets and how they've applied them to Hello Lucky to bring a smile to people's faces.
Hello Lucky stands out for its wonderful mission to support its customers' highest good and deep-seated involvement with community wellness programs. Tune in to this episode to have a glimpse of the duo's lives and how they grew their business to an excellent point today!
About Sabrina and Eunice
Sabrina Moyle is the Co-Founder of Hello Lucky. She’s a creative chameleon -- she loves to write, draw, make things with clay, sing, and act. Sabrina has over 15 years of experience making cards and has started her journey of writing children’s books. She volunteers with The Mosaic Project, an Oakland, CA-based organization that teaches kids how to work together to create a just, peaceful, and equitable world.
Eunice Moyle is the Co-Founder of Hello Lucky. She is a passionate illustrator who’s loved drawing ever since she was a kid. Her illustrations have appeared on more than 15 books and counting, thousands of greeting cards and on everything from socks to pencil cases, pet bed and lamps. She lives in San Francisco, California, with her husband, Daniel, and two children, Imogen and Jude, and their dog, Freddie, and cat, Sans Gêne.
Links:
Website - https://www.hellolucky.com/Instagram - https://www.instagram.com/helloluckycardshttps://www.instagram.com/helloluckykids/?hl=en
“Creative work for us, often, you can't see it from the outside. It's [the] percolation that's happening in the background. And it's not just done by sitting in front of the computer, and, and maybe requires like, looking at Instagram for an hour, which seems like you're flaking and procrastinating and otherwise being not productive. ” - Eunice
What happens when you mix an entrepreneurial spirit with love for art, creativity, writing, and the life-changing morals of mindfulness and inclusivity? You get Hello! Lucky, a thoughtful lifestyle brand for the young and young at heart!
In this episode of Coming Clean With Indie Lee, we're joined by the fun and friendly Moyle Sisters, Eunice and Sabrina, Founders of Hello Lucky. They talk about their experiences working in the corporate world, how they felt hindered by the structure limiting their creativity, and the turning point that made them leave their jobs to pursue Hello Lucky, their creative, inclusive, and happy-go-lucky business. They also explain their creative decisions and mindsets and how they've applied them to Hello Lucky to bring a smile to people's faces.
Hello Lucky stands out for its wonderful mission to support its customers' highest good and deep-seated involvement with community wellness programs. Tune in to this episode to have a glimpse of the duo's lives and how they grew their business to an excellent point today!
About Sabrina and Eunice
Sabrina Moyle is the Co-Founder of Hello Lucky. She’s a creative chameleon -- she loves to write, draw, make things with clay, sing, and act. Sabrina has over 15 years of experience making cards and has started her journey of writing children’s books. She volunteers with The Mosaic Project, an Oakland, CA-based organization that teaches kids how to work together to create a just, peaceful, and equitable world.
Eunice Moyle is the Co-Founder of Hello Lucky. She is a passionate illustrator who’s loved drawing ever since she was a kid. Her illustrations have appeared on more than 15 books and counting, thousands of greeting cards and on everything from socks to pencil cases, pet bed and lamps. She lives in San Francisco, California, with her husband, Daniel, and two children, Imogen and Jude, and their dog, Freddie, and cat, Sans Gêne.
Links:
Website - https://www.hellolucky.com/Instagram - https://www.instagram.com/helloluckycardshttps://www.instagram.com/helloluckykids/?hl=en
Previous Episode

Season 2 Episode12: Tara O'Kelly of TOK Beauty
“The biggest piece of advice I received was to do something that I love, and you don't have to have it all figured out.” - Tara
What happens when a make-up artist with a knack for handling people says "screw it" and embarks upon something that can revolutionize the beauty industry as a whole? In this episode, we sit down with the founder of TOK Beauty, Tara O'Kelly, and talk about how she built her emergent beauty brand from scratch and the attitude shifts she underwent along the way.
As a start-up founder, Tara set out to fill a gap in the market that was driven by demand for a more authentic, transparent brand. Her journey was about utilizing her assets and voice like never before to achieve momentum. She built her brand from the ground up while learning the next steps.
Tara shares her remarkable backstory with TOK and explains how she dealt with the various obstacles that came her way. She also talks about the people who gave her the most support in the process.
Of the many things, Tara's journey teaches us is this - that sometimes, all you need to do is start. The rest naturally follows.
About Tara O’ Kelly
Tara O’ Kelly is the Founder of the Canadian make-up brand TOK Beauty. She started the company as a way to provide women with clean, performance-driven products formulated with plant-based benefits that are simple to use.
Links:
Website - https://www.tokbeauty.com/
Instagram - https://www.instagram.com/tokbeauty
Facebook - https://www.facebook.com/tokbeauty/
Next Episode

Season 2 Episode 14: How Indie got her name
On this short but sweet episode, Indie shares how she got her name (she wasn't always Indie!).
Coming Clean with Indie Lee - Season 2 Episode 13: The Moyle Sisters, Founders to HelloLucky
Transcript
Hi, everybody, and welcome back to another episode of coming clean with indie Lee. I'm your host in delay. Now this podcast is all about living with passion, purpose and being fully present and I know this episode is not going to disappoint. Today I'm sitting down with Eunice and Sabrina moil. The illustrator writer sister's behind Hello lucky. Now how lucky is a design studio based in
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