Do You Know Your Endgame?

In this episode, I share my own experience in dealing with Imposter syndrome, how it's shown itself in my own business and the three lessons I've learned from walking into fear.
Imposter syndrome is something that everyone deals with and you are definitely not alone! When I look back on my own business, there was never a time I felt sufficiently qualified or educated, however I didn't let that keep me from moving ahead towards my goals. Leaning into our insecurities is not easy, but once you have gone through it once and are able to look back on the whole situation, you sometimes realize there was no reason to be afraid in the first place.

In this episode, I will show you how I got to that place and - who knows? Maybe you will feel that you can take a step forward in your goals feeling a little less afraid yourself or what the outcome might be.

1. Remember Who You are Speaking To

Here’s my first piece of advice when it comes to imposter syndrome. You have to pause and remember who you are speaking to. A lot of times when we struggle with imposter syndrome when it comes to fear of judgment, we are thinking about our peers, when actually, the ones we should be concerned about are the ones who have a long way to go, and who struggle with things that we can possibly help with. You may not consider yourself an expert - but to someone else who is a few steps behind you, they might think otherwise and could benefit greatly by what you have experienced and the knowledge you have to offer in a certain area or niche.
2. The Power of Self-Education

Now, let’s talk about the barrier of learning a new technical skill when you are wanting to tackle something new. Sometimes you are well on your way, but then you run into technical hurdles that may discourage you from moving forward in your new endeavor. What I've learned is that in today's digital age, many things can be learned on the internet. Though you cannot become an expert overnight, there is plenty of information that can be found and help you at least learn the steps you need to get through your technical hurdle. There are examples that come to mind of times in my business where I didn't let technology stand in the way of my goals - which I share in this episode.
When you're bootstrapping a small business, sometimes you have to get scrappy. Don't let the insecurity or fear of imperfection stop you from moving forward. It’s better to do something imperfectly and get it out there than to not start at all. We learn from each mistake we make, and that makes each new go-round that much more successful.
3. Become Your Own Hype Person
The last piece of advice I share in this episode is the importance of becoming your own hype person. You may have a person in your life who hypes you up and gives you confidence - and that is something that is a blessing to have! If you don't have those people in your life, then it's best to become your own cheerleader in times of uncertainty. Remember that in order for the world to come to know what you have to offer, it takes talking a LOT about your offering to really spread the word. That can be uncomfortable at first, but it takes really breaking past that barrier of discomfort to allow your business and brand to be seen.
One of the ways you can practice being proud of your business and how far you've come is to celebrate your wins, no matter how big or small. Commemorate the small steps and treat them as huge victories and this will build your confidence over time as the small steps tur

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