EP012 - How Elon Musk is Optimising Twitter

In this episode, we cover as much as we know about what Elon Musk has been doing to optimise Twitter since he bought it in October 2022.

From the decision to purchase, the layoffs and the fast shipping of new products, he's moved faster than any big tech company we've seen recently and often with controversial outcomes.

We're aware that by the time we put this episode out, he would have done even more stuff to make this look dated, but we wanted to try and capture what he's done so far and how effective we think it's been to improve Twitter as a product and cultural phenomenon.

Links:

🎙 Audio Podcast Subscription: https://feeds.captivate.fm/chief-optimisation-officers

Vicki Jakes - the marketing one: https://twitter.com/heyvickijakes

Sam Jaxx - the engineering one: https://twitter.com/jaxx_sam

Watch on YouTube: https://www.youtube.com/watch?v=9s-jeGrIgnY