6: Youthphoria & Tar in a Bottle

In this episode, we delved into the Youthforia scandal, where the makeup company faced backlash for releasing what many dubbed "tar in a bottle" — a foundation shade lacking in diversity and representation.

Throughout the discussion, we explored the systemic issues underlying Youthforia's misstep and the historical context of shade inclusivity. Nike talks about the importance of diversity, equity, and inclusion (DEI) strategies for brands, emphasizing the need for community engagement, diverse representation, and transparency.

We also examined the impact of the scandal on the beauty landscape and discussed actionable steps for listeners to advocate for inclusivity and hold brands accountable. From supporting inclusive brands to amplifying marginalized voices, we highlighted the power of consumer activism in driving meaningful change.

Tune in for more insights, updates, and discussions on all things beauty in future episodes.
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Want me as a guest on your podcast or to book me as a guest speaker? Email at [email protected]

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Leave a rating and review for the podcast!

https://podcasts.apple.com/us/podcast/catalyst/id1555386162

Follow me on IG at https://www.instagram.com/nikeaurea/?hl=en

Book A Strategy Call To Start Building out Sustainable & Inclusive Systems:
https://www.nikeaurea.com/services

Check Out ALL of my links: https://www.nikeaurea.com/links

Want me as a guest on your podcast or to book me as a guest speaker? Email at [email protected]