028 Martin Pierce: LinkedIn
12/15/12 • 40 min
Internet radio for savvy professionals –
doing work you love, work that matters.
Our guest, career coach Martin Pierce, believes that “15 minutes a day on LinkedIn can revitalize your career”. He joins us to talk about how.
For the vast majority not having a LinkedIn presence is not an option if you want to be taken as a serious professional. At this time LinkedIn is the “goto” platform for building business relationships, research and access to professionals.
And having a profile is just the beginning, how do you take advantage of LinkedIn’s vast resources, and also become part of those resources.
Martin has worked in corporate and private outplacement, corporate recruiting, and job placement programs for nonprofits. He has delivered scores of seminars on Resume Writing, LinkedIn, Job Search Networking, Interviewing and Salary Negotiation.
Recent LinkedIn presentations include Boston Medical Center, Suffolk University, and WIND Professional Networking. Known for his networking expertise, he currently maintains a private career coaching practice in Arlington, MA, where he specializes in LinkedIn consultations and profile writing, career changes and resume writing. Martin also does coaching and training at Career Source Career Center in Cambridge.
We’d love to hear from you in terms of your actionable takeaways from this episode.
Leave a comment or send us an email.
Listen to the full interview by clicking player above.
Here are some exurps from today’s interview...
From the show
LinkedIn is the world’s largest business networking site.
It’s the number one social media site used by recruiters. In fact 95% or more of recruiters and hiring managers use LinkedIn to get candidates.
People how are hiring expect people to be on LinkedIn if they are serious about their careers.
People are realizing that it’s very important to have a professional presence on LinkedIn.
Common mistakes... One of the biggest is not posting a photo.
Networking is all about putting the other person first and how you can help them with their needs and let your needs come later.
Optimize your headline...
In fact along with the photo and the headline, the summary is one of the most important part of the profile . It can have up to 2,000 characters and it is important to optimize that summary...So similarly in a LinkedIn profile it is very important to show that your clear about what you want to be doing and why and how you can offer value to an organization.
As far as the number of connections, I recommend getting to 100-150 first degree connections on LinkedIn.
Networking is about relationship building and it’s a two way street and these relationship theoretically are relationships we plan to have a long time in the future.
Well I think part of what you are saying is how to have people stand out from the crowd. One way is to have a well branded summary section, where they really talk about their passions and includes success stories about achievements they have had. A lot of people either don’t have a summary or have a very boring kind of summary. It can really come alive and to make it stand out and make people want to get to know you better. But if you take that opportunity to make it compelling. Another way is to actively participate in LinkedIn groups.
Don’t get overwhelmed by it. It can be overwhelming. Take it one day at a time. Take a work shop , read a book. I have a couple good ones in the resource lists. Budget your time. Plan a few hours to get a good profile going and then set up a strategy for fifteen minutes a day, and how are you going to use that time. Stick to it and honor it. Don’t get so distracted.
Listen to the full interview by clicking player above.
We’d love to hear from you in terms of your actionable takeaways from this episode.
Leave a comment or send us an email.
Contact Martin Pierce
Email: [email protected]
LinkedIn: http://www.linkedin.com/in/martinpierce
Martin’s Recommended Resources
Internet radio for savvy professionals –
doing work you love, work that matters.
Our guest, career coach Martin Pierce, believes that “15 minutes a day on LinkedIn can revitalize your career”. He joins us to talk about how.
For the vast majority not having a LinkedIn presence is not an option if you want to be taken as a serious professional. At this time LinkedIn is the “goto” platform for building business relationships, research and access to professionals.
And having a profile is just the beginning, how do you take advantage of LinkedIn’s vast resources, and also become part of those resources.
Martin has worked in corporate and private outplacement, corporate recruiting, and job placement programs for nonprofits. He has delivered scores of seminars on Resume Writing, LinkedIn, Job Search Networking, Interviewing and Salary Negotiation.
Recent LinkedIn presentations include Boston Medical Center, Suffolk University, and WIND Professional Networking. Known for his networking expertise, he currently maintains a private career coaching practice in Arlington, MA, where he specializes in LinkedIn consultations and profile writing, career changes and resume writing. Martin also does coaching and training at Career Source Career Center in Cambridge.
We’d love to hear from you in terms of your actionable takeaways from this episode.
Leave a comment or send us an email.
Listen to the full interview by clicking player above.
Here are some exurps from today’s interview...
From the show
LinkedIn is the world’s largest business networking site.
It’s the number one social media site used by recruiters. In fact 95% or more of recruiters and hiring managers use LinkedIn to get candidates.
People how are hiring expect people to be on LinkedIn if they are serious about their careers.
People are realizing that it’s very important to have a professional presence on LinkedIn.
Common mistakes... One of the biggest is not posting a photo.
Networking is all about putting the other person first and how you can help them with their needs and let your needs come later.
Optimize your headline...
In fact along with the photo and the headline, the summary is one of the most important part of the profile . It can have up to 2,000 characters and it is important to optimize that summary...So similarly in a LinkedIn profile it is very important to show that your clear about what you want to be doing and why and how you can offer value to an organization.
As far as the number of connections, I recommend getting to 100-150 first degree connections on LinkedIn.
Networking is about relationship building and it’s a two way street and these relationship theoretically are relationships we plan to have a long time in the future.
Well I think part of what you are saying is how to have people stand out from the crowd. One way is to have a well branded summary section, where they really talk about their passions and includes success stories about achievements they have had. A lot of people either don’t have a summary or have a very boring kind of summary. It can really come alive and to make it stand out and make people want to get to know you better. But if you take that opportunity to make it compelling. Another way is to actively participate in LinkedIn groups.
Don’t get overwhelmed by it. It can be overwhelming. Take it one day at a time. Take a work shop , read a book. I have a couple good ones in the resource lists. Budget your time. Plan a few hours to get a good profile going and then set up a strategy for fifteen minutes a day, and how are you going to use that time. Stick to it and honor it. Don’t get so distracted.
Listen to the full interview by clicking player above.
We’d love to hear from you in terms of your actionable takeaways from this episode.
Leave a comment or send us an email.
Contact Martin Pierce
Email: [email protected]
LinkedIn: http://www.linkedin.com/in/martinpierce
Martin’s Recommended Resources
Previous Episode
027 Margaret Moore: Organize Your Mind, Organize Your Life
Internet radio for savvy professionals –
doing work you love, work that matters.
Our guest today is Margaret Moore, MBA (“Coach Meg”), an executive wellness coach and co-author of Organize Your Mind, Organize Your Life: Train Your Brain to Get More Done in Less Time.
Coach Meg is the co-director of the Institute of Coaching at McLean Hospital (a teaching affiliate of Harvard Medical School) and the founder and CEO of Wellcoaches Corporation, a leading coach training school.
We asked Coach Meg to discuss how we can apply some of the latest research in neuroscience in our everyday lives to be more resilient and on top of things.
We’d love to hear from you in terms of your actionable takeaways from this episode.
Leave a comment or send us an email.
Listen to the full interview by clicking player above.
Here are some exurps from today’s interview...
From the show
Exercise is the break through medicine...In the last decade there has been more research on exercise than what we have done in human history. When you combine that with the explosion around how the brain works, we have a lot more tools.
Moving the body is vital for the brain’s ability to learn, adapt, to regulate emotion and, of course, the slowing of aging...so moving the body is what calms the heart rate, it calms the frenzy so just about every day you read about its power in improving how the brain functions and improving our health.
The higher your cardiovascular fitness the lower your heart rate, the more the activation of the recovery branch of our nervous system, your parasympathetic nervous system, which leads to a calmer heart. That directly calms the brain and it improve the attention. It improves the ability to deal with impulses and distractions. It improves the ability to be creative. So the more fit you are generally, the more benefits you will get to the brain and in the moment.
We can now lay out the conditions, the optimal conditions, for the brain to learn to change and to be resilient. Some of those are in the Organize Your Mind, Organize Your Life book and I am starting work on the next book so it is a combination of a number of things that all work together and it turns out when you look at today’s way of life we are living in a way that works against the fundamental design of the brain.
The real deal is using your brain’s power which means reserving its peak performance for the most important things and giving them your undivided attention.
...where we put our full attention, neuroscientists call that the learning process, when you are really focused and motivated and, you know, you’ve got lots of juice and you are really in full flight, that is where your brain is laying down new connections. So neurons are making connections with other neurons which have never existed before. Over time, as you connect more and more neurons you build a new network so whether mastering a new project or mastering a new skill or overcoming a challenge, whatever it happens to be wherever you are giving something your undivided attention that is where your brain is learning. So you want to treat those times during the day...those brain learning times...as precious moments for learning and you want to make sure you are using them for the most important topics in life where you really do need to learn and improve.
If you know Csikszentmihalyi’s work, the more of those moments you have in a day, the more flow experience that you have the higher your well-being and the better your health too. So these flow episodes in our day are the peak moments of life where we are completely engaged in something even better that you are good at and have a higher purpose and you feel like a million bucks after those periods in a day.
It is a good thing to note that overwhelmed is a potent part of stress and negative emotions. Negative emotions dim the light in your pre-frontal cortex so they actually impair your ability to feel better and to get on top of it. So how you relate to overwhelmed is actually not a bad place to start...
Listen to the full interview by clicking player above.
We’d love to hear from you in terms of your actionable takeaways from this episode.
Leave a comment or send us an email.
Contact Coach Meg
Email: [email protected]
Websites: Coachmeg.com
Next Episode
029 Katie Donovan: Salary Negotiation
Internet radio for savvy professionals –
doing work you love, work that matters.
Our guest today, Katie Donovan, believes that “If you did not negotiate your salary you are under paid.”
She reminds us, “The one thing a job does differently then everything else we do is gives us money.”
Katie is a salary negotiation teacher, coach, blogger, and speaker on equal pay and women’s salary negotiations. She has been quoted in articles on theglasshammer.com, Forbes.com, and Salary.com.
She brings her negotiating experience in the staffing industry and sales to our conversation today.
We’d love to hear from you in terms of your actionable takeaways from this episode.
Leave a comment or send us an email.
Listen to the full interview by clicking player above.
Here are some exurps from today’s interview...
From the show
The actual most powerful moment financially in any employer employee relationship, is from the moment you’re offered the job to the moment you except it. You will never have that kind of power again about your own pay, until you quite that job.
Every single time you get a new job, without doubt, you should negotiate. The absolute worse that could happen is you will have the same job offer at the same salary . That’s not going to happen most of the time.
Play hiring manager for the moment. If I have a job opening budgeted to pay $50,000. All I need to do to be a good hiring manager is make sure I get the best talent and pay them less than $50,000. That can be $49,500. But I am not going to offer that. I am going to start most likely with around 40,000 maybe $42, 000 because I expect negotiating. I have to be ready for the percentage that will negotiate. I don’t know which you are. It’s a much bigger percentage that won’t. But I just don’t know which you are. So I am assuming you are going to negotiate. Then whatever you don’t negotiate for I can use for other resources. If it happens often enough I have a whole other body I can hire.
The world of the internet has tons of resources. Salary.com, payscale.com, glassdoor.com, are three popular salary research websites.
You can go to any nonprofit trade association. Every industry and every job has a trade association. If you’re an accountant in high tech, you can belong to a accountant nonprofit trade association or a high tech trade association. They do research about salary. They have that available. You can either find them online or call them, they are more than happy to share that, because they will hope that eventually you will become a member. If you’re not sure who your trade association is just do a website search. Put trade association into whatever your job is. You will find it. I am always amazed how minute a grouping can be that has a trade association that is very active.
Other really good resources are recruiters. Go to any staffing firm, call them and say hey I am an administrative assistant, in whatever industry and I am making this, and I maybe am ready for a change. Can I make more? Are there jobs available? It doesn’t mean you have to open your job search. But you will find out if you’re actually in line or you will actually get more resources by going through the recruiter as well.
Once you get one poor salary your never going to get out of that cycle unless you just stop giving your salary history.
So if you don’t understand how your job actually costs the company or helps the revenue of the company and how you in particular have either done above or beyond in saving more money or creating more money, you’re not ready for the conversation about a raise.
My website again equalpaynegotiations.com or you can follow me on twitter @kdb2b that is because I believe when we are doing our salary negotiations we actually are our own business. We have to think that way. So it’s me as an employee as a b to my employer the other b.
Listen to the full interview by clicking player above.
We’d love to hear from you in terms of your actionable takeaways from this episode.
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