Business Reimagined with Danny Iny | The Mirasee Podcast

Do you ever get in front of people and your confidence suddenly goes out the door? Even if you’re perfectly prepared to give a stunning speech or network like a pro? According to today’s guest, , you’re being haunted by neurotags, and he’s here to talk about how you can bring about real behavior change. How difficult is it to change your behavior? Dr. Lucas says it’s not always as difficult – or time consuming – as you might think. KEYNOTES: At 4:00 - Dr. Lucas explains how brain science affects everything in an entrepreneur's life, from his or her success to whether or not customers will receive the message and product with open arms. At 6:00 - Dr. Lucas talks about neurotags. These are the things that happened to you before that affect what you do today without you even realizing it. They can shape your future for better or worse. At 16:00 - Dr. Lucas talks about changing behavior, from the smallest things like habitually checking social media, to the very biggest things that have an 'emotional charge' to them. At 20:00 - It's not impossible to break habits and thought patterns, and Dr. Lucas shares some of his techniques with Danny. At 26:00 - Dr. Lucas addresses the point of having amazing achievements but still feeling empty in other areas of their lives, especially dealing with anxiety.

What's the difference between persuasion and manipulation? Is persuasion just a nicer way to manipulate someone? According to , persuasion expert, they are related, but with two huge differences. Can you guess what they are? On today's Business Reimagined, Dave takes us through his early life of being manipulated by an outlier religious cult, and the latter part of his life teaching his clients to use persuasion ethically. He discusses intent and outcome of persuasion. Plus: How anyone can develop charisma and persuade others The key differences between persuasion and manipulation Social testing and some tactical approaches to persuade your audience The simplest way to get someone to like you Everyone can use ethical persuasion to get ahead in marketing, sales, or business in general. And how many times in your personal life have you wanted to get someone on your side of the fence? Don't miss today's episode with Dave Lakhani on the Art of Persuasion. Key Points: At 6:00 – Dave explains how persuasion is both harder and more simple than hypnotizing someone, and his definition of persuasion. He picks apart exactly how you can use heuristics to make a great first impression. At 11:00 – There is a dark side to persuasion, and it’s called manipulation. Dave explains the intent of manipulators and what happens to them as a result of their disregard for others. At 14:00 – Dave talks about what it’s like getting ‘caught’ testing new methods of persuasion, since everyone who knows him knows he’s a persuasion expert. At 17:00 – You can get better at persuasion and develop a personality of charisma, and Dave explains how you can do it without being slimy. At 23:00 – Dave wraps up with his thoughts on how you can become a ‘black belt’ at persuasion techniques, get what you want out of life, and do it where you and those you are involved with end up winning.

It’s hard to believe that success in building an offer can drag you down. Really – if you’re raking in thousands, hundreds of thousands, or even a cool million, is that the kind of success your heart desires? Or do you want to create something that will be a legacy for everyone? Today’s guest, , is no stranger to building ultra-successful products. He’s been doing the blog and podcast for years and is a best-selling author. His latest book, Will It Fly, is about a wonderful process of validating your offer, but with a unique twist. Find out what that twist is and more on today’s Business Reimagined with Danny Iny. KEY NOTES: At 5:00 – Pat talks about his biggest mistake, what he would have done differently after being laid off from his architecture job, and it’s something that every aspiring entrepreneur needs to hear. At 6:30 – Pat shares his own doubts and fears that beginning entrepreneurs often face, like impostor syndrome and competition, and how he conquered them. At 10:00 – His new book, Will It Fly, is written for anyone wanting to create a product – even a physical product, and Pat shares one of the most important concepts that you won’t find in most courses. At 12:30 – Pat shares his thoughts on transparency and a simple exercise you can do with one sheet of paper and a pen that will help you focus your whole life. At 22:00 – As for the future, Pat has an even grander vision in addition to the Smart Passive Income blog and podcast, and it involves educating children.

Annie Hyman Pratt, once known as the Bean Queen, grew her family's business, The Coffee Bean and Tea Leaf, from a small store chain to a celebrated national brand. Even with all that success, she learned a lot of hard lessons along the way. Today, Annie uses all she learned and helps other businesses who are undergoing large scale change, rapid growth, and reorginazation. Today, Annie and Danny talk about the #1 thing that will sink a company, even if they have a perfect strategy. Key Points At 3:50 - Annie talks about what it was like having the company she grew from 7 stores to worldwide sold out from under her. At 5:50 - Annie talks about the one thing that will sink a company, even if their strategy is perfect. At 12:30 - All about how Annie learned the hard way that criticism and blame will not help accomplish goals. In fact they do just the opposite. At 16:30 - Most problems start with owners and managers. Annie reveals her different approach to problems with employees, that begins with confronting your own fears, and sharing them. At 26:20 - Annie shares her vision for the future of business, a better way that takes in to account that people make mistakes, but in embracing this, even greater things can be achieved. Enjoying the podcast? Help us spread the word! Never miss an episode! Subscribe to us on iTunes or by RSS. (If you’re subscribing by RSS for the first time, go to your podcast player, and enter the RSS link – your player will know how to handle it!) When you rate and review, you help us reach others. Leave us a short review and a rating on iTunes, and every week we'll mention a reviewer by name and share what they had to say!

Mitch Joel is one of the leading voices in digital media. He is the host of the Six Pixels of Separation podcast, author of 2 bestselling books and co-founder of Twist Image, the leading Canadian marketing agency that was acquired last year by the largest agency conglomerate in the world to form a global agency called Mirum, where Mitch serves as president. On today's show, Mitch and Danny explore some of the most important existential questions that modern, online entrepreneurs have to struggle with and come to some inspiring and insightful conclusions. Key Points At 2:44 - Mitch talks through the life cycle of the market online, starting with the iconic 'publishing button,' and how it's become something very different these days. At 5:47 - While everyone agrees that the cream rises to the top, Mitch goes into why he thinks that now is still a fantastic time for indie publishers to make their mark. At 12:46 - Mitch talks about what he thinks would happen if he were to have just now started his blog, and contrasts that with the wild success of others who are newer to the online realm. At 18:46 - Danny and Mitch discuss Seth Godin's book, 'The Dip,' and talk about how to know the difference between a dip, and a dead end. At 25:18 - Seth Godin's book, 'The Dip,' and what Billy Idol and Mitch Joel have in common, and how lunacy could easily factor in. Enjoying the podcast? Help us spread the word! Never miss an episode! Subscribe to us on iTunes or by RSS. (If you’re subscribing by RSS for the first time, go to your podcast player, and enter the RSS link – your player will know how to handle it!) When you rate and review, you help us reach others. Leave us a short review and a rating on iTunes, and every week we'll mention a reviewer by name and share what they had to say!