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Brands, Beats & Bytes

Brands, Beats & Bytes

Brand Positioning Doctors

Interesting people, insightful points of view and incredible stories on what’s popping and not popping in marketing, tech, and culture you can use to win immediately. Brands, Beats and Bytes boldly stands at the intersection of brand, tech and culture. DC and Larry are fascinated with stories and people behind some of the best marketing in the business. No matter how dope your product, if your marketing sucks your company may suck too. #dontsuck
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Top 10 Brands, Beats & Bytes Episodes

Goodpods has curated a list of the 10 best Brands, Beats & Bytes episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Brands, Beats & Bytes for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Brands, Beats & Bytes episode by adding your comments to the episode page.

Hey Brand Nerds, we are back with a REMIX of some of our favorite "Who has had or is having the most influence on your career" answers!
Get ready to be inspired by our guests:
1. Katie Casey
2. Craig Minassian
3. Melissa Proctor
4. Josh Ball

#marketing #advertising #branding #digitalmarketing #media #socialmedia #brandsbeatsbytes #cmo #mostinfluence

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What's Poppin' Brand Nerds?! Every four years, we look forward to the top athletes from around the world coming together to compete in the Olympics! This year, hosted in Paris, is a pivotal year we are watching closely—from a brand perspective. It is the first after the pandemic and the first to allow attendees since then as well.
Tune in to hear what our hosts think about the upcoming games and how brand plays a huge part in what we see on TV at home.

Stay Up-To-Date on All Things Brands, Beats, & Bytes on Social

Instagram | Twitter

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Album 2 Track 8 – Vasu Jakkal, current CMO and EVP of Marketing at FireEye, Inc. previously marketing and engineering at Brocade, LSI and Intel. Hey Brand Nerds! We have a Trekkie in the house who has now beamed up as a star marketer in Silicon Valley! Growing up in India, Vasu watched Star Trek as a nine year old and this was the seed of someone who has become a special marketing leader. What a fun and entertaining show that is filled with abundance of all kinds! Please enjoy this track and the “Jewels” that are flowing! Here are some of the many highlights: • Marketing is winning hearts and minds (Amul Butter) and emanates from the Limbic region of the brain (make decisions with emotion, use data to rationalize it) • Three key components of marketing: 1. Win hearts and minds 2. Understand motivations, really know what makes them tick 3. Help them fulfill their dreams • Marketing North Stars... 1. Lead with strategy, 2. Tell magical stories, 3. Create immersive experiences • When managing people, encourage people to provide differing opinions or points of view and create a culture where they are safe • H2H Marketing- Human to Human! • B2B and B2C marketing has the same process but different journey/cycles • B2B marketing has to change from just being feature centric to be the magical story tellers and brand builders of their company • “Help someone dream more, be more, help create a movement of unity” • “Diversity is like asking someone to come to a party, inclusion is like asking them to dance” And so many more we couldn’t fit them all here but is a fantastic listen! vasujakkal #marketing #branding #fireeye #thecmoclub #abundance #amulbutter
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About Marci

Senior marketing leader passionate about building world-class brands and teams. Proven experience shaping, launching and marketing products, services and customer programs that consistently deliver accelerated revenue growth and heighten brand position in both BtoC and BtoB markets.

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Happy Sunday Brand Nerds! I’ve missed y’all. Many create metric driving tactics...yet few create culture shifting Marketing with a capital M that also moves commerce. Allan Broce is cut of the later clothe. This dude is a weird cat, and I mean that with the utmost respect. You might wanna take a seat for these burners. Do you manage your career as a journey or a destination? Are your questions better than your answers? Don’t front, that’s super dope. Do you ignore all the naysayers and do what you’re going to do? Are you your agencies best client? If not, why not? Do you and/or your team members write inspiring briefs? Are you being intellectually lazy? And finally, it’s not that the answer IS yes, but can ALWAYS BE YES. I just can’t with you Allan, stop it bro. Ha. Oh, almost forgot, with a company named ‘Triple Double’ I’d be remiss not to shout out Ice Cube, The Predator, Track #7 @ 1:14. #classic #allanbroce #thisissportscenter #espn #mtv #granthill #janethill #joepytka #wieden+kennedy #marketing #advertising #branding #digitalmarketing #media #socialmedia #brandsbeatsbytes #cmo #brandsbeatsbytes
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#marketing #branding #advertising #digitalmarketing #media #socialmedia #brandsbeatsbytes #superheroic #brandjordan #nike #fathersday

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Brands, Beats & Bytes is honored to welcome its first lady in the building (yep, we know some of y’all have been thinking what’s up with all the dudes). No worries, there are many more industry leaders on deck who happen to be women. We got you (#trust). How many people have worked in tech during the early days, held multiple senior level marketing positions, launched an entrepreneurial firm and spent time chopping it up with Gabrielle Union on the epically real BET show Being Mary Jane? We only know one person who’s done this and it’s Goldie Taylor with her multifaceted career journey. She covers a broad spectrum of subjects such as, do your mentors give you courage and cover? And ‘bring your full self to the job.’ Said another way, are you keeping it 100 on the work front? Soak up some knowledge from Goldie as you ease into the weekend.
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Album 3 Track 4 – BLACK HISTORY MONTH 2021 Ryan Johnson, Founder and CEO of Cxmmunity, an organization committed to delivering and supporting Esports and gamers throughout the ecosystem, most prominently with underserved communities.

Hey Brand Nerds! In Ryan, we have a genuine subject matter expert to really break down the force of Esports and how it fits within the entire electronic gaming category. Ryan shares excellent insights and stories helping experts and novices alike navigate this ever-evolving and burgeoning area. As a young African-American entrepreneur, Ryan also shares his story and how in a very short period of time, he has set up Cxmmunity and himself for genuine success going forward. ENJOY!

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Album 4 Track 9 – Kieve Huffman, Chief Executive Officer, Engager Brands

Hey Brand Nerds! We have a first for our podcast in today's episode - we are talking cannabis - along with a wide range of experiences from our guest Kieve Huffman. From his first brand love experience that inspired him into a career in the music industry through a journey of start-ups, Kieve brings great conversations around being early to industry trends and how to prioritize a work-life balance.

Join us as we talk about the following key takeaways:

  • You may think you are just experiencing a brand, but it could be the catalyst to your passions and a successful career
  • Being early to trends may seem like the "cool" thing to do - but what if you're too early?
  • Cannabis Brand Development vs Traditional Brand Development
  • 63% of Americans agree that cannabis should be legal. 73% of Americans agree that cannabis should be used for medical purposes.


NOTES:
Learn More About Engager Brands

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REMIX: Album 4 Track 18 - Life Lessons Make Great Stories w/Brandon T. Adams

Brand Nerds! We have an extraordinary entrepreneur in the virtual building today. From working alongside his dad in their ice business to the power of storytelling and crowdfunding, if you have ever dreamed big and had a story to tell, this show is for you. Brandon T. Adams is bringing his wins and his F-ups to the show with, as we like to call them, "jew-els" that will change your perspective.

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FAQ

How many episodes does Brands, Beats & Bytes have?

Brands, Beats & Bytes currently has 224 episodes available.

What topics does Brands, Beats & Bytes cover?

The podcast is about Culture, Branding, Tech, Marketing, Content Marketing, Entrepreneurship, Martech, Public Relations, Advertising, Podcasts, Digital Marketing, Business, Communications and Content.

What is the most popular episode on Brands, Beats & Bytes?

The episode title 'Album 2 Track 26 – Lynn Ledwith, Vice President & CMO of Ansys, Inc.' is the most popular.

What is the average episode length on Brands, Beats & Bytes?

The average episode length on Brands, Beats & Bytes is 70 minutes.

How often are episodes of Brands, Beats & Bytes released?

Episodes of Brands, Beats & Bytes are typically released every 7 days.

When was the first episode of Brands, Beats & Bytes?

The first episode of Brands, Beats & Bytes was released on Apr 18, 2019.

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