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Brandology

Brandology

Alex Stockdale

Welcome to Brandology - a podcast that dives deep into business, branding, and all things entrepreneurship. Join me each week as we unearth the science, soul, and strategy behind building a fearless brand. Ready to create the business of your dreams? You’re in the right place.

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Top 10 Brandology Episodes

Goodpods has curated a list of the 10 best Brandology episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Brandology for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Brandology episode by adding your comments to the episode page.

Unless you've been living under a rock, I’m sure you've heard of Meta’s new app, Threads. I personally jumped straight onto the app and have been using it for my business in its short lifespan and have noticed a few things. Today I am going to share my initial thoughts on it and how I plan to use it for my business so far, to hopefully inspire you in how you are using it too.

What I cover in this episode:

  • My initial thoughts on Threads
  • The behaviour I have observed in business owners so far
  • How I plan to use Threads in my brand design business
  • Ways to rethink how you show up on all social media platforms

Want to work with me? Enquire here!

Book your Brand Experience Workshop with me here!

Join my mini-course, Be That Brand!

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Connect with Alex: @havenstudioco

www.havenstudio.com.au

Follow the podcast: @brandologypod

Make sure to hit FOLLOW or SUBSCRIBE so you can stay up to date with every episode! Loving Brandology? It would mean the world if you could leave a rating/review and tell your biz besties!

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Welcome to Brandology - a podcast that dives deep into business, branding, and all things entrepreneurship. Join me each week as we unearth the science, soul, and strategy behind building a fearless brand.

bookmark
plus icon
share episode
Brandology - Slow season? Here's what to do about it 👉
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07/11/23 • 33 min

Are you currently experiencing a slow season in your business? From what I can see, people are feeling like customers aren't spending as much or aren't wanting to buy from them when they usually would, which is resulting in that feeling of a slow season. Slow seasons happen all the time in business, it is perfectly normal. So if you're in a slow season at the moment, don't feel bad, don't feel dejected. It happens and we’re going to chat about it.

What I cover in this episode:

  • Reframing your mindset around being in a slow season
  • How to utilise this season to work ON your business
  • Ways to rethink your social media strategy to get out of your rut
  • Why you should look at your current offers and how you can diversify

Want to work with me? Enquire here!

Book your Brand Experience Workshop with me here!

Join my mini-course, Be That Brand!

---

Connect with Alex: @havenstudioco

www.havenstudio.com.au

Follow the podcast: @brandologypod

Make sure to hit FOLLOW or SUBSCRIBE so you can stay up to date with every episode! Loving Brandology? It would mean the world if you could leave a rating/review and tell your biz besties!

---

Welcome to Brandology - a podcast that dives deep into business, branding, and all things entrepreneurship. Join me each week as we unearth the science, soul, and strategy behind building a fearless brand.

bookmark
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share episode

Today I’m asking hard hitting questions to really get you to think about where you're at in your own brand journey and your own mindset behind your brand. The way that you think about your brand and the way you think about your business are so important and then the way that it's perceived by other people because of how you're thinking about your own business.

What I cover in this episode:

  • Things that may be holding you back in achieving your dream brand
  • Why you want to be your audience’s first and only choice
  • The importance of branding in cementing your brand as a go-to
  • Some steps to take to become your dream go-to brand and stand out

Want to work with me? Enquire here!

Book your Brand Experience Workshop with me here!

Join my mini-course, Be That Brand!

---

Connect with Alex: @havenstudioco

www.havenstudio.com.au

Follow the podcast: @brandologypod

Make sure to hit FOLLOW or SUBSCRIBE so you can stay up to date with every episode! Loving Brandology? It would mean the world if you could leave a rating/review and tell your biz besties!

---

Welcome to Brandology - a podcast that dives deep into business, branding, and all things entrepreneurship. Join me each week as we unearth the science, soul, and strategy behind building a fearless brand.

bookmark
plus icon
share episode

Recently I saw a Reel shared by @Mosseri, The Head of Instagram, and he was talking about how to grow on Instagram. He basically said that the way to grow on Instagram is to simply post more. I wanted to chat about that today because I feel like this plays really well into brand building and I have a bit to say about this. I do agree with him, but a lot of people will just post for the sake of it without intention so I’m going to dive into why you need to put thought and effort into your posts while being consistent.

What I cover in this episode:

  • How I have built my Instagram account to 14K followers
  • The power of posting consistently, whether it’s one post per week or five
  • Why you need to focus on nurturing your existing audience
  • Posting content that will turn your followers into customers and clients

Get instant access to the Audience Attraction Masterclass here.

---

Join Studio Society here.

Enrol in my brand strategy mini-course, Be That Brand.

Want to work with me? Book a free consult call here!

---

Connect with Alex: @havenstudioco

www.havenstudio.com.au

Follow the podcast: @brandologypod

Make sure to hit FOLLOW or SUBSCRIBE so you can stay up to date with every episode! Loving Brandology? It would mean the world if you could leave a rating/review and tell your biz besties!

bookmark
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share episode
Brandology - BRAND BITES: *this* is why people buy
play

06/03/24 • 10 min

Welcome to Brand Bites: a mini episode on the Brandology podcast each week. This week, we're chatting about a super simple brand mindset shift to help you see beyond the thing you sell and more into WHAT it says about your audience. This will change the game if you can start implementing this into your content!
Follow me on Instagram @havenstudioco
Follow the podcast @brandologypod

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I want to chat to you about cult brands and cult status brands. The brands that reach cult status. I have seen a lot of content during my time in the brand building space about how to create a cult brand, and particularly when it comes to design, how getting your brand designed can turn your brand into a cult brand overnight. I do not agree with that at all, and I'm going to tell you why.I'm also going to tell you how you can actually build a cult brand because every brand has the potential to become one. There's a couple of key things that you need.

What I cover in this episode:

  • Why you need to avoid the small business mindset
  • What being a cult brand actually means
  • The importance of community when creating a cult brand
  • Strategies to implement into your marketing and brand strategies

Join the waitlist for my Cult Brand Masterclass here.

Get instant access to the Audience Attraction Masterclass here.

---

Join Studio Society here.

Enrol in my brand strategy mini-course, Be That Brand.

Want to work with me? Book a free consult call here!

---

Connect with Alex: @havenstudioco

www.havenstudio.com.au

Follow the podcast: @brandologypod

Make sure to hit FOLLOW or SUBSCRIBE so you can stay up to date with every episode! Loving Brandology? It would mean the world if you could leave a rating/review and tell your biz besties!

bookmark
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share episode

Welcome to Brand Bites: a mini episode on the Brandology podcast each week. This week, I'm sharing my fave visibility strategies. This question was submitted by a listener! If you want to have your question answered on a Brand Bites episode, send it through to my DMs 👇
Follow me on Instagram @havenstudioco
Follow the podcast @brandologypod

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Welcome to the final episode of my Brand DNA series. Today we’re really diving into how to use what you've learned in your Brand DNA work and apply it to your business. My issue with traditional brand strategy is that it’s done and then sits to the side collecting dust and not being utilised. If we don't implement it, there's literally no point to having that information, no point to doing the brand strategy in the first place if it's not being actioned.

What I cover in this episode:

  • Why traditional brand strategy doesn’t cut it any more
  • Implementing your brand DNA into all areas of your business
  • The importance of consistency when it comes to social media
  • Experimenting with your social media strategy

Book your 1:1 Brand DNA workshop here.

Access the self-paced Brand DNA workshop here.

Book your content and messaging session here.

---

Join Studio Society here.

Enrol in my brand strategy mini-course, Be That Brand.

Want to work with me? Book a free consult call here!

---

Connect with Alex: @havenstudioco

www.havenstudio.com.au

Follow the podcast: @brandologypod

Make sure to hit FOLLOW or SUBSCRIBE so you can stay up to date with every episode! Loving Brandology? It would mean the world if you could leave a rating/review and tell your biz besties!

bookmark
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share episode

Welcome to Brand Bites: a new mini episode coming to the Brandology podcast each week. This week, I'm telling you alllllll about my new business venture - I'm SO excited to share it with you and take you along on the journey of running two businesses.
Follow me on Instagram @havenstudioco
Follow Le Studio @lestudio.gc
Follow the podcast @brandologypod

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Today we are chatting all about ChatGPT. I think that it is an incredible tool but a lot of people aren’t using it right. You can spot unedited AI copy on social media from a mile away! I have been trialling and testing for a while now and I am finally ready to share my tips and tricks with you because when used correctly, it can be incredibly helpful for copywriting and content creation in your business.

What I cover in this episode:

  • Ways that I use ChatGPT in my brand design business
  • How to use it without sounding like a robot
  • The importance of having a brand tone of voice
  • Some tips on how to prompt ChatGPT to work best for you

Want to work with me? Enquire here!

Book your Brand Experience Workshop with me here!

Join my brand strategy mini-course, Be That Brand!

---

Connect with Alex: @havenstudioco

www.havenstudio.com.au

Follow the podcast: @brandologypod

Make sure to hit FOLLOW or SUBSCRIBE so you can stay up to date with every episode! Loving Brandology? It would mean the world if you could leave a rating/review and tell your biz besties!

bookmark
plus icon
share episode

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FAQ

How many episodes does Brandology have?

Brandology currently has 96 episodes available.

What topics does Brandology cover?

The podcast is about Entrepreneurship, Podcasts and Business.

What is the most popular episode on Brandology?

The episode title 'The 3 step magnetic messaging formula' is the most popular.

What is the average episode length on Brandology?

The average episode length on Brandology is 32 minutes.

How often are episodes of Brandology released?

Episodes of Brandology are typically released every 7 days.

When was the first episode of Brandology?

The first episode of Brandology was released on Dec 20, 2022.

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