Media consultant Lee Berke joins Scott Soshnick, Eben Novy-Williams and Michael Barr to discuss a host of issues related to the business of sports, including how the prospective television deals of the National Football League are playing a role in their ongoing labor talks with the players’ association. The owners are seeking long-term labor peace prior to those negotiations, hoping it’ll prompt networks to pay more for live rights to show games. Berke also talks about the affect sports betting has had on networks and contract negotiations with sports leagues. He also touches on the National Basketball Association, which is seeing an erosion of television audience this season. The NBA, though, has a younger audience that not only consumes on mobile but tends not to watch full games. And Berke also touches on whether the technology companies will be significant bidders for live sports rights in the near future.
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02/21/20 • 37 min
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Bloomberg Business of Sports - This Detroit TV Story Shows the Power of Live Sports
Transcript
This is the business of sports. Let's talk Super Bowl and Fox Sports, every single thing that occurs. I want people to remember, this is a business. Guaranteed money isn't necessarily guaranteed. Michael Ball, how high can these valuations go? Scott,
Speaker 1everybody loves rooting against him, right, Evan, nobody Williams off the field, The NBA has never been buzzier. And the leaders in the sports in
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