Belkins Podcast

In this episode, Michael dives deep into the fiercely competitive world of tech conferences with Alex Theuma, a prominent figure in this scene. Alex shares his journey of founding SaaStock, highlighting the challenges and triumphs of creating a standout event in the crowded tech conference market. He also offers insights on delivering value to attendees, sponsors, and exhibitors alike.
Venture with us into the heart of the tech conference ecosystem, the importance of quality over quantity, and strategies for engaging modern audiences in an era of content saturation.

0:00 - Intro and Highlights: Discussing the tech conference landscape and key insights
1:18 - Difficulty of meaningful networking at large events
2:46 - Life of a CEO during their own tech event
3:47 - Curating forward-looking, engaging event content
7:14 - Leveraging community feedback for event planning
10:58 - Behind-the-scenes of running a tech conference
16:04 - Integration of personal journey with business vision
20:17 - Analyzing the competitive landscape of tech conferences
36:00 - Optimal size for tech events for maximum engagement
46:44 - Innovations to improve attendee engagement at events
49:22 - Marketing and lead generation strategies for events
50:00 - Discussion on the return on investment for event sponsors and exhibitors
54:20 - Strategies for maintaining attendee engagement in a crowded content landscape
57:45 - Insights into successful exhibitor tactics for lead generation
1:01:30 - The evolution of tech conferences post-COVID and the impact on networking
1:05:00 - The importance of community-driven content in shaping event agendas
1:08:25 - Reflecting on the future of tech conferences and the role of virtual components
1:11:00 - Closing thoughts: The value of personal connections and community in the tech conference ecosystem

Stay connected with us:
👉 Alex Theuma
LinkedIn https://www.linkedin.com/in/alextheuma/

👉 Michael Maximoff
LinkedIn https://www.linkedin.com/in/michael-maximoff/
Michael’s newsletter From Zero To Agency Hero https://www.fromzerotoagencyhero.com/

👉 Belkins
LinkedIn https://www.linkedin.com/company/belkins/
Website https://belkins.io/contact-us

Imagine this: you're at the helm of several groundbreaking ventures, navigating the complexities of entrepreneurship without the conventional roadmap to success. This is the world of David Henzel, a seasoned entrepreneur who's made an indelible mark across various industries. His story is one of profound resilience, innovation, and the relentless pursuit of integrating love and mindfulness into the fabric of business.
Dive into this conversation, and let David Henzel's journey inspire you to weave mindfulness and strategic innovation into your path to success.

0:00 - Intro Highlights
1:00 - Discussing the Impact of Wealth and Conscious Capitalism
4:09 - Entrepreneurship and Personal Growth
6:35 - The Role of AI in Future Jobs
8:17 - Embracing Change and Continuous Learning
10:01 - The Journey from Stress to Mindfulness
12:01 - Balancing Wealth and Happiness
14:00 - The Importance of Growth Mindset in Business and Personal Life
16:06 - Integrating Love into Business Practices
18:05 - Building a Culture of Engagement and Love in the Workplace
20:16 - Adapting Businesses to Remote Work and AI Innovations
22:25 - The Challenge of Maintaining a Positive Impact in Rapidly Evolving Industries
24:00 - Lessons Learned from Failed Partnerships and the Path to Recovery
26:03 - The Essence of Conscious Capitalism and its Future in Business
28:17 - Reflecting on Missed Opportunities and Growth Through Failure
30:14 - The Continuous Journey of Learning and Adapting
32:00 - Navigating the Complexities of Business Partnerships and Equity Sharing
34:10 - Strategic Approaches to Business Expansion and Integration
36:25 - The Importance of Complementary Skills in Partnership
38:40 - Adapting to Changes and Innovations in the Business Landscape
40:55 - The Significance of Profit Sharing and Employee Engagement
42:45 - Overcoming Challenges in Business Partnerships and Lessons Learned
44:52 - The Power of Conscious Capitalism in Modern Business
46:00 - Adjusting Business Models in Response to AI and Automation
48:15 - Balancing Ethical Considerations with Technological Advancements
50:29 - Personal Experiences with Failed Ventures and Missed Opportunities
52:43 - The Role of Failure in Personal Growth and Future Success
54:55 - Reflections on the Journey of Entrepreneurship and Continuous Learning
57:08 - Closing Remarks: Embracing Change and Moving Forward

Stay connected with us:

👉 David Henzel
LinkedIn: https://www.linkedin.com/in/davidhenzel/

👉 Michael Maximoff
LinkedIn: https://www.linkedin.com/in/michael-maximoff/
Michael’s newsletter From Zero To Agency Hero https://www.fromzerotoagencyhero.com/

👉 Belkins
LinkedIn: https://www.linkedin.com/company/belkins/
Website https://belkins.io/contact-us

Ever pondered the intricacies of the B2B lead generation and sales sector? Dive into this enlightening episode of the Growth Podcast, where Amir Reiter, a seasoned expert in B2B sales, sheds light on navigating the industry's complexities. With an inefficiency gap between buyers and sellers valued at a staggering $2 billion, Amir presents innovative strategies to bridge this divide. Amir's insights span from leadership development and adaptation to business innovations to the profound impact of networking on career and personal life.
This episode is crafted for entrepreneurs, business owners, and individuals keen on decoding the B2B marketplace's subtleties.

Key moments:
0:00 - Introduction to the Growth Podcast
1:48 - Mission to transform sales and the need for change
4:28 - Finding better sales and marketing efficiency
5:18 - The role of marketing and brand in company success
6:02 - Adapting to changes and business development
10:14 - Developing leadership qualities and managing growth
11:04 - The importance of skill development and adaptation to change
11:59 - Balancing work and personal life
13:01 - Future planning and goal setting
14:03 - Adapting to changes and innovations in business
15:04 - The importance of continuous learning
16:00 - The impact of the pandemic on business strategies
17:02 - Personal development through entrepreneurship
18:05 - Defining success and happiness
19:09 - Future ambitions and plans
20:07 - The concept of a "network state" and digital communities
25:04 - Generating networks and building connections for professional growth
26:04 - The power of networking and its impact on career and personal life
27:30 - The influence of professional relationships on career development
28:50 - The difference between working in a global corporation and founding your own company
30:08 - Challenges and rewards of entrepreneurship vs. corporate jobs
31:24 - The impact of personal sacrifices on business success
36:57 - Understanding and embracing the complexities of honesty in leadership
38:02 - The balance between being honest and managing business interests
39:16 - The importance of transparency and honesty in business relationships
40:21 - Leadership skills and the balance between ego and humility
41:12 - The importance of taking ownership and responsibility in leadership
42:42 - Networking and building connections as key to professional growth
44:02 - Defining "top G" and the pursuit of personal freedom and opportunities
45:28 - The significance of competition and striving for personal best
46:07 - The balance between working hard and finding time for reflection and growth
47:36 - The pursuit of happiness through continuous learning and helping others
48:55 - The importance of setting personal and professional goals for the future
50:27 - The concept of happiness and success from a personal perspective
1:06:10 - Plans for the future

Stay connected with us:
👉 Amir Reiter
LinkedIn https://www.linkedin.com/in/amirreiter/

👉 Michael Maximoff
LinkedIn https://www.linkedin.com/in/michael-maximoff/
Michael’s newsletter From Zero To Agency Hero https://www.fromzerotoagencyhero.com/

👉 Belkins
LinkedIn https://www.linkedin.com/company/belkins/
Website https://belkins.io/contact-us

🔗 Check out all our episodes
https://www.youtube.com/playlist?list=PL2VmEkaROwZo8a7bGzpQ01uPDHF4PaDGl

Have you ever considered the pivotal role of communication in the world of sales? Join us on this insightful episode of the Belkins Growth Podcast, where we dive deep with Keith Daw into the art of communication—a skill that can be the difference between a closed deal and a missed opportunity.
Keith, a master of communication strategies, shares his journey of evolving from past missteps to developing winning communication tactics. This episode is a treasure trove for anyone in sales or looking to elevate their communication skills. Discover the transformative power of understanding different communication styles and the magic of effective self-talk.

0:00 - Intro
1:24 - Reflecting on a career moment leading to improved communication skills.
3:46 - Exploration of DISC communication styles.
6:35 - The balance between personal needs and communication adaptation.
7:11 - Challenges of organizational communication and leadership roles.
8:43 - Impact of technology on communication.
10:58 - Using technology for quality improvement in tasks.
14:52 - Discussing kinetic energy in communication.
19:39 - Role of communities in sales and marketing networking.
21:26 - Utilizing specialists and contractors for business growth.
25:04 - Leveraging community resources for development.
27:17 - Effective team building and external expertise utilization.
31:45 - The importance of proactive communication strategies.
34:00 - Building a contractor network for diverse skill sets.
36:15 - The dynamics of specialist collaboration in projects.
38:30 - Evolving business strategies with community insights.
42:59 - Strategic networking for business expansion.
45:13 - Exploring new opportunities through community engagement.
47:27 - The future of business growth through collaborative efforts.

🎧 Don’t miss out on new episodes coming soon, follow the link https://belkins.io/podcasts?category=season-4 to get notified as each new release gets published.

Stay connected with us:
👉 Keith Daw
LinkedIn https://www.linkedin.com/in/keithdaw/

👉 Michael Maximoff
LinkedIn https://www.linkedin.com/in/michael-maximoff/
Michael’s newsletter From Zero To Agency Hero https://www.fromzerotoagencyhero.com/

👉 Belkins
LinkedIn https://www.linkedin.com/company/belkins/
Website https://belkins.io/contact-us

🔗 Check out all our episodes
https://www.youtube.com/playlist?list=PL2VmEkaROwZo8a7bGzpQ01uPDHF4PaDGl

Cold calling is making a comeback. Enterprise sales has changed. And taking prospects to the World Series might just be the smartest move in sales.

In this episode, Colin Specter, VP of Sales at Orum, breaks down how he helped scale a bootstrapped startup into a Series B+ sales powerhouse—and why relationship-driven sales is more important than ever.

• Does taking a prospect to the World Series make sense? Colin explains why high-touch engagement wins big deals—and why an $8,000 investment on client experiences can outperform digital lead gen.
• Why cold calling isn’t dead. AI has flooded inboxes, making voice the next frontier. Find out why sales teams are doubling down on live conversations.
• Orum’s go-to-market edge: Why their "pilot-first" approach closes faster than traditional sales cycles.
• The #1 mistake sales leaders make when moving upmarket. Colin shares why some startups fail at enterprise sales—and how to avoid those missteps.
• Forget MEDDIC—why Orum created its own framework (MEADFIC) and what’s missing in your sales process.
• Full-cycle selling is back: Why top AEs are generating their own pipeline—no matter how full their calendar is.

Watch until the end to hear Colin’s biggest leadership lesson- and why your sales team should start thinking like CEOs of their own territories.

🎧 Don’t forget to subscribe for more bold insights on sales, marketing, and revenue growth!

Timecodes:

00:00- Introducing Colin Specter
02:50- The Power of In-Person Sales? Colin's Travel Insights and Customer Engagement
14:40- The Mid-Market Trap: Why It’s Harder Than It Looks
17:40 - Building a Category Leader: How Orum Stands Out in a Crowded Market
28:15- How AI Is Changing Cold Calling
39:20- Beyond MEDDIC: Orum's Unique Sales Framework
45:30- Playbooks Don’t Close Deals—People Do
1:00:50- Hiring and Developing Elite Sales Teams
1:05:55- Champion-Building 101: The #1 Factor in Closing Enterprise Deals
1:12:30- Why Every AE Should Be Prospecting
1:15:55- Social Selling and the New Buyer Journey
1:19:32- Get to Know Colin: Surfing, Motorcycles & Final Message

Let's stay connected:
👉 Colin Specter - https://www.linkedin.com/in/colinspecter
👉 Michael Maximoff - https://www.linkedin.com/in/michael-maximoff/
👉 Michael’s newsletter “From Zero To Agency Hero” From Zero To Agency Hero - https://www.fromzerotoagencyhero.com/
👉 Belkins - https://www.linkedin.com/company/belkins/

#BelkinsPodcast #SalesLeadership #EnterpriseSales #B2BSales #ColdCalling #Orum #SalesStrategies #SalesDevelopment #B2BMarketing #RevenueGrowth #StartupSales #TechSales #SalesCulture #SalesPlaybook #SalesProcess