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Becoming A Household Name - Eric Otis Simmons Discusses Library Acquisition

Eric Otis Simmons Discusses Library Acquisition

Becoming A Household Name

06/26/23 • 63 min

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Eric Simmons is the CEO of ESE, Inc., a website development firm specializing in creating sites for small businesses, high school/college athletes, authors, poets, and others who seek to project their “Personal Brand” on the Internet.

A former college athlete, he enjoys sports and public speaking. He self-publishes under his full name, Eric Otis Simmons, and his written works are branded under the name ESETOMES (pronounced ESE-TOMES).

Eric has written and self-published five books that have appeared on Amazon’s “Best Sellers” list 212 times since January 2019. Two of his books were #1 “Hot New Releases” on Amazon.

His book Getting Your Book Into Libraries evolved from his well-received article, “How To Get Your Book Into Libraries,” which for two years was the top Google search result, out of over 2 billion, on the subject of “getting your book into libraries.” Over 200 Libraries, one as recent as last week, have purchased 258 copies of Simmons’ self-published books.

Connect with him on Facebook and Twitter.

Here his interview with Joanna Penn here.

And explore his resources for library contacts here.

Regarding Library Pricing

Eric and I discuss the library pricing strategy during this episode. Following our conversation, I ran out to investigate. I found that Ingram Spark encouraged authors to use 200% cost for library pricing as a starting point and in some cases up to 400% for library pricing.

You’ll find a pricing strategy that works for you. At this time, I’m going forward with the 2X pricing guide from Ingram Spark, but Eric has sold his books into over 200 branches and his advise was to offer distinct discounts to entice purchases. I’ll keep you posted on my outcomes in the coming weeks.

TRBM is a listener-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.


Get full access to Becoming A Household Name at jodyjsperling.substack.com/subscribe

06/26/23 • 63 min

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